Show cover of In the Loupe

In the Loupe

In the Loupe is a podcast hosted by Punchmark & The Smithee Group, two leaders in the online jewelry industry. Each week's episode is focused around the explanation and advocacy of important E-Commerce topics and why every jeweler needs to be focused on their online presence now more than ever.

Tracks

Increasingly Online: Prepping for Black Friday & Cyber Monday 24:03 10/19/2021
Does It Work? Landing Pages 26:48 10/12/2021
Top 15 Social Media Platforms to Capitalize On to Grow Your Business 40:53 10/05/2021
Let's Talk With: INOX Men's Jewelry 37:01 09/28/2021
From JCK: The State of Online Fraud w/ ClearSale & Future Tech w/ The Smithee Group 33:26 09/21/2021
Getting to Know Us: Inside Punchmark & The Smithee Group 37:53 09/14/2021
Join Us at JCK Las Vegas! 04:16 08/24/2021
The Data Behind E-Commerce 30:40 08/17/2021
Trade Shows Revamped: an Interview with Kate Youngstrom from Reed Exhibitions 24:25 08/10/2021
From Seed to Flower: Growing Your Business 37:09 08/03/2021
Best in Class 34:50 07/27/2021
Behind the Websites: We're Spilling All Our Secrets! 33:08 07/13/2021
Let's Talk With: Ring Buyers (Part 2) 57:54 07/06/2021
A Retailer's Guide to TikTok 33:05 06/29/2021
Using Data to Predict Sales Trends 36:10 06/22/2021
Halfway There: Mid-Year Check-In 27:54 06/15/2021
The Digital Salesperson: Dollars in your DMs: Part 2 28:11 06/08/2021
The Digital Salesperson: Dollars in your DMs: Part 1 28:46 06/01/2021
Stealing the Show 32:20 05/25/2021
Does It Work?: Digital Marketing 32:40 05/18/2021
Does It Work?: Social Ads 37:20 05/11/2021
Like, Comment, Subscribe 28:27 05/04/2021
How To Make a Stellar Website 27:42 04/29/2021
Reflections on the Jewelry Industry 31:15 04/22/2021
The Gen Z Consumer: Part 2 23:44 04/15/2021
The Gen Z Consumer: Part 1 30:12 04/08/2021
The Top 10: 2021 Trends 29:00 04/01/2021
The Anatomy of a Website 37:02 03/25/2021
Lets Talk With: Small Town Jewelers 52:16 03/18/2021
We Need To Talk (Online) 26:58 03/11/2021