Poslechněte si podcast Impact Pricing

Blogcast: Pricing AI: Do Costs Finally Matter in Pricing?	Impact Pricing	07:31
AI as a Multiplier for Pricing with Emanuel Martonca	Impact Pricing	30:07
Blogcast: Pricing AI: Buyers Buy Inherent and Relative Value	Impact Pricing	08:35
Why I Teach Pricing: My Journey and Mission	Impact Pricing	05:03
Blogcast: Pricing AI: A Practical Guide for a Hype-Filled World	Impact Pricing	09:19
Beyond the Checkout: How Payment Infrastructure Shapes Your Pricing Strategy with Ryan Doran and Danny Smith	Impact Pricing	33:23
Monetizing AI: Beyond Cost-Plus Pricing with Ian Clark	Impact Pricing	32:41
Blogcast: Why Empathy Is Your Most Underrated Pricing Tool	Impact Pricing	05:36
From Commoditized to Premium: The Remarkable Effect with Ton Dobbe	Impact Pricing	33:21
Blogcast: Two Buyers Talked … and Nothing Bad Happened	Impact Pricing	04:20
Let Your Customers Help You Price with Scott Kelly	Impact Pricing	18:15
Blogcast: Everyone’s Talking About AI. Almost Nobody’s Using It.	Impact Pricing	04:31
AI SEO and the Future of Brand Discovery with Bryan Phelps	Impact Pricing	27:52
Blogcast: Product-Market Fit Is Overrated for Pricing	Impact Pricing	05:22
Why Pricing Deserves a Seat at the CEO Table with John Norkus	Impact Pricing	31:37
Blogcast: When Pricing Becomes Sleazy Manipulation	Impact Pricing	06:26
How Many Agents Should Pricing Software Have? with Steven Forth	Impact Pricing	27:06
Blogcast: The Secret Link Between Market Segments and the “Will I” Decision	Impact Pricing	05:26
How to Turn Vendors Into Paying Customers (And Other Pricing Secrets) with Ashish Gupta	Impact Pricing	28:54
Blogcast: Why Pricing AI Is So Hard	Impact Pricing	03:53
How AI Is Breaking Traditional Per-User Pricing Models with Craig Wilson	Impact Pricing	25:45
Blogcast: Jobs to Be Done vs. Problems and Results: What’s More Useful in B2B?	Impact Pricing	03:04
COMPASS Framework: Rethinking Pricing Metrics in the Age of AI with Steven Forth and Michael Mansard	Impact Pricing	36:32
Blogcast: Value Is Not the Same as Willingness to Pay	Impact Pricing	04:02
How to Benchmark Your Pricing Like AI Models with Steven Forth	Impact Pricing	35:20
Blogcast: The Two Questions Every Buyer Asks—and How to Design Your Product and Pricing Around Them	Impact Pricing	04:12
How AI is Breaking Traditional Per-User Pricing Models with Alan Hollander	Impact Pricing	32:25
Blogcast: Markets Don’t Segment By Industry; Buyers Segment By Problem	Impact Pricing	02:20
Why Most Companies Are Pricing Wrong: The Hidden System Behind Google's Million Daily Price Changes with Gary Bailey	Impact Pricing	31:27
Blogcast: Urgent Pricing Decisions	Impact Pricing	03:37
How to Price Products Before You Build Them with Garrick van Buren	Impact Pricing	32:27
Blogcast: Why I Don’t Use Value Maps	Impact Pricing	02:43
How to Spot Million-Dollar Pricing Opportunities Before You Buy Any Business with Fede de la Balze	Impact Pricing	23:27
Blogcast: Moving Hearts and Minds	Impact Pricing	03:08
Beyond Hiring: Why Private Equity Firms Are Building Pricing Transformation Teams (Not Just Filling Roles) with Jon Jennings and Ryan Walter	Impact Pricing	35:16
Blogcast: Willingness to Pay Is Not Rational	Impact Pricing	05:41
Understanding Context-Driven Pricing: The Key to Maximizing Willingness to Pay with Mark Stiving	Impact Pricing	26:54
Blogcast: Tariffs Are a Second Chance	Impact Pricing	02:28
Stop Pricing Like Everyone Else: How to Become 10X More Expensive Than Your Competitors with Alastair Dryburgh	Impact Pricing	30:29
Blogcast: Price Segmentation at National Parks	Impact Pricing	03:00

Blogcast: Pricing AI: Do Costs Finally Matter in Pricing?

Impact Pricing

07:31

AI as a Multiplier for Pricing with Emanuel Martonca

Impact Pricing

30:07

Blogcast: Pricing AI: Buyers Buy Inherent and Relative Value

Impact Pricing

08:35

Why I Teach Pricing: My Journey and Mission

Impact Pricing

05:03