Show cover of School of Podcasting

School of Podcasting

You want to start a podcast, but you’re not sure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 16+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson

Tracks

Do Podcast Trailers Work in Growing Your Podcast?
So people are paying to have a promo/trailer of their show played in another podcast. Does this work? Today I ask, "Have you taken action on a show after hearing their trailer on a podcast?"  I also talk with Sunny Gault from the Podcast Network Alliance Ready To Start Your Podcast? You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/listener Participants Scott From What Was That Like http://www.whatwasthatlike.com  Mark from the History of North America http://www.markvinet.com/podcast/ Spencer from the Recovery Show http://www.therecoveryshow.com Tim From the Create Art Show  http://www.createartpodcast.com Tim from the Find a Podcast About http://www.findapodcastabout.xyz Fred From Podcast Reporter http://www.podcastreporter.com Steve from Unknown Orbits http://www.unknownorbits.com While trailers do work in some cases, but the thing that seems to really work is when the host (who the audience trusts) recommends a show.  Heather Osgood will be on the show in the future, and she mentioned that feed drops are very effective at growing your show.  The Podcast Network Alliance I talk with Sunny Gault who is one of the people who help run the Podcast Network Alliance where podcasters who are running a podcast network get together and share strategies.  Currently, the network is free. Sunny also has the Independent Podcast Network and the New Mommy Media network.   Mentioned in This Show Join The School of Podcasting Poetic Earthlings. Zoom Podtrak P4 Rodecaster Pro The Podcast Broker Craig from InglesPodcast.com Profit From Your Podcast Book Schedule a Podcast Strategy Session  
39:34 09/26/2022
Why is Joe Rogan So Popular?
 I had someone ask me, "Why do you think Joe Rogan is so popular? and I took some time to do some research. I wrote a blog post/video at https://schoolofpodcasting.com/how-to-do-a-podcast-like-joe-rogan/ Things We Learned/Noticed Joe can be a bit of a lightning rod. You either love him or hate him Joe had impostor syndrome. Joe only has guests he wants to talk to Joe creates an environment where people don't have to worry about triggering others. They talk freely. Joe actually mocks/jokes with his guests. Who do you do this with? Your closest friends.  Joe is authentic and it resonates. He spent years learning how to entertain audiences and eventually moved to where he could get more work. While he is a celebrity, that may work to get you to press play ONCE, but you need to deliver value to get them to click AGAIN.  Joe states the top skills for an interviewer are listening and thinking My Opinion I listen to Joe's show when I see a guest I know and want to no more. I believe Joe could use some editing. Not to make it 20 minutes, but there are times when I am asking, "How did this make it past the edit?" THE BOTTOM LINE You need to be comfortable being yourself. When you try to be someone else, it's hard and doesn't work. That added weight of being someone else leads to burnout. Play to your strengths. Let your humor shine if you have it. If you're more serious, then build a show around it.  Everyone's biggest fear is to create a show while being themselves will result in a show that's not popular. There are SO MANY reasons why a show can fail, but I can help you avoid the most common mistakes. Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/listen QUESTION OF THE MONTH I need your answer by the end of 9/23/22 Podcasters are starting to buy ads on other podcasts as a way to grow their audience. Have you ever taken action toward a podcast after hearing a promo for their show on another podcast? When you answer be sure to tell us a little about your show, and your website. Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Where I Will Be? I look forward to seeing you all, please come up and say high. To see my full itinerary, go to schoolofpodcasting.com/where MENTION IN THIS SHOW School of Podcasting Based on a True Story Podcast Ozzy Osbourne Interview Joe Rogan episode 1360 with Nikki Glaser Joe Rogan 1679 with Adam Curry Joe Rogan on Podcasting and Life Conan Obrien Needs a friend 9/12/2022 with Leslie Jones Is Podcast Success Only For Celebrities? Leave Dave a Review
41:23 09/19/2022
Your Podcast Doesn't Need to Be Perfect - It Needs to Be Good
I am running into more people who say things like, "I'll start my podcast as soon as (event)," or "As soon as I get (piece of gear)." In some cases, they have been waiting for YEARS. So today I'm going to pull back the curtain a bit and show you how a podcast doesn't have to be perfect (as I leave in things I normally might remove) Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/listener Because of my Podcast: I Won An Award Craig from te Live Well and Flourish started a personal show called, "Live well and Flourish" which lead to other podcasts that Craig created for Louisiana Tech University (where Craig is a Professor) and he won an innovation award for making podcasts to go along with a textbook he c-authored. Learn From Other's Mistakes I Had the Wrong Country in An Episode I had typos in a blog post (due to multiple tabs) Leave some "Margin" in your life so you can pivot. Have at least one episode recorded and ready to go. Replace your file with a new repaired file. with the exact file name. If you're using Dynamic content, make sure your volume levels are consistent. Spotify only uses mp3 files (so don't upload an m4a file). I recommend 128 kbps stereo mp3.  RX10 Is Released This software has tools to clean up audio. We play "bad" audio and their "enhanced version" and again I say, sure this audio was somewhat shrill. I'm not sure spending $800 is worth the results. If you listen, there isn't a TON of difference.  Check it out at  https://supportthisshow.com/rx10 You don't need this software to create a podcast. If you record things with a decent microphone, in a quiet area, you are probably "good enough."  I'm not saying that you can do "whatever you want." Again, you are aiming at perfection but you land on "Very good."  QUESTION OF THE MONTH I need your answer by the end of September 23, 2022 THE QUESTION: Podcasters are starting to buy ads on other podcasts as a way to grow their audience. Have you ever taken action toward a podcast after hearing a promo for their show on another podcast? When you answer be sure to tell us a little about your show, and your website. Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Where I Will Be? I look forward to seeing you all, please come up and say high. To see my full itinerary, go to schoolofpodcasting.com/where Become a School of Podcasting Affiliate Go to schoolofpodcasting.com/affiliates and sign up. When someone signs up using your link, you earn a commission. That commission is paid every month they stay subscribed. Start Earning Today Mentioned In This Episode Join the School of Podcasting Live Well and Flourish WLM Plus Plugin Music Radio Creative IZotope RX 10 Descript Software School of Podcasting Affiliate RX10 Demo Video How Do I Get Rid of Impostor Syndrome? Part 1 How Do I Get Rid of Impostor Syndrome? Part 2 King's X Three Sides of One Amazon (aff) Spotify This is episode 844 of the School of Podcasting part of the Power of Podcasting network.
