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From Storefront to Standpoint: Takeaways from Fixing Fatigue	Email Swipes	08:38
Fixing Fatigue: How Dusk’s last minute lightning bolt landed a 62% form fill rate from a burnt out list ft. Heather Hurd	Email Swipes	20:07
Clarity, Curiosity, and Cuteness: Takeaways from Raising Rates	Email Swipes	10:29
Raising Rates: How Detrack used a simple feature table to increase prices amidst economic uncertainty – without losing customers	Email Swipes	09:50
Every risk is right: Takeaways from Sentiment Score	Email Swipes	12:35
Sentiment Score: How Collishop used email ratings to boost birthday conversions by 63.8% ft. Jasper Van Laethem	Email Swipes	26:13
On the Pulse: Takeaways from Voter Variations	Email Swipes	06:12
Voter Variations: How the BBC delivered election results – as the votes were counted – for 650 constituencies across the UK ft. Jay Oram	Email Swipes	31:34
Collaborate to Iterate: Takeaways from Template Teamwork	Email Swipes	09:24
Template Teamwork: How Semrush moshed their two best emails into a single template that wins across price points and products ft. Taylor Raffa	Email Swipes	22:00
It’s All in the Relationship: Takeaways from Content Contract	Email Swipes	18:28
The Content Contract: How Ness Labs grew to 100,000 subscribers in 5 years, all founded on one simple relationship perspective ft. Anne-Laure Le Cunff	Email Swipes	33:30
Is the Customer Always Right? Takeaways from Reply To	Email Swipes	07:49
Reply To: How Doodle played with email to push pain point buttons and increase paid upgrade conversions by 64%	Email Swipes	07:49
Relationships at scale: Takeaways from Winning Winback	Email Swipes	10:27
Winning Winback: How SparkToro prioritizes feature requests, builds relationships, and shares killer pasta recipes with a combo feedback-retention-winback email ft. Rand Fishkin	Email Swipes	30:41
Breaking Best Practices: Takeaways from Cold Connections	Email Swipes	12:30
Cold Connections: How PodMatch overhauled their cold email strategy to better build relationships and help more podcasters succeed ft. Alex Sanfilippo	Email Swipes	29:59
Data Do’s and Don’ts: Takeaways from Personalized Problems	Email Swipes	09:59
Personalized Problems: How Powtoon swiped a hack from their sales rep to increase email opens – and webinar attendance ft. Anna Levitin	Email Swipes	28:04
Split Tests, Surveys, and Segments: Takeaways from Doughnut Diversification	Email Swipes	09:16
Doughnut Diversification: How we varied Harvie’s promotional offers, thanks to a cult favorite doughnut shop	Email Swipes	06:57
Getting Emotional: Takeaways from Choral Closing	Email Swipes	10:29
Choral Closing: How Copyhackers serenaded their decision-making stragglers and empowered confident decision making ft. Ry Schwartz	Email Swipes	26:33
Putting the You in UX: Takeaways from Coding Quizzes	Email Swipes	07:36
Coding Quizzes: How Sinch for Email leveraged interactivity (and April Fools) to get a handle on their multi-segment audience ft. Megan Boshuyzen	Email Swipes	27:11
Brand Balance: Takeaways from Absurdist Adieu	Email Swipes	12:12
Absurdist Adieu: How Drizly said goodbye in style (despite the brief requiring an absurd amount of emails) ft. Jared Jones	Email Swipes	34:05
Bonus Episode: Behind the Scenes of Email Swipes Season 1	Email Swipes	10:38
Content Challenges \| Takeaways from COVID Culture	Email Swipes	08:07
COVID Culture: How we used a Vietnamese PSA to foster positivity and social responsibility for Awara	Email Swipes	08:04
Putting the Cart before the Source \| Takeaways from Forgotten Flights	Email Swipes	06:45
Getting to Yes: Takeaways from Inbox Pause	Email Swipes	08:59
Inbox Pause: How we used a GIF to help users visualize their goals – and hit them with Tailwind	Email Swipes	12:05
Forgotten Flights: How POWERUP Toys used nostalgia to lift their abandonment recovery rate (ft. Sophia Dagnon of GetUplift)	Email Swipes	22:38
To Share or Not to Share \| Takeaways from Digit Disclosure	Email Swipes	10:27
Digit disclosure: How sharing “bad” numbers built subscriber trust (and increased signups) ft. Hannah Shamji	Email Swipes	29:12
Humor Me \| Takeaways from Reputation "Rev"amped	Email Swipes	08:40
Reputation “Rev”amped: How Rev used email to regain favor after getting trashed by the New York Times (ft. Nick Gaudio)	Email Swipes	25:42
No harm in asking \| Takeaways from Survey Sweets	Email Swipes	12:34

From Storefront to Standpoint: Takeaways from Fixing Fatigue

08:38

Fixing Fatigue: How Dusk’s last minute lightning bolt landed a 62% form fill rate from a burnt out list ft. Heather Hurd

Email Swipes

20:07

Clarity, Curiosity, and Cuteness: Takeaways from Raising Rates

Email Swipes

10:29

Raising Rates: How Detrack used a simple feature table to increase prices amidst economic uncertainty – without losing customers

Email Swipes

09:50

Every risk is right: Takeaways from Sentiment Score