Show cover of Marketing for Childrens Authors with Laurie Wright

Marketing for Childrens Authors with Laurie Wright

From kindergarten teacher to best selling author, my name is Laurie Wright and I help children’s authors publish and market their books for kids. We talk about productivity, strategies and tactics so that you can grow your impact, even if you only have a few hours a week. I share my biggest AH HAHS, my ups and downs, and I chat with other authors who are busy making their dreams come true. This show is for ambitious #wordnerds who want to make more sales and reach more readers!

Tracks

Indie Author Income Accelerator - Day 6 The secret to implementation!
Indie Author Income Accelerator - Day 6Today we chat about the #1 trick to actually put this system into practice and make it successful.If you want a more effective marketing strategy (and better income) in 2023, this is the podcast series for you 🎧The Indie Author Income Accelerator will air this week, between Christmas and New Year, just when some of us are sometimes feeling a bit at a loss for what to do.Get ready for some serious marketing motivation that will help skyrocket your book sales in the coming year.It's time to rebel against the marketing methods that aren't working for you, and start fixing how you market your books.**Note the original was recorded two years ago, and some links have changed. Those will be noted here in the caption.Get the show notes    Sign up for the companion class HERESupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
06:07 12/31/22
Indie Author Income Accelerator Day 5 - Nurture & Convert
Indie Author Income Accelerator - Day 5What happens next? You've generated some traffic and some leads, you have actual people on your email list, NOW WHAT?!Today is all about what to say, how to say it and what you can sell in addition to your book.If you want a more effective marketing strategy (and better income) in 2023, this is the podcast series for you 🎧The Indie Author Income Accelerator will air this week, between Christmas and New Year, just when some of us are sometimes feeling a bit at a loss for what to do.Get ready for some serious marketing motivation that will help skyrocket your book sales in the coming year.It's time to rebel against the marketing methods that aren't working for you, and start fixing how you market your books.**Note the original was recorded two years ago, and some links have changed. Those will be noted here in the caption.Links Have been Updated for 2023❗Companion Class $9Sign up for the email show notes  $0 Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
18:02 12/30/22
Indie Author Income Accelerator Day 4 - Traffic Strategy
Indie Author Income Accelerator - Day 4On today's show we talk about what the traffic strategy is, how to do it, and tips and tricks to pull it off.If you want a more effective marketing strategy (and better income) in 2023, this is the podcast series for you 🎧The Indie Author Income Accelerator will air this week, between Christmas and New Year, just when some of us are sometimes feeling a bit at a loss for what to do.Get ready for some serious marketing motivation that will help skyrocket your book sales in the coming year.It's time to rebel against the marketing methods that aren't working for you, and start fixing how you market your books.**Note the original was recorded two years ago, and some links have changed. Those will be noted here in the caption.To start, get the show notes !Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
22:35 12/29/22
Indie Author Income Accelerator - Day 3 Research
Indie Author Income Accelerator - Day 3I walk you through how to use the google keyword planner tool to find great keywords and phrases that your target audience will actually be using. This one step can make a HUGE difference in how your content is received. If you want a more effective marketing strategy (and better income) in 2023, this is the podcast series for you 🎧The Indie Author Income Accelerator will air this week, between Christmas and New Year, just when some of us are sometimes feeling a bit at a loss for what to do.Get ready for some serious marketing motivation that will help skyrocket your book sales in the coming year.It's time to rebel against the marketing methods that aren't working for you, and start fixing how you market your books.**Note the original was recorded two years ago, and some links have changed. Those will be noted here in the caption.Get the show notes    Sign up for the companion class HERESupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
12:52 12/28/22
Indie Author Income Accelerator - Day 2 Tech Stack
Indie Author Income Accelerator - Day 2Understand exactly what tech/programs you’ll need to make this system happen - prepare to be amazed that you'll be working less than before.If you want a more effective marketing strategy (and better income) in 2023, this is the podcast series for you 🎧The Indie Author Income Accelerator will air this week, between Christmas and New Year, just when some of us are sometimes feeling a bit at a loss for what to do.Get ready for some serious marketing motivation that will help skyrocket your book sales in the coming year.It's time to rebel against the marketing methods that aren't working for you, and start fixing how you market your books.**Note the original was recorded two years ago, and some links have changed. Those will be noted here in the caption.Get the show notes    Sign up for the companion class HERESupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