30:53 09/12/2022
Advertising Your Show On Podcast Apps
Have you been considering using display ads on podcast apps to grow your show? I've asked Tanner Campbell to join me and share his experience with experimenting. Advertising on Podcast Apps Before you go spending money Tanner and I agree that this only makes sense if your podcast is part of the marketing arm that is generating income. Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/start Using Podcast Display Ads to Grow Your Podcast Spotify Ads - Minimum Spend $250 Podbay - $5/day Overcast - Prices Vary by Category Pocketcasts - Minimum Spend $1700 Podcast Addict - Varies Castro - Minimum Spend $750 for 50,000 Impressions Player.fm The only thing they show on their website is to contact advertising@player.fm Castobox Get Detailed Report Connect with Tanner Tannerhelps.com Good Morning Podcasters Practical Stoicism Dictionary of Mythology & Folklore Mentioned In This Episode Supercast Switchy School of Podcasting My Thoughts on Podcast Movement 22 Podpreneurs Community 27 Ways to Market and Monetize a Podcast Profit From Your Podcast Book
60:33 09/05/2022
What is the Podlation Cycle? with Toby Goodman
I met Toby at Podcast Movement Evolutions and he gave me his book Narrow Podcasting in which he gives step-by-step strategies to grow your business using podcasting. The main strategy is to interview your potential customer. I get that strategy, but what about the listener? Toby is the "Pro" behind the Pro Editing service at Blubrry, and runs his own podcasting services at narrowpodcasting.com So I brought Toby on to talk about it.  PLEASE NOTE: This was recorded before Podcast Movement 2022 in Dallas which had some controversies. Focusrite: The Vocaster Series Made For Podcasters AutoGain – Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance – Four podcaster-approved voice presets bring out the best in any voice Mute – Silence the mic with the touch of a button – don’t let unexpected interruptions get in the way of recording Connect your phone – Record phone calls, high quality music, or other audio from your device, seamlessly Record to a camera – Plug in your camera and record directly to its memory card Loopback – Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software – Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Narrow Podcasting With Toby Goodman In our discussion with Toby we learn: Why did he write his book What is the Podlationship Cycle? The Criteria Toby Uses to Select His Guests What is a good podcast? Do Audiograms Work? What can a person expect from the Narrow Podcasting Course? For more information on Toby, his book and his course. Check out www.narrowpodcasting.com/sop QUESTION OF THE MONTH I need your answer by the end of August 2022 This month's question comes from Dave from Walking is Fitness which is a daily 10-minute podcast designed to help listeners find a little extra motivation to get out for a fitness walk every single day.  THE QUESTION: Most podcast hosts have a target listener. And I would imagine like most podcasts, there are certain themes and topics that I know that are of greater interest to my target listener.  How often do you return to these key topics? Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Where I Will Be? I look forward to seeing you all, please come up and say high. To see my full itinerary, go to schoolofpodcasting.com/where Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Mentioned In This Podcast You Podcast Consultant Narrow Podcasting Site Narrow Podcasting Book Join the School of Podcasting
38:56 08/29/2022
Because of My Podcast I Got to Go to Kenya
I love it when someone who has listened to this show, and goes out and puts the strategies I talk about like make friends before promoting your podcast or service, or start from where you are, and they come back with a "Because of my podcast story..." Today Hilda followed her passion, and it lead to joining a great community. But she knew that if you want to monetize you have solve a problem for someone. She went to her friends at a nonprofit, and wait until you hear what happens, the adventure that unfolds Focusrite: The Vocaster Series Made For Podcasters AutoGain – Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance – Four podcaster-approved voice presets bring out the best in any voice Mute – Silence the mic with the touch of a button – don’t let unexpected interruptions get in the way of recording Connect your phone – Record phone calls, high-quality music, or other audio from your device, seamlessly Record to a camera – Plug in your camera and record directly to its memory card Loopback – Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software – Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Podcast Quick Tip When you mention any brand in your show, be sure to tweet out about your episode and that you mentioned them. In some cases, they may retweet you to their giant brand. Interview With Holistic Hilda In this conversation you will hear: Start with where you are with what you have Make friends and earn trust before doing any pitches Find a community that shares your passion Getting sponsors is not as easy as it looks Be prepared to raise your hand when opportunity knocks Finding clients is not as easy as it looks Dave reads a part of his book Profit From Your Podcast about fiscal sponsors Find Hilda at holistichilda.com and the non-profit she helping here. Make Money Promoting the School of Podcasting The School of Podcasting recently updated the back end of the tutorials community and coaching. If you know someone who wants to start a podcast (but don't want all the work of a membership site, support, etc) you can become a School of Podcasting Affiliate and earn 20% commission for each month the person stays subscribed. QUESTION OF THE MONTH I need your answer by the end of August 2022 This month's question comes from Dave from Walking is Fitness which is a daily 10-minute podcast designed to help listeners find a little extra motivation to get out for a fitness walk every single day.  THE QUESTION: Most podcast hosts have a target listener. And I would imagine like most podcasts, there are certain themes and topics that I know that are of greater interest to my target listener.  How often do you return to these key topics? Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Where I Will Be? I look forward to seeing you all, please come up and say high. To see my full itinerary, go to schoolofpodcasting.com/where Join the School of Podcasting Go to www.schoolofpodcasting.com/start Get access to step-by-step tutorials, private podcasting mastermind, group coaching, and unlimited one-on-one time-shifted consulting.  Go to www.schoolofpodcasting.com/start Follow the Show and Never Miss an Episode on: Apple - Google - Spotify - Amazon Check out New Podcast Apps for apps to stream bitcoin to podcasters. Did You Get Value From This Episode? Enjoy the Show? Buy Dave a Coffee and give some of that value back. 
29:46 08/22/2022
Podcast Decisions: The Balance Between Passion and Logic
In researching successful content creators, I came across quite a few young Youtuber who have six-8 figure subscriber counts, tons of money, and are absolutely miserable. In looking at why someone would pressure something that was putting too much stress on their life it brought me back to passion (when emotions take over the decision making) and Logic (which only does things that make sense). I came across some new research and insights I wanted to share.  Please note this episode is clean, but does have some bleeped out words. Focusrite: The Vocaster Series Made For Podcasters AutoGain – Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance – Four podcaster-approved voice presets bring out the best in any voice Mute – Silence the mic with the touch of a button – don’t let unexpected interruptions get in the way of recording Connect your phone – Record phone calls, high quality music, or other audio from your device, seamlessly Record to a camera – Plug in your camera and record directly to its memory card Loopback – Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software – Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  QUESTION OF THE MONTH I need your answer by the end of August 2022 This month's question comes from Dave from Walking is Fitness which is a daily 10-minute podcast designed to help listeners find a little extra motivation to get out for a fitness walk every single day.  THE QUESTION: Most podcast hosts have a target listener. And I would imagine like most podcasts, there are certain themes and topics that I know that are of greater interest to my target listener.  How often do you return to these key topics? Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to have unlimited time-shifted consulting (and quick-fix zoom calls as you like at no extra charge).  Join worry-free with a 30-day money-back guarantee  Go to courses.schoolofpodcasting.com MENTIONED IN THIS EPISODE We remember negative things more than positive Burnt Out at 19 Elle Mills Meltdown YouTube's Burnout Generation YouTube burnout is real. Creators are struggling to cope Benjamin Franklin's Method of Self-Improvement (Live Well and Flourish) Someday Is Today: 22 Simple, Actionable Ways to Propel Your Creative Life (aff) Storyworthy (by Mathew Dicks) We Need Passion Passion enables us to "throw caution to the wind" which can come in handy to take those scary leaps. We Need Logic When we put our thoughts into the reality of something happening, that logic can bring us back from making too many decisions from our hearts.  See full notes at www.schoolofpodcasting.com/840    
39:23 08/15/2022
I'm Thinking of Being a Podcast Editor (with Steve Stewart and Mark Deal)
