Lyt til Marketing in the Madness podcast

The secret engine behind 60% of Adidas’ revenue	Marketing in the Madness	21:39
How P&G is preparing its brands for AI search	Marketing in the Madness	20:04
How Cotswold Outdoor used Retail Media to drive a 20% in-store sales uplift	Marketing in the Madness	21:51
AllSaints Founder Stuart Trevor on building a fashion brand that makes NO new clothes	Marketing in the Madness	21:30
How Currys is transforming SEARCH, marketing and customer experience	Marketing in the Madness	23:23
How to create B2B EVENTS people actually want to attend	Marketing in the Madness	25:25
How JOSEPH is redefining the luxury in-store experience	Marketing in the Madness	15:02
Marketing measurement is BROKEN - And how to fix it	Marketing in the Madness	45:28
How Axel Arigato is reinventing the in-store retail experience	Marketing in the Madness	17:06
How Zara, Vinted & TikTok Shop are changing E-commerce	Marketing in the Madness	46:31
Boots’ Product Director: Why retailers are getting customer experience WRONG	Marketing in the Madness	29:13
How behavioural SCIENCE can improve your marketing	Marketing in the Madness	35:20
How the Ex-CMO of LinkedIn & WeWork does B2B marketing in the age of AI	Marketing in the Madness	26:07
How AI AGENTS are changing ecommerce, checkout & product discovery	Marketing in the Madness	38:42
How Joseph is transforming LUXURY fashion through customer obsession	Marketing in the Madness	18:14
What being "AI-ready" REALLY means	Marketing in the Madness	33:45
How to build a Premium Prosecco brand from scratch	Marketing in the Madness	41:18
How to measure ecommerce marketing performance across channels	Marketing in the Madness	47:01
The trust era: Why CEOs matter more than ads in 2026	Marketing in the Madness	20:42
How Monica Vinader built an accessible luxury brand women actually buy for themselves	Marketing in the Madness	17:55
The AI strategy behind one of the world’s most iconic luxury hotel brands	Marketing in the Madness	14:56
Why second-hand luxury is booming on eBay	Marketing in the Madness	18:00
Luxury travel trends in 2026: Why are we choosing quiet luxury	Marketing in the Madness	19:13
How AI can really transform your luxury retail strategy	Marketing in the Madness	16:08
How Karl Lagerfeld built a human-centred, iconic personal brand	Marketing in the Madness	09:21
What marketers can learn from Karl Lagerfeld’s personal brand	Marketing in the Madness	34:04
What Guinness teaches us about how people really decide	Marketing in the Madness	06:38
How billion dollar brands use behavioural science to influence buyers with Richard Shotton	Marketing in the Madness	41:13
How Uber turned everyday rides into high-impact advertising	Marketing in the Madness	12:53
The truth about CTV, streaming & the future of TV advertising	Marketing in the Madness	25:44
How AI is transforming customer experience in retail in 2026	Marketing in the Madness	18:14
The data behind fashion’s biggest winners and losers	Marketing in the Madness	15:10
How advertising is evolving in the age of AI and connected TV	Marketing in the Madness	56:24
Why Follower Count Doesn’t Matter: The Real Metrics Behind Community Growth	Marketing in the Madness	22:03
How Retailers Can Use AI To Predict Consumer Trends in 2026	Marketing in the Madness	28:40
What Contentful’s Data Reveals About Broken Tech Stacks	Marketing in the Madness	20:08
The Truth About Standing Out in the AI Era: Building a Brand People Actually Trust	Marketing in the Madness	16:51
How to Win the 60% of Deals You’re Losing Without Knowing It	Marketing in the Madness	30:43
The Rise Of Agentic Commerce: How AI is Changing The Tech Landscape Forever with Mach Alliance	Marketing in the Madness	18:27
How AI is Transforming Retail Operations at River Island	Marketing in the Madness	09:22

The secret engine behind 60% of Adidas’ revenue

Marketing in the Madness

21:39

How P&G is preparing its brands for AI search

Marketing in the Madness

20:04

How Cotswold Outdoor used Retail Media to drive a 20% in-store sales uplift

Marketing in the Madness

21:51

AllSaints Founder Stuart Trevor on building a fashion brand that makes NO new clothes

Marketing in the Madness

21:30