Show cover of Talk Like a Brand

Talk Like a Brand

Ready to cook up a brand that stands out? The Talk Like a Brand podcast serves up branding recipes, entrepreneurial insights, and actionable strategies with a side of fun and inspiration. Whether you're just starting or looking to spice things up, host Peachi Williams, the Brand Voice Builder®️ and Brand Chef, will guide you through creating a flavorful, unforgettable brand.Each episode is packed with thought-provoking ideas and bite-sized tips to help you build, brand, and grow with confidence.Subscribe now and join the kitchen of creativity!Stay connected:Sign up for exclusive tips: bit.ly/colormailWebsite: podcast.talklikeabrand.com

Tracks

Show cover of Talk Like a Brand Ep. 69 – From Batter to Better: The Recipe for a Winning Content Strategy

Discover the secret ingredients to crafting content that connects, converts, and keeps your audience coming back for more. Join Peachi as she stirs up actionable tips, relatable examples, and a dash of personality to help you whip up a content strategy that’s anything but half-baked. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

11/21/24 • 07:32

Show cover of Talk Like a Brand Ep. 68 - Branding Blunders: Laughing and Learning From Mistakes

 Sometimes the biggest brands make the biggest goofs, and lucky for us, there are lessons in their blunders! Join me as I talk about the most infamous branding fails—think New Coke’s fizz to flop and Pepsi’s tone-deaf ad. It’s not just laughs, though. Each story is packed with insights to help you avoid similar missteps and keep your brand bold and blunder-free. Whether you're seasoned in branding or just starting out, get ready for laughs, lessons, and your new go-to episode on what NOT to do! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

10/31/24 • 11:42

Show cover of Talk Like a Brand Ep. 67 - The Perfect Fit: Styling Your Brand's Identity

Your brand's visual identity is like your personal wardrobe. Just as the clothes you wear send a message about who you are, your brand’s colors, fonts, and imagery tell a story about your business. In this episode, I'm talking about creating a cohesive identity that resonates with your audience, infusing your branding with personality, and knowing when it’s time for a little refresh. Listen in and let’s get your brand styled for success! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

10/24/24 • 11:52

Show cover of Talk Like a Brand Ep. 66 - Branding Gone Wild: Crazy Campaigns that Worked

 In this episode of Talk Like a Brand, I'm discussing some of the boldest, most unconventional branding campaigns that shook up the industry and made everyone pay attention. From Burger King’s cheeky “Whopper Sacrifice” to Red Bull’s epic “Stratos” jump, we’ll explore how these wild ideas pushed brands into the limelight in unexpected ways. Thinking about going bold with your branding? We’ll also share key insights to help you decide whether it’s time for your brand to take a risk or stay the course. Tune in for all the fun, strategy, and lessons from some of the craziest campaigns out there! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

10/17/24 • 09:49

Show cover of Talk Like a Brand Ep. 65 - Hey, Who's Your Brand? Defining the Personality That Stands Out!

Do you ever wonder what your brand would be like if it were a person? The life of the party, the rebellious rule-breaker, or maybe the calm and collected friend everyone trusts? In this episode, I'm talking all things brand personality, breaking down the different personality types, showing you why they matter, and helping you find your brand’s unique vibe. By the end, you’ll know exactly how to make your brand stand out and feel more relatable to your audience. Now, grab a snack and let’s get to it! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

10/10/24 • 08:58

Show cover of Talk Like a Brand Ep. 64 - From Doodles to Dollars: The Evolution of a Logo

 Ever wonder how a simple doodle can turn into a powerhouse brand symbol? In this episode, we’re tracing the journey of logos from scribbles on napkins to the million-dollar icons we know today. Whether you're just starting your brand or looking to revamp, we’ll break down how the right logo can tell your story, connect with your audience, and even boost your bottom line! Tune in for tips, tricks, and a few fun design fails that prove the magic of branding isn’t just in the art – it’s in the strategy. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

10/3/24 • 10:34

Show cover of Talk Like a Brand Ep. 63 - Brand Showdown: Logos vs Taglines - Which Packs the Punch?

 Ready for a branding showdown? This episode is all about the ultimate debate: Logos vs. Taglines! Which one makes a bigger impact on your brand's success? Whether you’re a fan of bold visuals or catchy phrases, we’ve got you covered with insights to help you decide where to focus your energy. Tune in for a fun, insightful breakdown of how each element shapes your brand’s story! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

9/26/24 • 07:58

Show cover of Talk Like a Brand Ep. 62 - Branding Myths: Separating Fact from Fiction

In this episode, we're talking about some of the biggest misconceptions about branding! From the belief that a great product sells itself to the idea that only big companies need to worry about branding, we're covering it all with insights that may transform the way you view your brand. Tune in, smash those myths, and take your brand to the next level.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

9/19/24 • 06:36

Show cover of Talk Like a Brand Ep. 61 - Branding in the Wild - Lessons from Everyday Life

Have you ever thought about what grocery shopping or a beach day can teach you about branding? In this episode, I'm using everyday moments to reveal game-changing branding lessons. From the best cereal spot on a store shelf to keeping your brand vibes consistent, I'm breaking it all down with real-life examples that'll make you see the world, and your brand, differently. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