In the span of a few weeks I had THREE people say, I'm thinking of becoming a podcast editor and it had been years since I talked to Mark and Steve back on episode  752 .  That was back when they had just launched the Podcast Editor Academy which is an amazing resource with tutorials on software (Hindenburg, Reaper, etc) but it also talks about the business of being a podcaster editor. Now they have 8000 people in their Facebook group, and now are helping all podcasters at a special event at Podcast Movement before revamping the academy.  Focusrite: The Vocaster Series Made For Podcasters AutoGain – Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance – Four podcaster-approved voice presets bring out the best in any voice Mute – Silence the mic with the touch of a button – don’t let unexpected interruptions get in the way of recording Connect your phone – Record phone calls, high quality music, or other audio from your device, seamlessly Record to a camera – Plug in your camera and record directly to its memory card Loopback – Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software – Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Charging Guests to Appear On Your Show A recent Bloomberg Article about guests paying to be on podcasts (and we mention the importance of disclosing this information).  The site mentions Guestio which (if you wanted) you could have people pay $5 just to pitch you (that might scale back some of the bogus pitches).  While I'm not a huge fan of this strategy (I feel it is a slippery slope) if you decide to charge, and always disclose that you were paid to have someone on your show, have at it. (Some people feel this makes your podcast an infomercial. QUESTION OF THE MONTH I need your answer by the end of August 2022 This month's question comes from Dave from Walking is Fitness which is a daily 10-minute podcast designed to help listeners find a little extra motivation to get out for a fitness walk every single day.  THE QUESTION: Most podcast hosts have a target listener. And I would imagine like most podcasts, there are certain themes and topics that I know that are of greater interest to my target listener.  How often do you return to these key topics? Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Where I Will Be? I look forward to seeing you all, please come up and say high. To see my full itinerary, go to schoolofpodcasting.com/where Got A Because of My Podcast Story? See www.schoolofpodcasting.com/because Mentioned in this Episode: The importance of having a niche. How Steve started out as a podcast editor without a website. Mark talks about setting expectations by having a contract with your customer. The difference between an editor, an engineer, a manager, and a story shaper. Common mistakes new podcast editors make. Poisonous Pet Collars - Congressional Dish Gary Leland had a day designated for him in his home town Links From Episode Sign up for the Podcast Editor Academy (save using coupon sop ) Live Mastermind Workshop in Dallas Texas Editor Pricing Survey Episode 752 of the School of Podcasting Buy the book Profit From Your Podcast Gary Leland Website Guestio Charge your guest for appearances Start and Grow Your Podcast at the School of Podcasting
35:02 08/08/2022
Bored Podcasters Have Bored Audiences 101 Episode Templates to Fight Boredom With David Hooper
You keep doing the same thing you've been doing and you're not seeing your podcast numbers moving up. You're not sure what to try. To this I say check out the book 101 Podcast Episode Templates by David Hooper of Build a Big Podcast.  All of these templates are short and to the point and for me the book provides a great tool to "brainstorm by yourself." To we cover four of the templates and Dave demonstrates a bonus template. Focusrite: The Vocaster Series Made For Podcasters AutoGain – Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance – Four podcaster-approved voice presets bring out the best in any voice Mute – Silence the mic with the touch of a button – don’t let unexpected interruptions get in the way of recording Connect your phone – Record phone calls, high quality music, or other audio from your device, seamlessly Record to a camera – Plug in your camera and record directly to its memory card Loopback – Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software – Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  David Hooper Shares 5 Templates Dave shares four templates from his book 101 Podcast Episode Templates. You find that Dave loves to write, but he has to focus to finish his books. (so if you are in this boat you're not alone) Templates Covered: #4 Listener voicemail (see links below for tools #5 Criticize Something with #8 a Weird Viewpoint #10 A Day in the Life #19 ______ with only $100 BONUS TEMPLATE Dave demonstrates the Sidecar template on this episode where he plays a clip of this show.  QUESTION OF THE MONTH I need your answer by the end of August 2022 This month's question comes from Dave from Walking is Fitness which is a daily 10-minute podcast designed to help listeners find a little extra motivation to get out for a fitness walk every single day.  THE QUESTION: Most podcast hosts have a target listener. And I would imagine like most podcasts, there are certain themes and topics that I know that are of greater interest to my target listener.  How often do you return to these key topics? Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Where I Will Be For my full schedule see www.schoolofpodcasting.com/where Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/start Follow the Show and Never Miss an Episode on: Apple - Google - Spotify - Amazon Check out New Podcast Apps for apps to stream bitcoin to podcasters. Did You Get Value From This Episode? Enjoy the Show? Buy Dave a Coffee and give some of that value back.  LINKS IN THIS EPISODE Focusrite.com/Vocaster  School of Podcasting 101 Podcast Episode Templates Walking is Fitness Speakpipe  Podinbox Rumble Studio Voice form Podcastvoicemail.com
44:12 08/01/2022
Interesting AND Unique Doc G Mixes Hospice and Finance
Today I interview Jordan "Doc G" Grumett who is the Hospice doctor turned Financial Guru and host of the Earn and Invest show. he has now taken his unique point of view and penned the new book Taking Stock: A Hospice Doctor's Advice on Financial Independence, Building Wealth, and Living a Regret-Free Life Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Jordan Grumet Interview Main TakeAways He started because wanted to have deep-dive discussions on finance and talk to experts. Jordan used the art of subtraction to identify what he really wanted to do. He found out that learning the financial spaces wasn't as hard as he thought it was going to be.  Because of His Podcast  He had people who signed up to help read different variations and help promote it. He landed an agent and experienced people who walked him through the job of writing a book proposal, getting an agent, and a publisher. As Jordan put it, "I had people."  He is also slotted and positioned to have TONS of exposure when it releases next week compared to his first two books. Find him at https://jordangrumet.com/and earnandinvest.com Get his book on Amazon (aff) QUESTION OF THE MONTH I need your answer by the end of August 2022 This month's question comes from Dave from Walking is Fitness which is a daily 10-minute podcast designed to help listeners find a little extra motivation to get out for a fitness walk every single day.  THE QUESTION: Most podcast hosts have a target listener. And I would imagine like most podcasts, there are certain themes and topics that I know that are of greater interest to my target listener.  How often do you return to these key topics? Go to www.schoolofpodcasting.com/question When you answer tell us about your show (including the WEBSITE ADDRESS). Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/start Follow the Show and Never Miss an Episode on: Apple - Google - Spotify - Amazon Check out New Podcast Apps for apps to stream bitcoin to podcasters. Did You Get Value From This Episode? Enjoy the Show? Buy Dave a Coffee and give some of that value back.  Also Mentioned In This Episode Someday Is Today: 22 Simple, Actionable Ways to Propel Your Creative Life
53:16 07/25/2022
Helping You Avoid Podcasting Mistakes
Today I look at some things using my experience and share them with you so you can avoid those pitfalls.  Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Kudos to Descript When something motivates me to tell my friends about something, I stop and look at why. Descript did a webinar and to spruce it up, they had a mock customer who kept interrupting the webinar because he couldn't remember his password. At first, it was, "Did that just happen?" By the end, we had all figured out after the third appearance that the "Customer" was a plant, but it was creative and made the webinar (that showcases new video tools) very entertaining as well as educational.  Give Out Website Addresses that You Control Instead of sending people to www.patreon.com/davejackson I send people to www.askthepodcastcoach.com/awesome this way if later I change to a different tool, I don't end up with all my past episodes with links that no longer work. Tool for this are: Pretty Links WordPress Plugin Podpage has a built-in tool for Pretty Redirects Rebrandly.com is a cool tracking and redirecting tool Go Through All The Steps of Your Second Show Once you start a podcast you often feel like starting an additional show. You know the process, and off you go to start podcast #2. I advise that before you do this DO ALL THE WORK.  In other words, don't just design it on paper, but go through all the steps of actually creating an episode (even if you don't keep it). I didn't do this with the Podcast Trailer Show and what was (on paper) going to take about 15 minutes per episode is taking me twice that.  