Listen to SMC: School Marketing and Communications podcast

229: What new School Marketers need to know, farewell Google Reviews and a rant about QR codes.	SMC: School Marketing and Communications	31:47
228: Should you use emojis in your social media? Creating a strong tone of voice and lessons learned from Ferrari’s Formula 1 campaign	SMC: School Marketing and Communications	37:40
227: Digital Marketing update, is content still king and could you advertise without your school's logo?	SMC: School Marketing and Communications	34:16
226: Font psychology and how to write a brief like Charli XCX	SMC: School Marketing and Communications	30:20
225: Managing your digital reputation, an AI Granbot and that Jaguar ad	SMC: School Marketing and Communications	26:04
224: The UK's most consistent brand and the latest AI developments	SMC: School Marketing and Communications	31:12
223: Top five goals shared between Marketing and Enrolments	SMC: School Marketing and Communications	30:27
222: Google still hungry for cookies, and addressing your detractors	SMC: School Marketing and Communications	26:42
221: What is a Design System and do I need one?	SMC: School Marketing and Communications	31:03
220: How to choose your digital marketing supplier	SMC: School Marketing and Communications	27:22
219: Perfecting page plans and a sour apple ad	SMC: School Marketing and Communications	26:33
218: How to fix your OOH ads	SMC: School Marketing and Communications	18:56
217: Boosting conversions and why so much advertising is a waste of money	SMC: School Marketing and Communications	25:00
216: Is your post-tour process up to scratch?	SMC: School Marketing and Communications	28:05
215: Enrolment strategies and great recruitment ads	SMC: School Marketing and Communications	24:50
214: Your Data Goldmine: unleashing the power of first-party insights for your school marketing	SMC: School Marketing and Communications	26:58
213: Fantastic surveys and where to find them	SMC: School Marketing and Communications	18:54
212: Preparing your best media plan, and do you have a 'clustomer' problem?	SMC: School Marketing and Communications	27:17
211: Engaging your alumni, out-of-home on the rise and the best and worst of the Women’s World Cup	SMC: School Marketing and Communications	24:09
210: Perfect publications, Twitter or Threads and marketing to the mind’s eye	SMC: School Marketing and Communications	18:58
209: How to grow marketing’s influence within your school	SMC: School Marketing and Communications	26:19
208: The Google Analytics update you can’t ignore and the battle of radio versus podcast	SMC: School Marketing and Communications	27:17
207: The other AI platforms you should be using and Pepsi's latest rebrand	SMC: School Marketing and Communications	31:28
206: The skills that school marketers need, and do you know your hamburgers from kebabs?	SMC: School Marketing and Communications	19:33
205: ChatGPT – to be loved or feared by school marketers?	SMC: School Marketing and Communications	23:45
204: 2022 Brilliance Awards	SMC: School Marketing and Communications	25:35
203: Time to get off Twitter and onto TikTok?	SMC: School Marketing and Communications	27:03
202: We’re back out-of-home and nailing your Instagram content strategy	SMC: School Marketing and Communications	16:57
201: Digital marketing updates and does your school need anti-personas?	SMC: School Marketing and Communications	22:05
200: School marketing and communications bonanza!	SMC: School Marketing and Communications	58:52
199: Combating low consumer confidence and what the Kardashians did next	SMC: School Marketing and Communications	20:38
198: Is the school newsletter dying?	SMC: School Marketing and Communications	25:52
197: Maximising your school’s anniversary and how to reposition your brand	SMC: School Marketing and Communications	21:09
196: Sonic branding, the meaning of colour and optimum blog length	SMC: School Marketing and Communications	21:59
195: Google Analytics updates and a new way to buy out-of-home advertising	SMC: School Marketing and Communications	24:54
194: Purple cows and your school on TikTok	SMC: School Marketing and Communications	25:35
193: Planning your media spend and the next big social media platform?	SMC: School Marketing and Communications	21:44
192: Top marketing trends in 2022	SMC: School Marketing and Communications	23:50
191: Why your school needs negative reviews	SMC: School Marketing and Communications	23:10
190: TikTok – can school marketers still afford to ignore it?	SMC: School Marketing and Communications	21:46

229: What new School Marketers need to know, farewell Google Reviews and a rant about QR codes.

SMC: School Marketing and Communications

31:47

228: Should you use emojis in your social media? Creating a strong tone of voice and lessons learned from Ferrari’s Formula 1 campaign

SMC: School Marketing and Communications

37:40

227: Digital Marketing update, is content still king and could you advertise without your school's logo?

SMC: School Marketing and Communications

34:16

226: Font psychology and how to write a brief like Charli XCX

SMC: School Marketing and Communications

30:20