So Cow, an indie rock band from County Galway, Ireland, was founded in 2005 by Brian Kelly while teaching in Seoul, South Korea. Their initial releases included the EP Best Vacation Ever (2006) and the albums These Truly Are End Times (2007) and I'm Siding With My Captors (2008). In 2014, the band evolved into a three-piece with Jonny White on bass and Peter O'Shea on drums for their album The Long Con, released on Goner Records. Notable releases include "Moon Geun Young" (2007) and Out Of Season (2012). So Cow performed at major festivals such as Primavera Sound, SXSW, and Castlepalooza. Their sound, described by Pitchfork as reminiscent of Television Personalities or The Clean, garnered critical acclaim. In 2016, their album Lisa Marie Airplane Tour was released on Jigsaw Records.
