Welcome to Talk Like a Brand, where your branding isn't bland and your message packs a punch! If your business is blending in when it should be standing out, it's time to turn up the heat. Hosted by Peachi Williams - Brand Voice Builder®, Brand Chef, and the secret sauce behind unforgettable brands - this podcast is your go-to kitchen for bold, bankable branding. Each episode serves up the must-know ingredients of branding and business to help you create a brand that stands out, sticks, and speaks directly to your audience. No fluff or guesswork- just bite-sized, high-impact strategies to help you build with confidence and keep your brand sizzling. Whether you're a new entrepreneur, a creative refining your message, or a business owner ready to add more flavor to your strategy, Talk Like a Brand's here to help spice things up. So grab your coffee (or drink of choice), pull up a seat, and let's cook up something unforgettable!Subscribe now and join the kitchen of creativity!Stay connected:Sign up for exclusive tips: bit.ly/colormailWebsite: podcast.talklikeabrand.com
Some days, the to-do list is shouting while your energy is whispering. If you’ve ever felt the tug-of-war between ambition and exhaustion, this one’s for you. In this episode, we're discussing what to do when motivation disappears and naps sound better than next steps. Through real talk, relatable metaphors, and practical tips, you’ll discover how to shrink the task, shift your mindset, and stir up your flavor of motivation, one small step at a time. Because sometimes, you don’t need a full recharge… but just a gentle push to get up and get it done.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
9/26/25 • 08:59
Every idea feels like a big move when inspiration hits, but how do you know if it's a real, spirit-led next step or just today's mood masquerading as a mission? In this episode, we're discussing the difference between divine direction and distraction. If you're constantly getting new ideas (notebooks full of 'the next big thing'), this one's for you. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
9/19/25 • 07:15
Feeling behind? Stuck in a cycle of doing, doing, doing? In this episode, we're stirring in something essential to every brand builder's journey, and that's grace. What does it really mean to give yourself permission to pause, pivot, or just... breathe. Press play and stir it up with us, because this episode is your reminder that stepping back doesn't mean giving up.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
9/5/25 • 05:56
Do you ever feel like you’re running on empty, even when everything looks good on the outside? This episode is your permission slip to pause. I'm getting real about entrepreneurial burnout: how it creeps in, what it looks like, and how to step away from the heat before your creativity dries up. From recognizing the crispy edges to redefining hustle with purpose, this episode is a must-listen for any brand builder trying to push through the overwhelm.You’ll hear about:What burnout really looks like in businessHow to reset without guiltWhy rest is a seasoning, not a setbackThe power of a comeback simmerIf your inner Brand Chef is feeling overcooked, this one’s for you.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
8/29/25 • 07:31
Just like your kitchen pantry, your brand can get cluttered with expired offers, dusty ideas, and ingredients that no longer serve your flavor. In this episode, we're pulling everything off the shelves and checking the expiration dates to help you make room for what really nourishes your business. If your brand's feeling a little cluttered, this episode is your permission to clear the shelf and start fresh.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
8/21/25 • 07:33
Coach K of Upgraded Mindsetz joins me in the Brand Kitchen to talk mindset, purpose, and why you can’t build a bold brand on shaky beliefs. From healing after loss to journaling her way into clarity, this convo will stir your spirit and shift your strategy. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
7/7/25 • 36:31
In this episode, Ashley Shepherd serves up real talk on turning your story into strategy, using pre-sales to fund your book, and building an author brand that lasts. Tune in now!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
6/6/25 • 39:28
Listen—if you’ve ever said, “I wanna build my brand, but I don’t have the money,” this episode is your wake-up call and your wallet’s new best friend. I’m joined by the brilliant Dr. Severine Bryan—aka Dr. Sev—an accredited financial counselor, Fortune 500 vet, and my fellow Nasdaq Milestone Circle sister.We’re breaking down brand budgeting myths, how to grow your brand with just $5 (yes, really), and the real reason your mindset might be the biggest thing blocking your money moves. Whether you're bootstrapping or building with a budget, this conversation will help you make smarter, sustainable choices for your brand’s financial future.You'll learn: 🍴 What smart investing actually looks like 🍴 How to separate personal and biz finances without stress 🍴 Where to find free (or nearly free) support and classes 🍴 And how lasagna explains the perfect money strategy (no, seriously)Grab your notebook—this one’s packed with flavorful gems.🔗 Visit Dr. Sev at sevtalksmoney.com 🎧 Don’t forget to subscribe and share!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
5/21/25 • 41:13
