Lochhead on Marketing
Totale duur:
21 h 35 min
215 The Asset AI Can’t Steal with Gina Bianchini of Mighty Networks
Lochhead on Marketing
63:12
214 What AI Says About the Future of AI
Lochhead on Marketing
14:35
213 How Anika Nilles (of Rush) Became The Most Valuble Drummer In The World
Lochhead on Marketing
16:40
212 What Most People Don’t Know About Politics: How Big Change Actually Happens | Different
Lochhead on Marketing
27:55
211 The Enduring Power of Positioning with Laura Ries (Part 1)
Lochhead on Marketing
62:14
210 Is Agentic AI the End of SaaS as We Know It? | DisrupTV
Lochhead on Marketing
46:05
Have a Legendary 2025
Lochhead on Marketing
06:59
208 Clarity in Your Category POV with Katrina Kirsch | Pirate Jam
Lochhead on Marketing
48:34
207 Write Your Way to Market Leadership: Fernando Labastida on How Writing a Book Shapes New Markets
Lochhead on Marketing
65:08
206 The One-Sentence Strategy | Pirate Jam
Lochhead on Marketing
10:15
205 The Category Makes the Brand: Unpacking Brand Hierarchy in Category Design | Pirates Perspective
Lochhead on Marketing
32:27
204 Apple’s Strategic Mastery: Unpacking the Category of Personal Intelligence | Pirates Perspective
Lochhead on Marketing
27:03
203 A Tribute to Bill Walton
Lochhead on Marketing
113:56
202 2024 Is 1939 (Again) In America
Lochhead on Marketing
31:46
201 Category Creation: How To Dam The Demand
Lochhead on Marketing
11:42
200 Thinking About Thinking Is The Most Important Kind Of Thinking
Lochhead on Marketing
17:26
199 What Apple’s $110 Billion Stock Buy-Back Means For The Category Queen | Pirates Perspective
Lochhead on Marketing
18:55
198 Complexity Is The Enemy of Revenue: Why It’s Time to Shave The Marketing Dog
Lochhead on Marketing
14:06
197 Tesla Cybertruck: A Masterclass in Lightning Strike Marketing with Eddie Yoon
Lochhead on Marketing
06:42
196 Marketing The Problem, Not Your Solution
Lochhead on Marketing
18:09
195 From Category Contenders to Category Kings with Al Ramadan
Lochhead on Marketing
91:17
194 How Important Is Framing, Naming, and Claiming A Problem? | Pirates Perspective
Lochhead on Marketing
11:43
193 Your Biggest Competition Is Thinking You Have Competition
Lochhead on Marketing
15:53
192 Stop Trying to Fit In!
Lochhead on Marketing
10:49
191 Gemini Can Testify It’s A Bland Rebrand!
Lochhead on Marketing
12:28
190 How To Have A Legendary Career In Marketing with Ryan Alford of The Radcast
Lochhead on Marketing
62:23
189 The Big Distribution Lie
Lochhead on Marketing
07:07
188 A Wish for Different in 2024
Lochhead on Marketing
45:45
187 How To Become A Category Pirate | Christopher Lochhead on Lenny’s Podcast with Lenny Rachitsky
Lochhead on Marketing
108:49
186 Israel: War in “Startup Nation”
Lochhead on Marketing
11:23
185 Where Is Consumer Spending Heading? | Pirates Perspective
Lochhead on Marketing
18:22
184 Building Your Digital Reputation with Josh Greene, CEO of The Mather Group
Lochhead on Marketing
69:33
183 What Barbie Can Teach Tech CEOs About Marketing
Lochhead on Marketing
08:05
182 Is Twitter’s Rebrand to X a Category Design Play? | Pirates Perspective
Lochhead on Marketing
17:26
181 My First Year As A Category Designer with Mike Bruno of Play Bigger
Lochhead on Marketing
67:43
180 How Important is Framing, Naming, & Claiming a Problem? | Pirates Perspective
Lochhead on Marketing
11:13
179 Why Do Some Companies Ship Products And Very Few Category Design Markets? | Pirates Perspective
Lochhead on Marketing
14:34
178 Apple’s New Category Design & Why(almost) No One Got It
Lochhead on Marketing
08:42
177 Should My Category Name Be Relevant And Relatable? | Pirates Perspective
Lochhead on Marketing
09:40
176 How AI Changes Startups, Entrepreneurship & Venture Capital with Mike Maples Jr. of Floodgate
Lochhead on Marketing
39:09