How did I miss this? I did "shallow" investigations into all steps, and it seemed like everything was going work. However, I didn't actually go through and make some test episodes. I didn't do a dress rehearsal. Consequently, it is taking more time, and its cutting into my schedule and causing issues.  Amazon Rolls Out a Portal FYI, Amazon has rolled out a portal where you can see how many followers, downloads and more. Go to podcasters.amazon.com  Choose What To Monitor Before Paying to Promote Your Show If you are going to pay for a promotion, you need to identify how you will gauge success. I recently played with Buzzsprouot ads where you can advertise on other shows. Halfway through the campaign, I realized I hadn't looked at my numbers before running the campaign so I could see if they went up.  Portal where you can see subscriber/follower accounts podcastsconnect.apple.com podcastsmanager.google.com podcasters.spotify.com podcaters.amazon.com  Put All Of Your Content On Your Website I have a YouTube channel, and I occasionally write a blog post on Medium. When I looked at my Google Analytics, I saw that one of my top pages was a post that featured one of my YouTube Videos.  Your website is YOUR MAIN HUB, and it makes it easy for people who enjoy your content to find it in one place. I do spotlight it in my newsletter, but if should be on my website as well Leave Time On Your Calendar To Learn New Stuff When you purchase courses, watch webinars, or buy software (Surferseo in my case) you need to leave time on your calendar to go through the learning curve. No matter how easy it is, there WILL BE some amount of time needed to add to your arsenal of skills. It Doesn't Need to Be Perfect To Start I have gone through so many different school to manage my learning content. I've been on Thinkific, and almost moved to Teachable (and used Circle for my community), and have now decided (and am 90% moved) to Podia.  The maddening part is Podia was my original first choice. We all get distracted by bells and whistles. I wasted a lot of time and resources, but in the end, I asked my audience and found that some of the new tools I was going to implement, they more than likely wouldn't use. So when in doubt, ask your audience.  The Creator of Anchor Said RSS is Holding Podcasting Back. He is wrong. Everything he wants to do in RSS you can do by implementing to technology from the Podcast Index. People in the industry need to become aware of this great technology as eventually for these great tools to be put into place, the media hosts, the apps and other will need to implement them.  Check out the new apps that allow you to stream bitcoin to your favorite podcasts at www.newpodcastapps.com 
36:51 07/18/2022
What Podcasters Can Learn From the Movie Industry
We start off by hearing about a podcast that received 4,000 donations in our quick tip at the top of the show.  I researched what it's like to work in the movie business. Why? Because movies are meant to entertain and take up the audience's time (their most prized possession).  We look at the process of making a movie, and some things that podcasters have an easier road, and some steps movies take, that podcasters should seriously consider. SPONSOR: Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Mentioned in This Episode Join the School of Podcasting No Agenda Show Podcasting 2.0 New Podcast Apps The Messengers Documentary Girl in Space (not Girls, sorry Sarah) The Lone Ranger Movie (2013) The podcast Trailer Show Professional Grade 2 Lavalier Clip-On Microphones Set for Dual Interview - Double Lav Lapel Microphone - Use for iPhone Phone Camera - Blogging Video Recording Noise Cancelling 3.5mm Mic Sources: Selling to Netflix Matt Damon on Hot Ones What Does ‘Greenlit’ REALLY Mean? 9 Key Factors in the Script Development Process Top Box Offices
45:29 07/11/2022
Rodecaster Pro II: 11 Things I Like About it and 6 Things I Don't
The Rodecaster Pro II is the new device from Rode. Today I compare it to the Rodecaster Pro I along with some other devices. This device is $700 and (IMHO) not for someone who is just doing some casual interviews via zoom. Feel free to follow/subscribe, and check out any of the other 833 episodes I have.  SPONSOR: Focusrite The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Things I Like About the Rodcaster II It is an interface, recorder, headphone amplifier, and jingle palet all on one They make updating the firmware (and there WILL BE UPDATEs) INSANELY Easy. Super QUiet Preamps Automatic Monitor Muting Smartpads now play sounds, control midi devices, and add effects Only record the channels you need (FINALLY!) No More Polywave Ability to put the unit on a stand and get it off your desk USB C Electric input which makes it easy to run on batteries. Flexible input assignments and color coding In addition to Aphex processing, new 3-band EQ THINGS THAT ANNOY ME Multiple outputs are confusing and seem to change without me doing anything. I need the ability to turn on and off mix-minus. This is available on USB2, but if I am using (only) that option when I fire up the software on my computer, it won't connect to the unit because I'm not on USB 1. If I want to tie this into my DAW, tracks 1 and 2 are the stereo mix. This means my first slider is #3. The fader features fades out for X amount of seconds and keeps everything faded out. After the X amount of time it should unfade everything. This is an easy one to trip over. Set the Lights Brightness level sounds great, but I couldn't tell a channel was muted because the lights were so dim. This is (again) operator error, but frustrating. Loss of count down number is replaced with a pie chart. Those with older eyesight prefer large numbers.  I am required to take the cover off to turn the unit off. I use to be able to press the on off button twice and leave the cover on. Loss way to have a CONNECTED phone call. ON the ROdecaster 1, I could plug in a TRRS cable and the phone did everything like usual. Now if I want to make a phone call, I HAVE to use Bluetooth. When I plugged in the SC19 cable, the Rodecaster rebooted and the sound out of my phone was unusable. I was somewhat bummed after spending $30 on a cable, that I can't use it to make phone calls on my podcast without using Bluetooth. I need to remember to turn off Bluetooth on the unit as my phone keeps connecting to it.  Comparing it to Some of the Competition Zoom Podtrak P4 I refer to this as the swiss army of podcasting. It does everything. It is an interface and a recorder, headphone amp, and jingle player, and it comes in at $200ish. Yes the preamps won't be as steller, but as you heard today the hiss is minimal in some cases.  Focusrite Vocaster This unit is NOT a recorder, but setting it up and recording into software is super easy. You can send the main outs to a recorder, connect via blue tooth or WIRED TRRS cable. The "2" has blue tooth and output to go to your camera. This one wins the "I need something easy" conversation. Rodecaster Pro II This is for live streamers who want that audio processing to go out on the video as they record it (no post-production). They want to play sounds/music and have flexible configurations. Final Thoughts While the Rodecaster Pro II currently drives me a little nuts, I'm not worried. Rod has done a great job communicating with their users and has already made videos on future updates (to calm any fears). So while this current unit has me scratching my head, Rode has demonstrated they listen (the stand attachment on the back of the unit screams "We heard you want your desk back").  Don't Buy This If Nobody is telling you your podcast sounds bad You think this will solve plosives (it won't that is mic technique) "I don't know, it sounds cool" (unless you have $700 in your couch cushion).  You think this will help you grow your audience (again unless you have REALLY bad audio, it's the CONTENT that helps grow the audience).  Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability (via a free app) to text me, send me video, audio, etc. It's unlimited time-shifted one-on-one consulting. It's like having a podcast consultant in your pocket. Still unsure? The membership comes with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Mentioned In This Episode Rode Rodecaster Pro II Rode Rodecaster Pro I Zoom Podtrak P4 Focsurite Vocaster Sweet Water Podcast Equipment Rode SC-15 Cable School of Podcasting Podcast Studio Pro This is episode 834 which originates at www.schoolofpodcasting.com/834
37:23 07/04/2022
Podcasts So Good Your Audience Can't Unhear Them w/Tamsen Webster
I LOVE people who make me think and when I started reading the book Find Your Red Thread: Make Your Big Ideas Irresistible, I couldn't put it down (and it's now available on Audible). It helps you understand your audience and their main goal. Then you identify how you need to describe what you want them to do in a way that they see their problem in a different way. Your message is the words you need to say to an audience about your idea to achieve a particular outcome. Find everything at www.tamsenwebster.com Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start SPONSOR: Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets to bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  MENTIONED IN THIS EPISODE Find Your Red Thread: Make Your Big Ideas Irresistible Tamsenwebster.com School of Podcasting Rodecaster Pro II The Proverb Effect: Secrets to Creating Tiny Phrases that Change the World Episode 830 About Accepting Compliments The Freenoter Podcast Walking is Fitness Long Story Short Podcast
46:40 06/26/2022
Why Should I Care About Your Show?
