Humans of Martech

Celková doba trvání:40 h 23 min
200: Matthew Castino: How Canva measures marketing
Humans of Martech
55:36
199: Anna Aubuchon: Moving BI workloads into LLMs and using AI to build what you used to buy
Humans of Martech
59:41
198: Pam Boiros: 10 Ways to support women and build more inclusive AI
Humans of Martech
49:01
197: Anna Leary: The Art of saying no and other mental health strategies in marketing ops
Humans of Martech
56:18
196: Blair Bendel: The World of casino marketing and the tech that brings it to life
Humans of Martech
55:09
195: Megan Kwon: How One of Canada’s largest retailers orchestrates messaging, and structures martech
Humans of Martech
55:03
194: Jane Menyo: How Gong democratized customer proof with AI research and standardized prompts
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53:00
193: David Joosten: The Politics and architecture of martech transformation
Humans of Martech
63:09
192: Angela Vega: Expedia’s Martech leader on ADHD, discernment, and the art of picking battles in martech
Humans of Martech
66:04
191: Aboli Gangreddiwar: Self healing data agents, hivemind memory curators and living documentation
Humans of Martech
62:43
190: Henk-jan ter Brugge: The Head of Martech at Philips thinks martech has outgrown marketing and it’s time we lead like pirates
Humans of Martech
60:12
189: Aditi Uppal: How to capture, activate and measure voice of customer across go to market efforts
Humans of Martech
52:37
188: Rebecca Corliss: Why lifecycle marketers will thrive in the agentic marketing org
Humans of Martech
57:02
187: John Saunders: Building the ultimate operating engine for a modern agency
Humans of Martech
54:28
186: Olga Andrienko: Ex-VP at Semrush left her 35-person brand team to build AI for marketing ops
Humans of Martech
67:49
185: Jonathan Kazarian: Platforms vs point solutions and the marketing operator’s dilemma
Humans of Martech
58:01
184: Nadia Davis: How to decide if attribution data is good enough to guide strategy
Humans of Martech
69:07
183: Kevin White: Building a super IC role to escape management burnout and fixing the broken promise of AI SDRs
Humans of Martech
59:43
182: Simon Lejeune: Wealthsimple’s VP of Growth on 2 keys to be a top 5% marketer
Humans of Martech
66:59
181: Alison Albeck Lindland: Climb the AI Literacy Pyramid and Stand Out as a Customer‑First Marketer
Humans of Martech
59:29
180: István Mészáros: Merging web and product analytics on top of the warehouse with a zero-copy architecture
Humans of Martech
59:15
179: Tiankai Feng: The comeback of data quality and how NLP is changing the data analyst role
Humans of Martech
64:42
178: Guta Tolmasquim: Connecting brand to revenue with attribution algorithms that reflect brand complexity
Humans of Martech
66:44
177: Chris O’Neill: GrowthLoop CEO on how AI agent swarms and reinforcement learning boost velocity
Humans of Martech
58:23
176: Rajeev Nair: Causal AI and a unified measurement framework
Humans of Martech
68:49
175: Hope Barrett: SoundCloud’s Martech Leader reflects on their huge messaging platform migration and structuring martech like a product
Humans of Martech
63:01
174: Joshua Kanter: A 4-time CMO on the case against data democratization
Humans of Martech
65:01
173: Samia Syed: Dropbox's Director of Growth Marketing on rethinking martech like HR efforts
Humans of Martech
59:31
172: Ankur Kothari: A practical guide on implementing AI to improve retention and activation through personalization
Humans of Martech
52:46
171: Kim Hacker: Reframing tool FOMO, making AI face real work and catching up on AI skills
Humans of Martech
61:26
170: Keith Jones: OpenAI’s Head of GTM systems on building judgement with ghost stories, buying martech with cognitive extraction and why data dictionaries prevail
Humans of Martech
58:34
169: Elena Hassan: Visa acquires your startup but nobody warns you about the tech stack aftermath and enterprise culture shock
Humans of Martech
60:50
168: AI's Talent Crunch: Marketing jobs on the brink and those set to thrive
Humans of Martech
54:04
167: Moni Oloyede: The marketing ops identity paradox, why attribution is a waste of time and why GTM engineering is just sales ops
Humans of Martech
62:37
166: Constantine Yurevich: Visit Scoring, an alternative to MMM and MTA few marketers know about
Humans of Martech
68:08
165: Ashley Faus: Building content that matches actual human thinking by integrating lifecycle, content and product marketing
Humans of Martech
68:28
164: Ruari Baker: The 3 most important things you can do for email deliverability: Multi-subdomains, email validation 3.0 and good ol’ postmaster
Humans of Martech
61:10
163: Danielle Balestra: Building AI and Martech Stacks Inside Regulated Enterprise is More Rewarding Than Startups
Humans of Martech
59:10
162: Rich Waldron: How to build and manage AI agents from a single, composable platform without coding
Humans of Martech
65:57
161: Angela Rueda: Meta’s Director of Martech on build vs buy, vendor selection and hybrid stacks
Humans of Martech
63:53