9/12/24 • 06:21

Show cover of Talk Like a Brand Ep. 60 - From Concept to Connection - Mastering Content Marketing

Are you ready to amplify your brand's presence and truly connect with your audience? We're talking about the secrets of great content marketing that stands out in this crowded, digital world. Whether you're an experienced entrepreneur or just starting out, there's something here for you. A few highlights:Understand and cater to your audience's needs and preferencesMix up your content formats for maximum engagementCreate and manage a strategic content calendar like a proRepurpose content to save time and reach wider audiencesGet ready to elevate your content marketing game! Don't forget to like, subscribe, and share with anyone who needs a boost in their content creation journey. "See" you inside! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

8/15/24 • 07:03

Show cover of Talk Like a Brand Ep. 59 - The Rebrand Reset: Evolve and Elevate

If you think rebranding is just swapping out your logo, think again! This episode is all about rebranding, revamping who you are, and reconnecting with your audience. We're covering when to consider rebranding and how to pull it off like a pro. Whether your brand feels a tad outdated or you're ready to wow a new crowd, this episode's got the lowdown on making that fresh start.Tune in for a fun chat packed with tips, tricks, and Peachi’s 3 C’s of rebranding: core, communication, and creative. Ready to elevate your brand? Let’s get into it!Don’t forget to like, subscribe, and share the love! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

8/10/24 • 07:30

Show cover of Talk Like a Brand Ep. 58 - Customer Magic: How to Enchant and Delight Your Audience

Join us as we explore the art of personalization and learn how small gestures can turn one-time buyers into lifelong brand advocates. From memorable thank-you notes to exclusive loyalty perks, we've got the inside scoop on transforming your customer interactions, with personal tips and tricks you can implement in your own brand to wow your customers and keep them coming back for more.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

7/26/24 • 06:35

Show cover of Talk Like a Brand Ep. 57 - Community Cool: Building a Brand Tribe That Thrives!

 Looking for the secrets to creating a brand tribe that not only survives but thrives? This episode discusses how to transform your audience into a passionate community that champions your brand. We'll explore practical strategies, from leveraging social media to fostering genuine connections, that will help you cultivate a loyal following. Whether you're an emerging entrepreneur or a seasoned brand builder, this episode is packed with actionable insights to elevate your community engagement.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

7/12/24 • 06:48

Show cover of Talk Like a Brand Ep. 56 - Influencer Marketing Made Easy?

In this episode, we're discussing how partnering with the right social media influencers can elevate your brand. Learn how to identify influencers that align with your brand's vibe, build genuine relationships for long-term collaborations, the importance of creating compelling content, boosting your brand's growth, and understanding why tracking key metrics is crucial to refining your strategy.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

6/20/24 • 05:25

Show cover of Talk Like a Brand Ep. 55 - Choosing the Right Name for Your Brand

Your brand name isn't just a label; it’s the first impression you make on your audience and plays a critical role in your brand's success. We'll explore key strategies for naming your brand, including understanding your brand personality, keeping it simple and relevant, planning for future growth, and more. I also share practical tips and tools to help you brainstorm and validate your brand name ideas. Tune in for valuable insights to ensure your brand name stands out and resonates with your audience. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

6/13/24 • 09:23

Show cover of Talk Like a Brand Ep. 54 - Fine Tuning Your Brand with Customer Personas

In this episode, we're talking about a transformative aspect of marketing strategy: customer personas.  Tune in as I break down what customer personas are, how to create them, and why they're crucial for aligning your marketing efforts with the real needs of your target audience. I also discuss how top brands like Amazon, Coca-Cola, Nike, HubSpot, and Spotify have expertly leveraged customer personas to connect with their audiences, boost engagement, and understand their customers. Are you ready to learn how you can harness the power of customer personas to elevate your brand, drive sustainable growth, and stay ahead in this competitive market? Let's talk like a brand!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

6/6/24 • 11:54

Show cover of Talk Like a Brand Ep. 53 - Sustainable Swagger - Building a Business That Rocks the Planet

In this episode, we're diving deep into the world of sustainable business practices, exploring how to build a thriving business that not only benefits your wallet but also cares for our planet. From using eco-friendly materials to protecting customer information, and from supporting local communities to embracing innovative ideas—we've got actionable tips to help you position your brand for success. Get ready for an inspiring discussion on making your business sustainable, ethical, and profitable. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

5/31/24 • 11:25

Show cover of Talk Like a Brand Ep. 52 - Digital Delights: Exploring the E-commerce Universe

This episode explores the ecommerce universe, discussing game-changing trends, how to stand out, and key strategies like SEO, email marketing, and the importance of a seamless customer experience. Tune in for these vital tips to elevate your online store and boost your sales.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

5/23/24 • 13:14

Show cover of Talk Like a Brand Ep. 51 - Build Your Brand With a Smile: Balancing Fun with Business

This episode is all about the lighter side of branding. Discover how fun and creativity can make the process enjoyable and enhance your brand's appeal. Are you ready to infuse more personality into your branding journey? Tune in and get things done with a smile!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