There are times when we need to be able to answer hard questions about our show. Today we talk about some new posts from Apple, and in addition to ABT, we look at why you keep talking yourself out of starting your podcast.  Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets to bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  MENTIONED IN THIS EPISODE Apple post on Search Apple posts on Charts The Narrative Gym: Introducing the ABT Framework For Messaging and Communication Out on the Wire: The Storytelling Secrets of the New Masters of Radio Audible Samson Q2U Episode 758 School of Podcasting
32:15 06/20/2022
Should I List My Podcast on All The Directories?
I see people who want MORE downloads, and yet they have not listed their show on all the different directories. Why is that? Is this some type of strategy?  SPONSOR: Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Participants Kim - The Pharmacists Voice Bryan - The Relaxed Male Ronnie - Dancing is Forbidden am Aqua Teen Hunger Force Exploration John - You Were Made for This Karen - Just Grow Something Mark - The history of North America  Matt - The Author Inside You Steve - Whiskey Chasers Pod Where I Will Be? July 19-20: How to Make Real Money Podcasting Online August 23-26 Podcast Movement, Dallas, TX September9-10, Indie Pod Con 8 Philadelphia, PA Oct 20-22 Erma Bombeck Writers’ Workshop Dayton, Oh For the most up-to-date itinerary, go to www.schoolofpodcasting.com/where Question of the Month This month's question is "What should I ask for the question of the month?"  Be sure to mention your name, the podcasts' name, and your website. Should I choose to use your question I will mention your show and website when I bring up the question. I may not use all the questions.  MENTIONED IN THIS EPISODE Speakpipe Podinbox Tellbee School of Podcasting Why You Shouldn't Use Free Media Hosting Video  
53:59 06/13/2022
Focusing on the Big Picture When Your Audience is Right in Front of You
Today I am back from Podfest with some insights to share, tips on meeting your audience, and thoughts on the interfaces from Focusrite.  Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Why We Often Get Sick at Events Because we get to see people we never get to see, these events take on a "one of a kind" atmosphere, and the feat of missing out (and to a certain level, that is true). When we start to "push through" we start to jeopardize our health (even without a pandemic).  We get up early to catch flights, do all sorts of walking through airports and hotels, consume things that may not be considered, "Healthy" under-hydrate, and repeat many of these steps for the rest of the conference.  Then we go home and blame the plane.  I've been doing almost nothing all week trying to get my health back. While I might've missed a fun story staying up later talking with friends, anything I missed would not equal the moment I lost by putting everything on hold.  We all love to have fun and see friends, but for me, I'm going to be a bit more responsible in the future. Clearing Up Some Confusion That I Heard At Podfest DOWNLOADS UPON FOLLOW When someone follows your show in Apple, and you have three episodes, you will NOT get three downloads if someone follows you (they only automatically download the last episode. If they want the other two episodes, they need to manually download them. LISTEN NOTES STATS While this sounds impressive to say, "I'm in the top 1% of podcasters on Listen notes." Until you read that this is based on people listening on Listen notes and 3rd party data. As every media host I know has asked Apple for listening data (and been turned down), that is not the information that are using. I need to reach out to them to find out exactly what they are using, but to say, "I'm in the top 1% of podcasts (on listen notes) is like me saying, "I'm the #1 podcast (of shows with a host named Dave who live in Akron Ohio).  I'm not trying to be "Dave Jackson - Dream Crusher" but to help people focus on more important things that will result in larger downloads (I call it, "their audience.").  How To Accept Compliments From Your Audience Many podcasters (including myself) are introverts. Consequently, having someone come up and give you compliments may make you feel uneasy. In the past, I would deflect, or make a joke, and my ex-wife said, "Would you just say Thank You!" and she was right.  Here are some tips: Don't correct them Don't downgrade (You're GREAT, and you answer, "It was OK). Don't Brag - Yes, I AM AWESOME Instead, say: Thank You, Thank you very much. That means a lot to me. That's very nice of you to say.  Don't forget you have a listener in front of you, after you accept the compliment ask them for feedback so you can hear what is working, and hopefully get some feedback on how to improve. Lastly, don't forget to ask them if they want to take a selfie as they will be happy to share it on social.  Focusrite Vocaster Two Review If you're looking for an interface to get your microphone into your computer, this device makes it simple (there is a tool to automatically set your gain). There is some subtle built-in processing to tweak your audio. What you heard today is me using the Shure SM7B WITHOUT ANY KIND OF CLOUDLIFTER or FETHEAD. It has plenty of drive. You can plug your phone into it via a TRRS input (with built-in mix-minus).  There is also an output jack to feed the audio into your camera which eliminates the whole, "Delay issue" that comes with some video cameras. 
