Marketecture: Get Smart. Fast.

Skupno trajanje:23 h 39 min
Episode 124: Jenny Wall from VideoAmp on Currency and the Upfronts
Marketecture: Get Smart. Fast.
54:34
How to be Power Collaborator: An Agency Perspective
Marketecture: Get Smart. Fast.
18:45
Episode 123: Olivia Kory from Haus tells us why YouTube is underrated. Plus saying goodbye to Xandr Invest
Marketecture: Get Smart. Fast.
49:16
What AI Search Means for Brand Visibility: A Conversation with Omnicom’s Erin Lanuti
Marketecture: Get Smart. Fast.
20:42
Episode 122: Inside Taboola’s Strategy for the Open Web
Marketecture: Get Smart. Fast.
50:17
How Dappier Is Building AI Agents for Media Companies
Marketecture: Get Smart. Fast.
11:50
Episode 121: David Kostman on the new Teads, and what’s next for the Open Web. Plus a Possible round-up and Apple’s big antitrust loss.
Marketecture: Get Smart. Fast.
50:43
Duration Media on their new business, Curation Media.
Marketecture: Get Smart. Fast.
18:46
Episode 120: Michael Walrath on Yext, Yahoo, and AI. Plus the AdLand acquisition and Google’s cookie reversal.
Marketecture: Get Smart. Fast.
56:16
TripleLift’s New CEO on Creative Innovation, Retail Media, and the Future of CTV
Marketecture: Get Smart. Fast.
17:52
Episode 119:🚨Blockbuster episode🚨The Google antitrust ruling + Mark Zagorski on what the critics have wrong about DoubleVerify
Marketecture: Get Smart. Fast.
44:40
Understanding Concepts Over Keywords: Inside Inuvo's AI-Powered Targeting with Eric Tilbury
Marketecture: Get Smart. Fast.
14:38
Episode 118: Anthony Katsur on Navigating the Future of Ad Tech with Trusted Server
Marketecture: Get Smart. Fast.
54:08
How KERV.ai is Powering Contextual Video and Shoppable Ads with AI
Marketecture: Get Smart. Fast.
13:54
Episode 117: Chris Kane and Mike O'Sullivan debate supply and data
Marketecture: Get Smart. Fast.
45:33
Bonus Episode: The Brand Forum, a New Podcast from Marketecture
Marketecture: Get Smart. Fast.
27:34
Sean Black from DailyMotion talks about myths and misunderstandings in the CTV market
Marketecture: Get Smart. Fast.
24:45
Episode 116: Brian Wieser on why his ad forecasts are heading downwards and what happens if pharma ads are banned
Marketecture: Get Smart. Fast.
54:06
Marketecture Live: Bill Wise and Grant Parker on the New Innovid
Marketecture: Get Smart. Fast.
22:38
Episode 115: Brian O'Kelley on AI, Carbon, and the Scope3 pivot
Marketecture: Get Smart. Fast.
56:35
Sovrn's Signal product gives publishers tools for ad performance
Marketecture: Get Smart. Fast.
17:39
Episode 114: Kate O’Loughlin on why Kids Ads are SuperAwesome
Marketecture: Get Smart. Fast.
51:05
Waymark: AI video creation for traditional media
Marketecture: Get Smart. Fast.
13:35
Episode 113: In-app measurement with Brian Quinn of AppsFlyer, plus lots of M&A news
Marketecture: Get Smart. Fast.
49:39
Cheq.ai: Anti-fraud for marketers
Marketecture: Get Smart. Fast.
22:07
Episode 112: Ilya Pozin of Telly on why the future of TV is free
Marketecture: Get Smart. Fast.
51:13
Episode 111: Ross Benes on eMarketer and Juggalos
Marketecture: Get Smart. Fast.
43:29
Episode 110: Adalytics finds CSAM and ends up in the crosshairs
Marketecture: Get Smart. Fast.
53:56
Episode 109: MMMbop with Ron Jacobson plus StackAdapt's huge funding round
Marketecture: Get Smart. Fast.
45:32
Overwolf: PC Gaming Add-Ons and Monetization
Marketecture: Get Smart. Fast.
16:39
Episode 108: Brett Wilson from TubeMogul is back and is investing in AI
Marketecture: Get Smart. Fast.
48:13
Justify Your Existence: AdBridge melds native ads with context
Marketecture: Get Smart. Fast.
08:44
Episode 107: Paige Bilins on what 2025 holds in store for CTV
Marketecture: Get Smart. Fast.
44:02
VidMob: Analyzing and optimizing creatives
Marketecture: Get Smart. Fast.
18:34
Episode 106: Dissecting the Vistar-TMobile and Sincera-TTD deals
Marketecture: Get Smart. Fast.
48:37
Nada Bradury explains AD-ID. How it works, and why you should care.
Marketecture: Get Smart. Fast.
20:57
Episode 105: Live from CES, plus Professor Matz from Columbia B-School talks about psychology in advertising
Marketecture: Get Smart. Fast.
49:53
Tercept: Data infrastructure specialist for ad tech
Marketecture: Get Smart. Fast.
14:42
Episode 104: Year in review, awards, and predictions with Ari and Eric
Marketecture: Get Smart. Fast.
49:44
Episode 103: Andrew Lipsman on retail media trends, Walmart, and more
Marketecture: Get Smart. Fast.
43:29