The MCA Prodcast
Duración total:
17 h 27 min
Steve Davies – Helping UK Advertising thrive in a changing world
The MCA Prodcast
30:16
The Best of Season 3
The MCA Prodcast
22:00
Mark Benson - Immersive Experiences and Embracing New Means of Storytelling
The MCA Prodcast
35:32
Lisa Lavender – Being a Mentor, Nurturing New Talent and Celebrating Creative Excellence
The MCA Prodcast
43:08
Kai-Lu Hsiung – Nurturing creative careers in advertising and film
The MCA Prodcast
41:40
Live at Cannes – Unlocking the Power of Storytelling and Creativity in Business
The MCA Prodcast
32:41
Carl Addy – Combining many small ‘woos’ to create one big WOW
The MCA Prodcast
31:54
Paul Burke – Theatre of the Mind: The Art of Copywriting for Radio
The MCA Prodcast
40:01
Matt Miller – The changing production process: How the workflow has evolved, and where next?
The MCA Prodcast
42:52
Wesley ter Haar – Digital Evolution, AI Creativity, and Strategic Leadership
The MCA Prodcast
27:48
Sir John Hegarty – From Storytelling to Branding: How Creativity Fuels Business Success
The MCA Prodcast
48:59
Kristen Cavallo – Fostering Inclusivity and Innovation in Ad Leadership
The MCA Prodcast
35:17
The Best of Season 2
The MCA Prodcast
27:24
Andrew Robertson – Understanding the balance between what’s important and what’s interesting
The MCA Prodcast
35:36
Anastasia Leng – The Measurability behind the Magic of Creativity
The MCA Prodcast
38:03
Melania Kulczycka – Creating Limitless Realities with Virtual Production
The MCA Prodcast
26:35
Rishad Tobaccowala – The Journey towards a New Era in Marketing
The MCA Prodcast
43:50
John Osborn – The Green Evolution of Advertising
The MCA Prodcast
31:10
Nick Dodet – Innovation, Sustainability and the Future of Advertising in China
The MCA Prodcast
31:07
Jos van Oostrum – A journey from Zoology to Sustainability in Big Business
The MCA Prodcast
35:53
Nick Johnson – Regulation and legality in AI
The MCA Prodcast
25:19
Efrain Ayala - The challenges of Diversity and Inclusion in Advertising
The MCA Prodcast
29:50
Matt Cooper - The ‘Little Black Book’ for the production industry
The MCA Prodcast
22:12
Tanya Bogin - Localisation is not just adapting words, it’s adapting nuance
The MCA Prodcast
24:33
Jeroen van de Waal - Building engineered reefs to restore habitats, regenerate biodiversity and absorb carbon
The MCA Prodcast
26:20
Richard Glasson - Tech Innovation and its effects on media production and consumption
The MCA Prodcast
31:32
Úrsula Mejía Melgar - Diversity, Inclusion and Sustainability in Advertising
The MCA Prodcast
35:19
Josh Tsui - What is a ‘regular career path’ in our industry?
The MCA Prodcast
29:08
Tina Fegent - A look inside marketing procurement
The MCA Prodcast
39:39
Steve Keller - Build your sonic strategy first
The MCA Prodcast
32:20
Darren Richardson - What will marketing look like in the metaverse?
The MCA Prodcast
24:59
Sergio Lopez-Ferrero - The changing media landscape and the shift towards personalisation
The MCA Prodcast
23:54
Introducing The MCA Prodcast
The MCA Prodcast
00:52