34:22 06/06/2022
How a Travel Podcast Survived Covid with Mark Bologna
Mark has been working on his podcast Beyond Bourbon St for years. He had 14 thousand of people in his Facebook Group. He had just gone over 1 million downloads and secure a publisher for a book on New Orleans. And then a pandemic stopped everything. Today you will hear how Mark pivoted without losing his audience, and how he lost 90% of his sponsors without losing his mind.  Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    Everything Was Going Good Until it Wasn't As many of his partners relied on tourists, when there are no tourists, the result is no partners (or at least 90% less).  In this discussion, you will hear  How Did Mark Survive Covid How Mark Came Up With His Prices How Does Mark Find Partners? Secrets of a Good Community 1 Million Downloads How He Got a Book Deal Podcast Growth Insights Why Do We Struggle to Promote? Keeping Your Sanity Check out Mark at beyondbourbonst.com and check out his book Beyond Bourbon St.: An Insider's Guide to New Orleans on Amazon (aff). New Podcast Launched From a School of Podcasting Member The tools and concepts of Quality are powerful instruments to make things better--products, processes, and services. This podcast explores those ideas plus concepts of psychology, social and cultural norms, strategy, and business to strengthen the capability of professionals motivated to make things better--the Quality Warriors. wayofthequalitywarrior.com Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/workwithme
42:31 05/30/2022
It's Not the Format - It's the Connection with Vincent Pugliese
I've known  Vincent a few years and we always bump into each other at podcast events. Scott Johnson had mentioned his episode "Doing It Wrong Right From The Start." So I looked into it, and I loved that Incent was having success and by some standards "breaking the rules" of podcasting. That sounded interesting, and that was just the start. Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    The Wealth of Connection The Wealth of Connection is now one of my favorite books. It's filled with lessons and stories which leads to an entertaining read that leaves you thinking.  Ignoring Standard Practices: Vincent Pugliese Check out Vincent Pugliese's at totallifefreedom.com Vincent did a TON of DAILY podcasts and released them to a private group before doing any podcasts for the general public.  He has no intro or outro music.  His only branding is his website which is also the name of his podcast Total Life Freedom.  Vincent is doing what I always advise my clients to do. Focus on the reception - not the broadcast.  He uses the "notes" app on his phone (again, it doesn't need to be fancy). He focused on serving his audience, not on monetization. He tried doing seasons and it just about wiped him out. So he focused on creating a podcast that works FOR HIM. It makes no sense to do a podcast that drains you to the point you don't want to do it.  Vincent is always looking for the next challenge, and if it doesn't work, you take what you've learned and use it on the next challenge. When you start something, your launch timeframe is not 5 months. It's 5 YEARS, and for the next five years, you spend time moving that project forward. VIncent also shares hits thoughts on impostor syndrome. Check out Vincent at totallifefreedom.com and his book on Amazon and Audible (aff link) Because of My Podcast: Kamuela Kaneshiro Because of my podcast, I was able to improve my writing effectively monetize my podcast through books, inspire podcast listeners to embrace their heritage and not be embarrassed for who they are, and bring broken families together Check out his show at http://www.LegendsFromThePacific.com Question of the Month Want some free exposure for your podcast? Go to Go to www.schoolofpodcasting.com/question Check out the question and share your thoughts and insights. I assemble these for the last episode of the month.  Go to www.schoolofpodcasting.com/question Where I Will Be: May 26-29 :Podfest Multimedia Expo   Orlando, Fl. July 19-20: How to Make Real Money Podcasting Online Oct 20-22 Erma Bombeck Writers’ Workshop Dayton, Oh For the most up to date itinerary, go to www.schoolofpodcasting.com/where Mentioned In This Episode Join the School of Podcasting Vincent in the Paradise City VIdeo (do not blink, this link takes you to the 2:04)  
43:46 05/23/2022
Danny Peña: Keep it Fun and Master Your Craft
Danny Peña is one of my favorite guests. We started his story on episode 506, got an update on episode 633 and now he has a ton of "Because of My Podcast" stories for episode 827. Danny is an award-winning, 2015 Podcaster Hall of Fame inductee and one of the hosts of Gamertag Radio. He is also the Game Editorial Lead at G4. Gamertag Radio (GTR) is an independent online gaming website dedicated to the gaming community that was founded in 2005, and intended to help to unite all gamers. Over the past few years, GTR has grown from a small website to one of the largest and most respected gaming information sites on the Internet. Every week GTR records and distributes new episodic content recapping the news of the past week, including discussions about what is happening in the online gaming community along with interviews and a weekly custom soundtrack highlighting up & coming Hip Hop artists. Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    In This Episode You Will Hear How Danny continues to take advantage of opportunities, which then lead to more opportunities. How Danny ended up on a billboard in Time's Square How he got to interview Keanu Reeves How his persistence lead to scoring a large guest (Reggie Fils-Aime). His conversational interviews based on his curiosity lead to six news outlets promoting his interview. Reggie insisted Danny interview him at a large event as part of the opening keynote.  Danny once had access to a new Microsoft product MONTHS before anyone else. Instead of enjoying the new item, he allowed one of his listeners to enjoy it and the video went viral. Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Where I Will Be: May 26-29 :Podfest Multimedia Expo   Orlando, Fl. July 19-20: How to Make Real Money Podcasting Online Oct 20-22 Erma Bombeck Writers’ Workshop Dayton, Oh For the most up to date itinerary, go to www.schoolofpodcasting.com/where Podcast Launch Checklist You want to start a podcast, but you're not sure where to start. This free checklist outlines which step to take first and why. www.schoolofpodcasting.com/checklist Mentioned In This Episode Building a Better Dave - recreational Outrage
43:12 05/16/2022
9 Tips to Make Your Podcast Binge Worthy
We all want to grow our audience. We want to become their favorite show so they just want more. In some cases, you may actually be someone's favorite podcast and they would listen to another episode except you've made it hard to binge. So today we look at nine tips to help your show be Bingeworthy. Sponsor: Focusrite Interfaces Make You Sound Amazing Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters      Making Your Podcast Binge-Worthy Something to think about: What are you offering your audience that they should spend their time-consuming? Not just one but several episodes. That statement is a little scary. 1. It has to be GOOD, actually very good. 2. Create click-attracting titles. I use a tool called Headline Studio 3. Get your audience asking, What Happens Next?? 4. Give them multiple points of insight. 5. Make it EASY to Binge (by making it easy to subscribe/follow). See this plugin 6. Add an element of Fear of Missing Out (FOMO). 7. Get Your Best Content In Front of Your Audience 8. Teasing Your Audience  9. Have a Show that Walks Through a Process Make your content relevant. Be YOURSELF.  Free Zoom Reduces Amount of Time Check out Squadcast(my favorite). If you must use something free there is zencastr and cleanfeed. You can just upgrade your zoom account ($15) Join the School of Podcasting When you join the School of Podcasting you can quit worrying about:   Are people going to listen to me? (Yes, cause I'll show you how to see what they want).   Am I going to sound stupid? (No, as I'll show you the magic of editing)   It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).    I don't anything about this technology (You said the same thing about driving).    Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee. Use THIS LINK to get a discount   Go to www.schoolofpodcasting.com/start Mentioned In This Episode Siskel and Ebert Howard Stern Private Parts Link Whisperer Plugin Podcast Branding.co Jordan Harbinger Start Page Libsyn.com Media Hosting (use the coupon code sopfree to get up to 2 months free) The Messengers Podcast The movie "The Messengers: A Podcast Story" Presonus Revelator Dynamic microphone Why Free Media Hosts Don't Work on YouTube
36:11 05/09/2022
Opportunities Wait on the Other Side of Your Fears
I met Connie at an event two years ago. I see her at a conference two years later and ask if she has any "Because of my podcast ____" stories. She not only has one, she has quite a few (TV, Radio, and more). So listen to what can happen when you find someone who can help you avoid the common podcasting mistakes.  Connect With Connie at conniealbers.com Connie's book, "Parenting Beyond the Rules: Raising Teens with Confidence and Joy." Connie's Podcast, "Equipped To Be." SPONSOR Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    Mentioned In This Episode Live Well and Flourish Podcast ATR2100 Microphone Rodecaster Pro Neweer Ring Light Start Ugly Book Nervous about podcasting? Check out Podcast Baby Steps (free course) Nervous about Podcast Gear check out this free webinar (no email address needed) Trypodpage.com (a great way to make a podcast site). You can learn podpage for free at www.learnpodpage.com Libsyn.com media hosting (use the coupon code sopfree)  #Question of the Month Want some free exposure for your podcast? Go to Go to www.schoolofpodcasting.com/question Check out the question and share your thoughts and insights. I assemble these for the last episode of the month.  Go to www.schoolofpodcasting.com/question Where I Will Be: Podfest Multimedia Expo  May 26-29 Orlando How to Make Real Money Podcasting Online July 19-20 For the most up to date list see www.schoolofpodcasting.com/where Join the School of Podcasting Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start
53:48 05/02/2022
Do You Have Time To Listen to ANOTHER Podcast?