16:34 12/27/22
Indie Author Income Accelerator - Day 1 Introduction
Attention childrens authors!If you want a more effective marketing strategy (and better income) in 2023, this is the podcast series for you 🎧The Indie Author Income Accelerator will air this week, between Christmas and New Year, just when some of us are sometimes feeling a bit at a loss for what to do.Get ready for some serious marketing motivation that will help skyrocket your book sales in the coming year.It's time to rebel against the marketing methods that aren't working for you, and start fixing how you market your books.**Note the original was recorded two years ago, and some links have changed. Those will be noted in the podcast description or in the social post!Get the show notes hereSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
11:38 12/26/22
12 Days Of Christmas For Childrens Authors - Day 12 - Social Media Shortcut
Ready for a Social Media SHORTCUT that will make your life so much easier!?Social media is a huge part of our lives and we want to be successful on it. But it's too easy to get stuck on the content creation hamster wheel of doom. This episode is your escape code from the doom... I can't believe it took me so many years to figure this out... which is why I'm so excited to share it wth you!TODAY'S SPECIAL!Get Lazy Social Media Marketing for 80% offSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:00 12/12/22
12 Days of Marketing for Childrens Authors - Day 11 - Social Media Strategy
 Do you HATE social media? Or maybe just creating content for social? Today's show will help if you know you need to be there, but hate that thought of BEING there. We  talk about a posting strategy you can use to create content that will engage your ideal audience, make your ideal audience feel pulled to you, gets more sales AND grow your audience! TODAY'S SPECIAL! Compelling Content Creation (mini course) for 80% off!Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
22:24 12/11/22
12 Days of Marketing for Childrens Authors - Day 10 - Using Publicity to Grow Traffic
Use any publicity you get to grow your traffic, and introduce them to you and your book/s. But how to get publicity? Today let's chat about how you can borrow traffic using a variety of publicity opportunities. TODAY'S SPECIAL! Use the Pitch Kit to get guest appearances, interviews and more! From today until the 25th only, get it for 50% off.  Grab it here!Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
13:23 12/10/22
12 Days of Marketing for Childrens Authors - Day 9 - Pinterest!
Let's BUILD some traffic, on PINTEREST! It's one of the most under-utilized platforms for book marketing, because people think of it as being for crafters, or DIYers. But it's really an enormous search engine,  with people searching for content just like YOURS. Have a listen to see if you want to give it a try. Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
11:24 12/9/22
12 Days of Marketing for Childrens Authors - Day 8 - Getting Better Engagement!
Ever feel like your social posts are drowning in a sea of other social posts? That no one sees them, or maybe no one cares? Listen in today to hear about why sometimes it's more important to interact with other people, than post. Spend more time commenting, replying, and engaging than posting and you'll see a drastic improvement in the response your posts get. Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
13:11 12/8/22
12 Days of Marketing For Childrens Authors - Day 7 - Overview of Social Media
🎶 On the seventh day of Christmas my true Laurie  gave to me  🎁  A look at (most) of the social channels, to give you an idea of what they an all do for you as a childrens authors. How much time do you have? Do you WANT to be on social? Good questions to ask yourself before committing to all.the.things!Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
12:54 12/7/22
12 Days of Marketing For Childrens Authors - Day 6 - Email!
 🎶 On the sixth day of Christmas my true Laurie  gave to me 🎁 A robust email list!! Every author's fav subject - haha... I'll never stop talking about the importance of an email list. #sorrynotsorry Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
12:45 12/6/22
12 Days of Marketing For Childrens Authors- Day 5 - Amazon Book Page Opportunities!
On the fifth day of Christmas my true Laurie  gave to me 🎶 🎁 When an author first starts to work with me, we start FIRST on the metadata (listen to Day 1 of this series) and THEN we look at their book page! It's just that important. When you first start publishing, you don't know what you don't know, but once you know... it can be cringy. Have a listen and then go look at your book page and see what needs improving!Today's bonus is a video on how to do your A+ content, which is a new addition to the book page since this episode first came out - watch it here. Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