Think you're scared of failure? What if it’s success you're really avoiding? In this episode, we’re breaking down the fear of success, how it sneaks into your brand journey, and how to push past it. I’m sharing my own story, the signs to watch for, and how to stop holding yourself back. It’s time to serve up success—hot and unapologetic.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
3/27/25 • 11:12
Protecting your brand doesn't have to feel like you're prepping for court—it's more like perfecting a recipe! In this juicy episode of Talk Like a Brand, I brought seasoned trademark attorney Ticora Davis, founder of The Creators Law Firm, into the brand-building kitchen. We're mixing up a flavorful conversation about trademarks, business, and more in easy-to-digest nuggets.Ticora dishes out practical trademark tips to boost your brand's value, protect you from legal headaches, and help you confidently own your space in the market. Whether you're brand-new to the branding game or ready to add more layers of protection, this episode serves up all the insights you need to confidently protect your IP and set your brand up for long-term success.Grab a pen and your favorite snack—it's time to trademark like a pro!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
3/14/25 • 47:01
Gratitude isn’t just about saying ‘thank you.’ It’s about finding the flavor in every moment—even when life feels a little undercooked. In this episode, I’m getting real about my own gratitude journey—the highs, the lows, and everything in between. From celebrating the wins to learning from the flops, I’ll show you how gratitude can be the secret ingredient to your business success. Tune in and let's stir up some gratitude together!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
2/27/25 • 16:49
Building a brand isn’t about throwing stuff together and hoping it sticks—it's about mixing the right ingredients, setting the perfect tone, and baking it to golden perfection. In this episode of Talk Like A Brand, we’re going Behind the Oven Mitt to show you how to bake a brand that’s unforgettable. From setting your vision (aka preheating your oven) to adding your own unique flavor, we’re breaking down the steps to brand success—one delicious bite at a time. Ready to whip up something amazing? Hit play and let’s get cooking! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
2/21/25 • 08:02
Ready to take your brand from broadcasting to building real connections? In this episode, we're discussing how asking the right questions and sparking meaningful conversations can turn your audience into an engaged community. Tune in for relatable stories, actionable tips, and a reminder that engagement isn’t about perfection—it’s about connection.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
2/14/25 • 06:28
Trust isn’t built overnight—it’s a slow-cooked process. In this episode, we're discussing why trust is the secret ingredient to a lasting brand and how you can build it with consistency, transparency, and meaningful engagement. Tune in for stories, strategies, and reminders that the best things take time!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
2/6/25 • 08:17
Your brand is solid, but does it have the flavor to stand out? In this episode, we're discussing why boldness is the salt that makes everything better. Learn how to stop playing it safe, add authentic flavor to your messaging, and create a brand experience that’s unforgettable. Ready to turn up the flavor? Hit play! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
1/24/25 • 06:02
In this episode of Talk Like a Brand, we're dishing out good ol' Southern wisdom to help you build a brand that stands the test of time—just like cornbread. From the right ingredients to the perfect blend of flavor, we'll break down the core elements that make your brand deliciously successful. Whether you're just starting or looking to spice things up, this episode is packed with branding lessons that are as satisfying as a homemade Southern meal. Grab your apron (and maybe some cornbread), and let’s get cooking!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
1/16/25 • 07:39
Think you need a huge budget to build a bold brand? Think again! Just like a good plate of dressing, branding success comes from starting with simple ingredients, adding the right touches, and serving it with love. In this episode, Peachi dishes out the ultimate guide to budget-friendly branding—from DIY tools to building community connection—and shows how a little “gravy” can take your brand from good to unforgettable. Hit play and learn how to serve up a standout brand, no matter your budget!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
1/9/25 • 09:58
Crafting customer loyalty is like baking the perfect cake—it’s all about getting the layers right! In this episode, Peachi walks you through the key ingredients for a loyalty strategy that sticks: a solid base of trust, a filling that delights, and icing that rewards your customers. Whether you’re starting from scratch or tweaking your recipe, this episode is packed with tips to keep your audience coming back for seconds. Let’s build a loyalty strategy that’s as irresistible as dessert! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
12/26/24 • 09:38
Building a brand is just like baking a pie—every ingredient matters! In this episode, I'm diving into the essentials of a successful brand audit. From the crust (your mission, values, and vision) to the filling (your USP, personality, and messaging) and the top layer (customer experience and visuals), we’re slicing into every detail to ensure your brand is baked to perfection. Tune in and refine your recipe for a brand that’s irresistible! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