We all think, "just make good content and promote your show" but as podcasts become more mainstream and the average listener now consumes multiple episodes a week, do they have room for YOUR show? I asked my audience what their status is. If you found a really good show, would you have to "bump" one you are listening to now? Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    Question of the Month Answers You find a show that's great. Do you have enough time to add an additional show to your listening time? Contributors Steve - Stevestewart.me and Podcast Editor Academy Jim - Home Gadget Geeks and Ask the Podcast Coach Mark - History of North America  Bill - Bill Watches Movies  Dave - Walking is Fitness  York - Poetic Earthlings  Arnie- Sports History Network  Summary: In general, we are all "out of time, " yet if something good comes along, we seem to make room. We also have different phases of life, and some of the shows we listen to take breaks and we find new shows.  The bottom line is there is only so much time to listen and the shows that deliver the most value will be heard.  I Heard it On a Podcast No Agenda Show 25% of People Get Their News From Podcasts https://www.noagendashow.net/listen/1444 (1:25:59) What Was That Like - {Podcasting is Therapeutic ) Podcasting 2.0 Gets $4000 Donation Cleaning Up Audio With Descript Check out this video that shows how to clean up your audio in Descript Mentioned in this Show Join the School of Podcasting Episode 752 - Audio Editing as a Business Podcast Editor Academy Spotify is Now Offering Video via Anchor (kind of) Descript Audio Editing Tool Focusrite Interfaces
35:19 04/25/2022
Is Dynamic Content Right For You?
After seeing the podcasting space gear up for more advertising (something I'm not thrilled with) more media hosts are developing dynamic content. So what is dynamic content, do you need it, and how do you use it? What is Dynamic Content? Dynamic content is content that your media host inserts into your mp3 file at spots you select. This is often used for ads. In some spaces, people confuse "Dynamic Ad Insertion" and "Dynamic Content" as being the same thing. They are not. While you can use Dynamic Content, it does NOT have to be ads. It can be anything that is time-sensitive.  Who Offers This Technology? Libsyn.com (LibsynPro solution - full disclosure I work there). Use the coupon code sopfree to get a free month. Captivate has an impressive dynamic content tool that even updates your episode description when you swap out content. Podbean has pod ads https://podads.podbean.com/ Blubrry has a pro version Red Circle (500 weekly downloads) RSS.com (10,000 downloads a day) Pros of Dynamic Content No more outdated time-based content The ability to sell your back catalog* Cons of Dynamic Content You really need to pay attention to volume levels (I'm using WLM Plus plugin) To sell your back episodes you need to go through your whole back episodes and insert spots. Updating old files might be trickier You need to consider how to lead in and come out of dynamic content. Focusrite Interfaces Go to www.focusrite.com/podcasters Unlimited Time Shifted One-On-One Consulting I've added unlimited time-shifted consulting that can be between you and me. If you need someone to stand by you and guide you through the pitfalls of podcasting, you can join worry-free with a money-back guarantee at www.schoolofpodcasting.com/start I Heard It On a Podcast Disney got all sorts of deals when they built the location in Florida. On the No Agenda show they explain that the reason employees are known as "Castmembers" is to get around Florida Labor laws. It's at the 2 hours and25 minute mark. Apple Charts Criteria I've said for years that ratings and reviews do NOTHING but provide social proof. You want people to ask people to follow you and share your show with a friend. see post from Apple Where I Will Be Where I Will Be: Podcast Movement Evolutions March 23-26 Utah Podcast Coalition April 21st Podfest Multimedia Expo  May 26-29 Orlando Question of the Month Want some free exposure for your podcast? Go to Go to www.schoolofpodcasting.com/question Check out the question and share your thoughts and insights. I assemble these for the last episode of the month.  This show is part of the Power of Podcasting Network
25:19 04/18/2022
Flying Past Your Fear of Podcasting With Mark Hasara
Mark was a US air force Pilot, Speaker, Author, and Entrepreneur, but was hesitant to start his podcast. Today we talk about what was stopping him, and how his podcast is helping to promote his Wall Pilot business.  We also hear about some discouraging statistics from Chartable about podcast cross-promote (courtesy of Evo Terra).  Spotify may be working on a "Tik Tok meets Tinder" discovery tool. I'm not sure that is going to work.  I introduce a new segment "I Heard it on a podcast" this time it was the Moe Factz show with Moe and Adam Curry Mentioned in This Episode Mark Hasara Website Mark's Lessons From the Cockpit Show in Apple, Google, Spotify Wall PIlot Video of Spotify Discovery Tool Fountain App Castamatic app New Podcast Apps Question of the Month Want some free exposure for your show, go to www.schoolofpodcasting.com/question and answer the question of the month and be sure to mention your show and website. Do it now! Join the School of Podcasting In addition to the step-by-step tutorials, group coaching, and podcasting mastermind group, I've now added show audits and unlimited time-shifted one-on-one coaching.  When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start
34:29 04/11/2022
Back From Podcast Movement with Free Stuff, Cool Apps, and a Worried Mind
Podcast Movement was a well-oiled machine as always where the hallway meetings were in some cases better than the sessions. I found some cool stuff, created some free resources, and have worries about the future.  Quicknotes From This Episode Don't forget the Book Launch Webinar Next Week. Have a conversation with me on Volley (aff link) Check out Dave's new FREE Classes Find Your Red Thread: Make Your Big Ideas Irresistible (book) Join the School of Podcasting The Three Main Players in Podcasting I've said in the past that a podcast needs three things to survive podcasting (support, health, and attitude). The podcast industry needs to make sure as it moves forward to take steps that benefit all three main players. Who are the main players? The podcasting companies (media hosts, agencies, etc) The podcaster (creators). The Listener (you). If we don't keep all of them happy (especially the listener) we all lose.  A New Great App For Community and Coaching I discovered the Volley app (aff link) listening to a podcast on the way home from Podcast Movement. I tried it out, and it is SO COOL. Especially for those people who hate Facebook. It's like Loom, Zoom, and Slack had a baby. If you want to build a community, this makes it easy as its available on Android, iOs, Mac, and PC. You can have group discussions in public, or in private as well as private one-on-one sessions (where each member's conversations are organized together). You can communicate via: Video Screenshare Audio Text Gif It's a pretty amazing app. There is only ONE FEATURE I REALLY HATE. It's free. I am interviewing one of the co-founders, and he insures me they will monetize eventually but are (for now) working on their feature set. I just hate to build on something free. With this in mind, I'm using it in conjunction with my Facebook group instead of replacing it. I look forward to having time-shifted video/audio conversations with my students. You can learn Volley by joining my Volley Space on learning Volley (I know how meta can you get?)