09:06 12/5/22
12 Days of Marketing for Childrens Authors - SUPERFANS, And Why We Love Them.
HOW do we get those super engaged fans? And why do we want them even?!Day 4 of the 12 Days of Marketing for Childrens Authors is all about creating and nurturing super ENGAGED FANS! You don't need to be viral or have millions of fans, but with just a few hundred SUPERFANS every book launch would be a success, and your book business would grow exponentially! A great book to read about how to create and nurture these Superfans is by Pat Flynn and you can check it out here.Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:42 12/4/22
12 Days of Marketing for Childrens Authors Day 3 - Three Types of Traffic
On the third day of Christmas my true Laurie gave to me.... 🎁You can have the BEST book, the most engaging content ever made in the history of engaging content, but if no one ever sees it then what's the point?  This is a great way to burn out quickly.When you understand the types of traffic, how you can use them all to get more eyeballs on your books then you are GOLD baby, gold. Grab the PDF to remember these HERE Today's BONUS is email templates to pitch a podcast or an influencer, for some borrowed traffic. (You can also adapt these for other pitches)➡️Grab them in Guide #4 in the FB group www.facebook.com/groups/marketingforchildrensauthorsSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
07:11 12/3/22
12 Days of Marketing for Childrens Authors - Day 2 Things that make it EASIER
On the second day of Christmas my true Laurie gave to me.... 🎁 Being an indie author is a lonely endeavour, if you try to do it alone! Grab some friends and listen to FIVE ideas  that will make your book marketing easier.As discussed in the show -->  A quick visual of a clean link.This is NOT a ‘clean’ link --> https://www.amazon.ca/George-Martins-Thrones-5-Book-Boxed/dp/0345535529/ref=sr_1_1?keywords=book&qid=1575070603&smid=A3DWYIK6Y9EEQB&sr=8-1Cut it off after the ASIN like this -->https://www.amazon.ca/George-Martins-Thrones-5-Book-Boxed/dp/0345535529/OR even shorter and simpler without the title! --> https://www.amazon.ca/dp/0345535529/>> TODAY'S SPECIAL DEAL! Get $30 off the Marketing 101 Course
10:33 12/2/22
12 Days of Marketing for Childrens Authors - Day 1 Pre-Marketing
🎁 THROWBACK to 12 Days of Marketing 🎁 This series first came out in 2019 and it is STILL relevant and timely! If your book doesn't have these things in place, it will not sell well, period. Enjoy Day 1, all about Pre Marketing  Get HALF OFF the  Metadata course! >> Grab it here 👈Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
15:46 12/1/22
Dealing With Burnout As A Children's Author
Books To HelpBurnout: The Secret to Unlocking the Stress Cycle Mood Cure Podcasts To Help Glennon Doyle / burnout Andrew Huberman - Dopamine Episode Affirmation WorkbookPositive Affirmations for SUPER Busy Women***As a children's author, it's easy to get burnt out. You spend endless hours writing, editing, and publishing your work - many authors are burned out before they even get to the marketing! And then it feels like all your effort is for nothing. It's tough to keep going when you feel like you're not making any progress. Layer in all the day to day pressures and struggles… PLUS you may feel like you're the only one struggling with this problem.Laurie has been a children's author for 6 years and has dealt with burnout a few times. THIS TIME though, she paid attention. In this episode, she shares what works for her so that you can find what works for you. Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:17 7/25/22
Why You Can't Make Money Using Social Media
KidLit stack - July 19-26 ONLYMarketing your children’s books on social media is EASY, and a great way to make money, right? WRONG.  Not only is it hard to keep up with ever changing platform rules and algorithms, you’re also competing against celebrities … clips of super popular shows like the Office…  really funny people making reels and tiktoks and apparently toddlers who do adorable things and have huge followings!This episode of the show I’m calling ‘Why You Can't Make Money Using Social Media’ offers insight into WHY you've been struggling to make social work. And good news! You don’t HAVE to be on social media to be successful as a childrens author! Listen in for some better ways.In-depth Lazy Social Media Marketing MethodSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:11 7/18/22
The Art of Not Burning Out: 5 Ways to Prevent Creative Fatigue
