Poslechněte si podcast Business of Apps Podcast

#238: Stand out with smarter mobile messaging with Jason Lyman, Chief Marketing Officer at Customer.io	Business of Apps Podcast	23:38
#237: What not to do: Lessons from consulting hundreds of apps Reed Kuhn, Head of Business Strategy at Branch.io	Business of Apps Podcast	32:16
#236: Web-first growth: the new playbook for app UA with Gessica Bicego, Marketing & Growth Consultant	Business of Apps Podcast	35:47
#235: “Next gen ad creative: hits & misses” App Promotion Summit London panel	Business of Apps Podcast	46:11
#234: “Beyond installs: the future of app growth (2025)” App Promotion Summit London panel	Business of Apps Podcast	46:09
#233: AI-powered creative optimization for mobile today with Asaf Yanai, CEO at Alison.ai	Business of Apps Podcast	23:13
#232: Mobile app paywalls & cognitive biases with Max Amelang, Product Marketing Manager at Prematch	Business of Apps Podcast	30:44
#231: Beyond behavior: unlocking intent with on-device AI with Dieter Rappold CEO at ContextSDK	Business of Apps Podcast	23:29
#230: “Beyond Downloads: App Engagement Strategies” App Promotion Summit Berlin panel	Business of Apps Podcast	45:58
#229: “How top apps win at user acquisition” App Promotion Summit Berlin panel	Business of Apps Podcast	41:28
#228: “Data-drive strategies for UA” App Promotion Summit Berlin panel	Business of Apps Podcast	42:27
#227: AI UGC: Scaling Mobile Creative with Andy Willers, Co-Founder at Favoured	Business of Apps Podcast	23:25
#226: “User Acquisition in 2025” App Promotion Summit Berlin panel	Business of Apps Podcast	44:31
#225: Driving App Growth with A/B Testing with Tina Kim, Director of Product Management at Huckleberry Labs	Business of Apps Podcast	26:56
#224: Breaking down the Subscription Value Loop strategy with Phil Carter, Growth Advisor at Elemental Growth	Business of Apps Podcast	27:08
#223: “AI breakthroughs: revolutionizing mobile app marketing" App Promotion Summit San Francisco panel	Business of Apps Podcast	40:34
#222: App marketing success in the privacy-centric era with Nicoline Strøm-Jensen, Head of Program Management at Adjust	Business of Apps Podcast	37:12
#221: Shaping the future of app distribution: trust, growth, and regulation with Shalom Michaeli, Managing Director, Alternative App Stores at Digital Turbine	Business of Apps Podcast	27:18
#220: Using cognitive biases to boost app engagement and revenue with Senior Product Manager at Cleo	Business of Apps Podcast	15:58
#219: “Beyond 2024: innovative user acquisition strategies” App Promotion Summit San Francisco panel	Business of Apps Podcast	44:08
#218: Future of advertising: privacy and AI with Gaylord Zach, Head of Mobile Product at Verve	Business of Apps Podcast	21:41
#217: Cracking international app pricing with Jacob Rushfinn, Founder & Author at Retention.Blog	Business of Apps Podcast	30:16
#216: Balancing profit, people and planet in mobile apps with Yves Benchimol, CEO & Co-Founder at WeWard	Business of Apps Podcast	20:11
#215: Empathy-based onboarding: boosting conversions and user experience with Yeva Koldovska, Product Manager at Headway	Business of Apps Podcast	24:18
#214: How online communities fuel app user growth with Sherwin Su, Senior Sales Manager of App Dev at Reddit	Business of Apps Podcast	26:37
#213: Building a cookieless future: mobile strategies for success with Ishan Singh, Activation Lead at Bunq	Business of Apps Podcast	19:55
#212: Gamify your loyalty: the secret to mobile engagement with Thomas Yannopoulos, VP of Revenue, Americas at adjoe	Business of Apps Podcast	24:42
#211: Mastering mobile product development: data & agility with Jennifer Camacho, Mobile Product Lead at Nespresso	Business of Apps Podcast	22:55
#210: Mastering ASA: Proven ASO Strategies with Simon Thillay, Head of ASO at AppTweak	Business of Apps Podcast	24:59
#209: Quick-Track to User Loyalty: From On-boarding to Engagement with Jeremiah Runser, Marketing Director of Sandbox	Business of Apps Podcast	25:06
#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat	Business of Apps Podcast	59:42
#207: Maximizing growth with Web-to-App funnels with Anastasiia Karlova, Head of Marketing at PlantIn	Business of Apps Podcast	21:09
#206: Evolving apps: Meeting user needs and staying intuitive with Paul Sakhatskyi, Head of Product Marketing at Readdle	Business of Apps Podcast	30:15
#205: Unlocking app growth with Marketing Mix Modeling with Gary Danks, General Manager for AIM by Kochava	Business of Apps Podcast	24:50
#204: Transforming ‘meh’ to magic: AI-driven app engagement boosts with Steve Toy, Chief Executive Officer at Memrise	Business of Apps Podcast	21:05
#203: Helping retailers retain app acquisition gains with Thomas Butta, Chief Strategy & Marketing Officer at Airship	Business of Apps Podcast	30:03
#202: App growth with affiliate marketing with Taras Kiseliuk, CEO at ClickDealer	Business of Apps Podcast	24:34
#201: Testing the app’s edge marketability with Deniz Kekeç, Performance Marketing Manager at InnoGames	Business of Apps Podcast	19:27
🎉 #200: How to grow an app sustainably with Mike Rhodes, Founder and CEO at ConsultMyApp	Business of Apps Podcast	37:19
#199: Data-driven mobile app marketing with Summer Liu, CMO at SocialPeta	Business of Apps Podcast	28:37

#238: Stand out with smarter mobile messaging with Jason Lyman, Chief Marketing Officer at Customer.io

Business of Apps Podcast

23:38

#237: What not to do: Lessons from consulting hundreds of apps Reed Kuhn, Head of Business Strategy at Branch.io

Business of Apps Podcast

32:16

#236: Web-first growth: the new playbook for app UA with Gessica Bicego, Marketing & Growth Consultant

Business of Apps Podcast

35:47

#235: “Next gen ad creative: hits & misses” App Promotion Summit London panel

Business of Apps Podcast

46:11