45:16 04/04/2022
What Keeps You Going When Your Podcast Isn't Growing?
The excitement of starting a podcast can really fuel podcasters. You stats to start to grow, but eventually, they may level off. What keeps you going when your podcast isn't growing? Because of My Podcast: Fred Castaneda Check out Fred's shows Podcast Reporter (me on Fred's show) The Struggling Biz show March 29th is the National Day for Vietnam Veterans. Thanks for your service Fred! Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Book Launch Secrets Webinar April 5th April 5th I'll be co-hosting a Book Launch Secrets Webinar. If you've ever thought of writing a book, sign up for this webinar (so you can get the replay). See https://schoolofpodcasting.com/booklaunch or check out the Book Launch Secrets Course   Thanks to Those Who Participated in This Month's Question Kyle - The Intergalactic BoomBox - podcasting 2.0 Mark - History of North America - love of topic - working with son Colby - The Guardians Ghost Podcast going solo, passion Heather - Watching Netflix Without You  and the Politics free Podcast enjoys time with brother, serving audience to get into a better mood, feedback Dan - Coffee and Space  - Loves having conversations Scott - What Was That Like? https://whatwasthatlike.com/ - Zoom out and see your growth Timothy - Create Art Podcast  and Find a Podcast About - is leaving a legacy Matt - Rogue Retirement Lounge -  Loves the podcast  Brandon - Start 100K Podcast   Feels his information is needed and doesn’t want people to feel stupid.  April Question of the Month Listen to hear this month's question of the month and then leave your answer at www.schoolofpodcastingcom/question  Book Launch Secrets Webinar April 6th April 6th I'll be co-hosting a Book Launch Secrets Webinar. If you've ever thought of writing a book, sign up for this webinar (so you can get the replay). See https://schoolofpodcasting.com/booklaunch or check out the Book Launch Secrets Course Mentioned In This Episode Bad Idea Jeans
53:48 03/28/2022
Protect Your Podcast: Never Say, I Didn't Know What I Didn't Know
I was speaking at the National Religious Broadcasters in Nashville Tennessee and kept hearing a few phrases that make me worried. Phrases like, “I had some friend, or some temp, or some web guy, or even a professional service” set up my podcast. Then in talking with them, I learned that (in many cases) everyone is setup wrong. We’ve all been in a situation where we don’t know what we don’t know. We don’t know what should be important. Today, in episode 819, I’m going to tell you. Things You Need to Know Apple, Google, and Spotify have additional stats. If you let someone setup your show "for you" you lose access to those stats. When someone orders your media hosting "For you" THEY OWN YOUR SHOW. Media hosts (eventually ) delete your files if you cancel your account. Make sure you have a copy of your media files. You should own your show and then add your editors to YOUR account.  The bottom line is you don’t want anyone between you and your podcast and you and your audience. Question of the Month Share your thoughts and get some exposure for your show and answer the question of the month. Where I Will Be Podcast Movement Evolutions March 23-26 Utah Podcast Coalition April 21st Podfest Multimedia Expo  May 26-29 Orlando Join the School of Podcasting When you join the School of Podcasting you can quit worrying about:   Are people going to listen to me? (Yes, cause I'll show you how to see what they want).   Am I going to sound stupid? (No, as I'll show you the magic of editing)   It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).    I don't anything about this technology (You said the same thing about driving).    Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee    Go to www.schoolofpodcasting.com/start Mentioned In This Episode Libsyn (use coupon code sopfree ) Blubrry Captive Buzzsprout Lastpass The Politics Free Podcast  Claim Podparity Congressional Dish
27:04 03/21/2022
Cross Promote Your Podcast While You Get Paid with Niklas Hildebrand of Audry.io
I'm back from speaking at the National Religious Broadcasters event with some lessons learned. I also have some tips on collaborating with other podcasters and a resource that is focused on helping you find collaborators while you earn money selling advertising spots. That resource is audry.io and today I'm talking with one of the co-founders Niklas Hildebrand. Book Launch Secrets Webinar April 5th April 5th I'll be co-hosting a Book Launch Secrets Webinar. If you've ever thought of writing a book, sign up for this webinar (so you can get the replay). See https://schoolofpodcasting.com/booklaunch or check out the Book Launch Blueprint Course Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Audry.io More Than a Guest Finding Resource Whether you’re a seasoned podcaster or just starting out, collaboration is the key to reaching your goals. That’s why at Audry.io, we bring hosts together to help them grow their audiences and find new ways to communicate. Question of the Month I need your answer by 3/25/22 We love podcasting, but there are peaks and valleys. What keeps you going when your podcast isn't growing? Be sure to mention your website and a little bit about your show. Go to www.schoolofpodcasting.com/question Where I Will Be: Podcast Movement Evolutions March 23-26 Utah Podcast Coalition April 21st Podfest Multimedia Expo  May 26-29 Orlando Mentioned In This Episode Profit From Your Podcast Book Connie Albers Ask the Podcast Coach What was that like? podcast Paul Colligan Podcast Partnership Spybrary Podcast Music Radio Creative (Jingles and Voice Over) Based on a True Story Podcast Home Gadget Geeks with Jim Collison Squoosh App (compress and resize images) Linq QR Code, Smart Business Card Libsyn (Liberated Syndication Podcast Hosting) Use the coupon code sopfree Podcasting Resources.com Dave's Podcast Editing Team
38:17 03/14/2022
7 Tips Podcaster Can Use From Radio with Neil Hedley
When Neil Hedley emailed me letting me know he would be going through my town and could he buy me dinner I jumped at the chance to hang out with a listener. I had no idea at the time that Neil: Had exclusively done morning shows ever since, including six #1-rated shows in different markets in the US and Canada. Sprinkled among those years is time as a stand-up comic, singer, restaurateur, bestselling author, college professor, world record holder (that's a fun story), and a pile of other goodies including running Knopp Studios and hosting the Voice Inside My Hed (get it Hedley? Voice in my Hed...) The more we talked, the more I thought I should have him on the show.  The Tips: 1 Tighten Up 2. Rules can Help 3. Ums are normal 4. Every word matters 5. Learn how to Tease 6. Set a Benchmark for your podcast 7. Talk to one person Check out Neil at https://knoppstudios.com/ where he has combined all of these past lives into a venture to you be a better content creator. Join the School of Podcasting When you join the School of Podcasting you can quit worrying about:   Are people going to listen to me? (Yes, cause I'll show you how to see what they want).   Am I going to sound stupid? (No, as I'll show you the magic of editing)   It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).    I don't anything about this technology (You said the same thing about driving).    Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee    Go to www.schoolofpodcasting.com/start Mentioned in This Episode Descript Software The Author Inside You (Promo) Seven Habits of Highly Effective People What Was That Like Podcast? (Great Tease) Northeast Ohio Podcasters Meetup Buy Dave a Coffee Profit From Your Podcast Book Where I Will Be Spark Podcast Conference March 7-8 (Nashville) NRB Nashville 8-11 (speaking) Podcast Movement Evolutions March 23-26 Podfest Multimedia Expo  May 26-29 Orlando (speaking) This is episode 817 of the School of Podcasting you can get the back episode by subscribing/following in  Apple - Spotify - Google - Amazon This podcast is part of the Power of Podcasting Network
48:25 03/07/2022