Burnout is a very real problem for many people in creative fields and authors are not immune! When you're constantly pushing yourself to come up with new ideas, and the never ending to do list of regular life, never mind learning marketing & promotion - it's easy to feel overwhelmed and exhausted. When you feel like you're constantly running on fumes it's tough to keep your creativity alive. You may start to feel like you're not good enough or that your book isn't worth it - or worse, that YOU aren’t worthy.Never fear - Laurie is here! In this episode, I'll share 5 simple ways to get your creative energy back and keep your creativity flowing. You'll hear tips on how to set boundaries, take breaks, manage stress, fuel your creativity, and stay organized.Mentioned in this episode (time sensitive! July 11-16, 2022 only Get a FREE pass to the Childrens Book Mastery Summit)Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
13:43 7/11/22
5 Easy Summer Strategies For Book Biz Growth
It can be tough to grow your book business during the summer months. Kids are out of school, people are on vacation, and it's hot outside! But that doesn't mean you can't make progress this summer. In fact, there are (at least) five easy things you can do to help your book business grow.1) Make a plan and set goals for Q4 - the busiest buying season of the year 2) Do your pitching for the holiday season nowListen to the show to hear the rest!As mentioned in the episode:Q4 MasterclassMarketing for Childrens Authors FB GroupSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
16:44 7/4/22
4 Simple Actions to BOOST Profits with your books!
Listen and hear how you can increase your book profit's as soon as today✅ What you can do TODAY to increase your profits✅ How to increase the amount of every sale✅ Think about THIS before you publish your booksSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:46 6/27/22
Social Media for Childrens Authors... the LAZY Way
Ready to break your social media chains?!This is for all the authors out there who have a true love/hate relationship with social media - you can create content ONCE and be done. Purchase Lazy Social Media MAGIC for the launch price hereSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:53 4/8/22
Book Review: One Million Followers
Hear about two wonderful books if you interested in really amplifying your social presence by going VIRAL! Brendan's book details how to think about content creation in a new, smarter way, as opposed to the more common 'common sense' model that doesn't workBooks by Brendan Kane:One Million Followers: How I Built a Massive Social Following in 30 DaysHook Point: How to Stand Out in a 3-Second WorldSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
18:15 3/29/22
Social Media for Childrens Authors - Yay or Nay?
Are you ready for this?  This is the first of 3 episodes that will RELEASE you from the chains of social media! (unless you like them, in which case this is not for you)Join the Marketing for Childrens authors FB group!Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
13:56 3/25/22
Quick & Easy Social Media 'To Do' List | Marketing Minutes
Listen to the fifth most downloaded episode of 2021!Be strategic during your social media time! Four tasks for children's authors to do daily to curate your feed, build and improve relationships, and grow a reader community. This is a repeat of last week's activities because you don't need anything new right now!Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
09:47 12/31/21
Thinking Strategically When it Comes to Traffic: For Childrens Authors
Listen to the 4th most downloaded episode of 2021!Where are all the people?! You know you need traffic, but where do you find the people... In this episode Laurie shares where to find traffic, how to know what to post, and how to think more strategically. Want to talk more about traffic and book marketing?  Join the Marketing for Childrens Authors FB group!Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
14:46 12/30/21
A New Way to Think About Book Marketing
 Listen to the third most downloaded episode of 2021!Have you ever wondered why you're getting NO RESULTS from your book marketing activities, even though you're doing exactly what everyone else is?! You'll want to tune in to hear the reason why, in the third and final episode in the TRAFFIC series. Join Laurie as she shares a new way to think about your book marketing activities. Find the Pitch kit HERE.Support the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
18:48 12/29/21
How to Set Up Your Author Platform - Logistics
The number one most downloaded episode of 2021!Something we all hear often from authors is that they don't know where to start, which is what  keeps them STUCK! Overwhelmed with analysis paralysis- because they technically KNOW all that they should be doing, but they just don't know HOW to get started. Last week Laurie shared an overall book marketing strategy childrens authors can use, and what she helps authors implement. Today Laurie walks you through the logistics of how you can set it all up!Join the Facebook groupGet the Email KitSupport the Show.Ready to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
35:13 12/28/21

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