12/19/24 • 07:44
Crafting a cohesive visual identity is just like building the perfect veggie platter—each element should complement the others to create something vibrant, balanced, and uniquely you. In this episode, Peachi shares how to mix colors, fonts, and design elements to create a visual identity that stands out. Plus, don’t forget the foundational ingredients: your brand’s purpose, vision, values, and voice. Let’s slice into the essentials and serve up a look your audience won’t forget! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
12/12/24 • 08:43
A standout brand strategy isn’t just about following the steps—it’s about adding your unique flavor and wrapping it all together in a way that sticks. In this episode, Peachi shares how to uncover your brand’s competitive edge, craft a cohesive strategy, and serve it up consistently. Ready to spice up your strategy and create a brand experience your audience can’t resist? Let’s cook! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
12/6/24 • 08:02
Discover the secret ingredients to crafting content that connects, converts, and keeps your audience coming back for more. Join Peachi as she stirs up actionable tips, relatable examples, and a dash of personality to help you whip up a content strategy that’s anything but half-baked. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
11/21/24 • 07:32
Sometimes the biggest brands make the biggest goofs, and lucky for us, there are lessons in their blunders! Join me as I talk about the most infamous branding fails—think New Coke’s fizz to flop and Pepsi’s tone-deaf ad. It’s not just laughs, though. Each story is packed with insights to help you avoid similar missteps and keep your brand bold and blunder-free. Whether you're seasoned in branding or just starting out, get ready for laughs, lessons, and your new go-to episode on what NOT to do! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
10/31/24 • 11:42
Your brand's visual identity is like your personal wardrobe. Just as the clothes you wear send a message about who you are, your brand’s colors, fonts, and imagery tell a story about your business. In this episode, I'm talking about creating a cohesive identity that resonates with your audience, infusing your branding with personality, and knowing when it’s time for a little refresh. Listen in and let’s get your brand styled for success! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
10/24/24 • 11:52
In this episode of Talk Like a Brand, I'm discussing some of the boldest, most unconventional branding campaigns that shook up the industry and made everyone pay attention. From Burger King’s cheeky “Whopper Sacrifice” to Red Bull’s epic “Stratos” jump, we’ll explore how these wild ideas pushed brands into the limelight in unexpected ways. Thinking about going bold with your branding? We’ll also share key insights to help you decide whether it’s time for your brand to take a risk or stay the course. Tune in for all the fun, strategy, and lessons from some of the craziest campaigns out there! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
10/17/24 • 09:49
Do you ever wonder what your brand would be like if it were a person? The life of the party, the rebellious rule-breaker, or maybe the calm and collected friend everyone trusts? In this episode, I'm talking all things brand personality, breaking down the different personality types, showing you why they matter, and helping you find your brand’s unique vibe. By the end, you’ll know exactly how to make your brand stand out and feel more relatable to your audience. Now, grab a snack and let’s get to it! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
10/10/24 • 08:58
Ever wonder how a simple doodle can turn into a powerhouse brand symbol? In this episode, we’re tracing the journey of logos from scribbles on napkins to the million-dollar icons we know today. Whether you're just starting your brand or looking to revamp, we’ll break down how the right logo can tell your story, connect with your audience, and even boost your bottom line! Tune in for tips, tricks, and a few fun design fails that prove the magic of branding isn’t just in the art – it’s in the strategy. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
10/3/24 • 10:34
Ready for a branding showdown? This episode is all about the ultimate debate: Logos vs. Taglines! Which one makes a bigger impact on your brand's success? Whether you’re a fan of bold visuals or catchy phrases, we’ve got you covered with insights to help you decide where to focus your energy. Tune in for a fun, insightful breakdown of how each element shapes your brand’s story! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
9/26/24 • 07:58
In this episode, we're talking about some of the biggest misconceptions about branding! From the belief that a great product sells itself to the idea that only big companies need to worry about branding, we're covering it all with insights that may transform the way you view your brand. Tune in, smash those myths, and take your brand to the next level.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
9/19/24 • 06:36
Have you ever thought about what grocery shopping or a beach day can teach you about branding? In this episode, I'm using everyday moments to reveal game-changing branding lessons. From the best cereal spot on a store shelf to keeping your brand vibes consistent, I'm breaking it all down with real-life examples that'll make you see the world, and your brand, differently. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
9/12/24 • 06:21