5/9/24 • 07:01

Show cover of Talk Like a Brand Ep. 50 - Social Media Magic: How Online Presence Shapes Brand Perception

Social media isn't just about posting stuff; it's a doorway into a brand's soul. By showing off their personality, values, and vibe, brands can make a real connection with their fans and leave a lasting impression. Tune in as we discuss the social media effect and how online presence shapes brand perception.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

4/19/24 • 12:30

Show cover of Talk Like a Brand Ep. 49 - The Spelling Bee of Branding: Why Every Letter Counts

Tune in to this episode "The Spelling Bee of Branding: Why Every Letter Counts," where I discuss the world of words and branding. Discover how each letter plays a vital role in shaping your brand's identity and connecting with your audience. It's a quick, but engaging talk on the power of precision in language and how it can make or break your brand's success. Don't miss out on this insightful exploration of the nuances of branding through the lens of a spelling bee!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

4/4/24 • 09:01

Show cover of Talk Like a Brand Ep. 48 - Speak Up with Your Brand's One-of-a-Kind Voice

In this episode, we explore why a brand's voice is so important. Whether you're starting a new brand or working on an existing one, finding the right voice is crucial.  Listen in as I discuss how your brand voice is the heartbeat of your brand and how to tap into creating unforgettable experiences. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

3/28/24 • 04:35

Show cover of Talk Like a Brand Ep. 47 - Keep 'Em Coming Back for More: Your Guide to Winning Customers' Hearts

 Want to turn first-timers into forever fans of your brand? Get the inside scoop on how to make your customers fall head over heels for your business. In this episode, I'm spilling the beans on creating that magnetic charm that keeps customers coming back for more. From stellar service tips to personal touches that make a world of difference, you'll find out how to build connections that last and turn every purchase into the beginning of a beautiful friendship. If you're all about giving your customers those feels, don't miss out on this heart-winning playbook!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

3/14/24 • 09:47

Show cover of Talk Like a Brand Ep. 46 - Seeing All Angles: Crushing it with S.W.O.T. in Work and Everyday Living

Have you ever thought of using that fancy S.W.O.T. analysis for more than just work stuff? I'm breaking down how this cool tool can seriously up your game in life, not just in your job. From spotting your superpowers, finding those sneaky little weaknesses, grabbing opportunities by the horns, and dodging threats like a pro, I'll show you how to make S.W.O.T. your secret weapon for nailing your goals and making everyday living a breeze. Whether you're aiming to kill it in your career or just wanna get the most out of life, this episode's got you covered.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

3/7/24 • 17:10

Show cover of Talk Like a Brand Ep. 45 - Rainy Day Reserves: Why Your Brand Needs an Emergency Fund

Find out why it's a game-changer for brands to have an emergency fund. We're talking about how that cash cushion can save you from unexpected messes and keep your biz rolling no matter what. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

2/8/24 • 03:53

Show cover of Talk Like a Brand Ep. 44 - Keeping it Real... No Time for Games in Business

Have you ever encountered potential or current clients that are all about playing games? I'm discussing essential insights on identifying and stopping these disruptive behaviors. From setting boundaries to protecting your brand with contracts, this episode is packed with valuable advice for entrepreneurs and business owners. It's time to put an end to the games and take charge of your brand. Keep listening to learn how to build a successful business without tolerating any nonsense.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

2/8/24 • 03:32

Show cover of Talk Like a Brand Ep. 43 - Personal Branding Unplugged: Candid Insights for Entrepreneurs

Don't miss these nuggets of wisdom! We're discussing the ins and outs of building a personal brand that resonates and stands the test of time, sharing candid insights on how to connect with your audience, craft your story, and make sure your personal brand is as authentic and impactful as you are.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

1/25/24 • 06:37

Show cover of Talk Like a Brand Ep. 42 - Mapping Out Your Master Plan: Crafting a Business Plan That Rocks

Ready to turn your business dreams into reality? This episode breaks down the essentials of a killer business plan with the must-haves and insider tips on creating a roadmap that not only looks good on paper but also leads to success. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

1/18/24 • 05:12

Show cover of Talk Like a Brand Ep. 41 - Let's Talk Business Setups: Making the Smart Choice for Your Brand

Ever catch yourself wondering if your business is set up the best way possible? Whether you're sketching plans on a napkin or thinking about giving your current business a makeover, getting your structure right is key. Join me as I quickly break down the ins and outs of picking the perfect setup – one that saves you money, spares you from legal stress, and sets you up for smooth sailing. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

1/11/24 • 06:14

Show cover of Talk Like a Brand Ep. 40 - Oops, You’ve Crossed the Line! The Joy of Business Boundaries

Setting boundaries is not just about saying no; it's about creating a focused and thriving business that aligns with your values and goals. By saying no to things outside your niche or expertise, you can direct your energy toward what truly matters, allowing your business to grow and prosper. In this episode, we're exploring the importance of setting boundaries in business, the role of boundaries in improving relationships, and more.  Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

8/1/23 • 07:25