How I Made it in Marketing
DuraciĆ³n total:
37 h 43 min
Product Quality: Marketing's job is to help the product win (podcast episode #97)
How I Made it in Marketing
65:31
Strategic Delegation: Time is your most precious asset (episode #96)
How I Made it in Marketing
61:18
CMO-CPO Collaboration: Bridge Marketing and Product for collaborative growth (podcast episode #95)
How I Made it in Marketing
64:21
Entrepreneur’s Resilience: From zero to 112,000 YouTube subscribers (episode #94)
How I Made it in Marketing
48:44
Marketing Experimentation Strategy: Define and differentiate between experimentation and execution in marketing activities (episode #93)
How I Made it in Marketing
58:50
Branding Lessons from TV Production: Don't focus on failure, keep moving towards success (episode #92)
How I Made it in Marketing
57:12
Strategic Marketing Communication: Don't do something for the sake of ticking a box (episode #91)
How I Made it in Marketing
67:53
Adaptive Leadership: It’s never too late to reinvent yourself (podcast episode #90)
How I Made it in Marketing
67:06
Content Marketing and Advertising: Be mindful of the ‘curse of knowledge’ (podcast episode #89)
How I Made it in Marketing
70:51
B2B Brand Marketing and Culture: The higher up you go, your priority becomes the people (episode #88)
How I Made it in Marketing
57:52
Journalistic Content Marketing: Storytelling has magic and beauty (podcast episode #87)
How I Made it in Marketing
69:04
Social Media Marketing Leadership: Value productivity over perfection (episode #86)
How I Made it in Marketing
63:24
Customer-First Marketing: Every click is a wish (podcast episode #85)
How I Made it in Marketing
63:44
Creative Marketing and Advertising Campaigns: Hold the line & get a door kicker (podcast episode #84)
How I Made it in Marketing
58:06
Architecture Design Marketing: Don’t stay in your lane (episode #83)
How I Made it in Marketing
62:15
Innovative Marketing Leadership: It is okay to think outside the box but make sure you don't create surprises (episode #82)
How I Made it in Marketing
64:13
Advertising Agency Leadership Insights: Humanity and transparency are fundamental in creative relationships (episode #81)
How I Made it in Marketing
48:39
Career Management: Focus on your left foot (podcast episode #80)
How I Made it in Marketing
44:40
Leading Through Learning: Chief Growth Officer’s innovative approach to marketing leadership (episode #79)
How I Made it in Marketing
64:07
Entrepreneurial Resilience: Many of the day-to-day annoyances that inspired him to sell, he actually missed after he sold (episode #78)
How I Made it in Marketing
64:59
Franchisee Success Strategies: Localized marketing (when done right) can outperform broader, generic campaigns (episode #77)
How I Made it in Marketing
52:19
Experiential Marketing: If you build it, they will come (episode #76)
How I Made it in Marketing
63:43
Outside-In Messaging: Nothing counts more than the language of the customer (episode #75)
How I Made it in Marketing
67:33
Marketing Leadership: Embracing questions and overcoming pretense (episode #74)
How I Made it in Marketing
56:08
Personal Development in Career: Step out of your comfort zone (episode #73)
How I Made it in Marketing
42:50
Leadership Development: Network every day (episode #72)
How I Made it in Marketing
69:45
Female Entrepreneurship and Marketing: Having built a big community doesn't mean you will be able to monetize it (episode #71)
How I Made it in Marketing
63:09
SaaS Marketing and Demand Generation: Harness technology to enhance customer experience (episode #70)
How I Made it in Marketing
52:53
Leadership Transformation: Come in quietly (episode #69)
How I Made it in Marketing
40:37
Strategic Marketing Collaboration: Find your partner in crime (podcast episode #68)
How I Made it in Marketing
35:38
Data as Marketing Fertilizer: You can have piles and piles of data, but unless you know how to use the data correctly, it won’t get you very far
How I Made it in Marketing
41:24
AIOps Marketing: Make yourself uncomfortable (episode #66)
How I Made it in Marketing
41:08
Strategy: Don’t think of your customers as a ‘target’ to acquire (podcast episode #65)
How I Made it in Marketing
53:13
Marketing: High growth can be excruciating (episode #64)
How I Made it in Marketing
49:46
Nonprofit Marketing: No job is as glamorous as you think it is (podcast episode #63)
How I Made it in Marketing
60:34
Marketing Leadership: Get insights from some of our best conversations with marketing VPs and CMOs (podcast episode #62)
How I Made it in Marketing
35:16
Marketing Leadership Lessons: Kill snakes, create the category, assume noble intent (podcast episode #61)
How I Made it in Marketing
55:20
Biotechnology Marketing: As a marketer, it’s important to lead up, down, and side-to-side in companies — not just top-down (episode #60)
How I Made it in Marketing
49:28
Digital Marketing: Be passionate about the challenge you are trying to solve and not stubborn about the product solution (episode #59)
How I Made it in Marketing
42:54
Marketing Operations: Process is the foundation for success (episode #58)
How I Made it in Marketing
66:53