Show cover of Marketing Mambo

Marketing Mambo

Marketing Mambo is a fun and fast-paced conversation with bright and fascinating marketers from around the globe. Join host and long-time marketing executive, Terry McDougall, as she "cha-cha-chats" with marketers about their perspectives on the profession as well as their views on trends and issues in the world of marketing. Terry McDougall is an Executive and Career Coach and author of Amazon best-seller Winning the Game of Work: Career Happiness and Success on Your Own Terms. Before becoming a full-time coach, she spent her career as a marketer and still has an enduring passion for all things marketing and works with many leaders in the marketing, advertising and communications fields. For more information about Terry, visit her website at https://www.terrybmcdougall.com or on LinkedIn at https://www.linkedin.com/in/terrybmcdougall.

Tracks

Podcasting as a Marketing & Brand-Building Tool with Michael Fritzius
Michael Fritzius (or "Fritz") is a multipreneur and has no desire to ever stop. Starting his career off in the corporate world, life kept throwing curveballs and directing him on a different path. From full time employee, to contractor, to consultant, to finally opening his first business in 2015 in the business process automation space. Since then he's taken what he's learned from that now-closed company, and used it to start two more: a full-service podcast agency called podcastify.me, and an all-natural clean living products company that he and his wife Charlotte run out of their home called Exactly Zero. They're building a legacy of freedom for themselves and their families.Check out https://podcastify.me and https://exactlyzero.com.******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
44:47 2/27/23
Building a Roadmap to Marketing (and Life) Success with Holistic Business Coach Holly Jean Jackson
Holly Jean Jackson is a Holistic Business Coach, Speaker, Podcast Host, Author, and founder of Business Builder Throw Down. Her career spans from technology to communications as well as organizational change, public relations and content strategy. She has dedicated over 12 years helping business leaders get their groove back physically, mentally and emotionally. She led a Local to Global Policy Initiative to influence future leaders' impact on communities. Fun Facts: She played in Carnegie Hall first chair clarinet and is a Black belt in karate. In her Transformational Coaching Method, she looks at a WHOLISTIC and logistical approach to success. After all, one can’t have massive success in business without a life of equal or greater success. Business owners hire her to master the art and science of real success because most lack direction, action, and results. So, she helps define and design a business roadmap for impactful visibility, intentional profitability, and endless sustainability. Website link: : https://hollyjeanjackson.com/LinkedIn link: : https://www.linkedin.com/in/hollyjjackson/Facebook link: : https://www.facebook.com/hollyjeanjacksonInstagram link: : https://www.instagram.com/coachhollyjeanjackson/Email: holly@hollyjeanjackson.comPhone: 925-658-0514Freebie: https://businessnetworkchat.as.me/schedule.php?appointmentType=37677360******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
32:36 10/31/22
Leading a Marketing Agency with Heart with Banter Group CEO Valentina Borbone
Valentina Borbone is the founder and owner of marketing agency, Banter Group. Valentina is a seasoned speaker and digital marketing educator, having taught digital marketing for blue-chip organisations and small businesses since 2008, and is an industry expert for the International Social Media Association. She prides herself on being down-to-earth, completely transparent, and helping businesses achieve great success through smart marketing solutions.www.bantergroup.com.aulinkedin.com/in/valentinaborbonevalentina@bantergroup.com.au********************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
35:13 10/10/22
The Three Attributes Every Strong Brand Must Signal with Cheryl Farr
Cheryl Farr founded SIGNAL.csk Brand Partners in 2009 to help organizations realize their full brand power. She and her team help B2B, B2C, and nonprofit organizations and their leaders identify new opportunities, cast a brand vision, and lead that vision to full, rewarding life inside the organization and out in the marketplace. She focuses on building brand equity value by surfacing keen insights and powerfully, effectively reinforcing the organization's purpose, story, and emotional benefits across the total brand experience. And she empowers leaders to be strong stewards of their own brand assets — and their people to become passionate brand evangelists.Her success stories include Fairmont Hotels & Resorts, where she helped to position the then-fledgling brand for expansive worldwide growth; TaylorMorrison, for whom she developed the homebuilder’s first award-winning active adult brand; Pulte Group, where she led the creation of an innovative new consumer trending methodology to guide product and marketing innovations for the nation’s largest homebuilder; PetSmart, where she led the sensory branding work that innovated the total in-store experience; and Cornell Hotel Society, where she crafted the ultimate rallying cry for the world’s largest and most influential hospitality alumni network. And she was the lead creator, vision holder, and founding CEO behind Lodgic Everyday Community, a fresh new multi-unit retail hospitality concept created to address the hurdles working professionals face in today's new world.Cheryl is a former travel writer and editor for such recognized guidebook brands as Frommer’s, For Dummies, and Travel + Leisure, with more than 500,000 copies sold. She holds an MBA-equivalent Master of Management in Hospitality (MMH) degree from Cornell University’s School of Hotel Administration, and a Master of Arts in History from Columbia University.Cheryl is a recipient of the 2022 Enterprising Woman Award from Louisville Business First — Louisville's business journal and #1 source for business news — for her work in community and civic engagement, business management, mentoring, inspirational leadership, entrepreneurship, innovation, and executive leadership.www.signalcsk.comhttps://www.linkedin.com/in/cherylannfarr/https://www.facebook.com/cherylmememeInstagram link: @midcenturygrandmachicTwitter link: @brandgirlcherylcheryl.farr@signalcsk.com*****************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
38:09 8/29/22
The Importance of Managing Executive Reputation with Qnary Founder Bant Breen
In 2012, Bant Breen founded Qnary an award-winning reputation management and talent branding solutions company for professionals, brands, and enterprises. Qnary was listed as one of the 5000 fastest-growing companies in America by Inc magazine and was also listed as one of the 360 best companies by Entrepreneur magazine in 2018 and 2019. Bant now serves as Qnary's Executive Chairman and leads the Company's Board of Directors. Bant started his career as a WPP Fellow and has spent his career in holding company and operating unit leadership roles at Publicis, Dentsu, and IPG. He was inducted into the Advertising Hall of Achievement in 2010. http://bantbreen.com/https://www.linkedin.com/in/bantbreen/https://twitter.com/BantBreen*****************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
32:46 8/15/22
Take Your Message from "Blah Blah Blah" to Brilliant with Storytelling Expert Tom Ruwitch
Tom Ruwitch is founder and CSO (Chief Story Officer) of Story Power Marketing. Coaches, consultants and other experts hire me to power up their stories because most dish out the same “blah, blah, blah” content, put prospects to sleep, and then feel fed up and stuck. He helps transform content from boring to brilliant, turn marketing from frustrating to fun, and convert results from pitiful to profitable. Bottom line, every business must stand out to captivate prospects and inspire them to buy– without pitching and prodding and that's what creative, story-powered content does. Through one-on-one consulting and group coaching programs, he reveals how to discover and tell powerful stories designed specifically to match the target market and captivate  prospects -- easily and quickly. No more writer's block. No getting stuck. Their specialties include:*Email marketing *Content marketing*Website development*Copywriting*Advertising*Public speaking*And moreTo book a call with the team at www.StoryPowerMarketing.com or check out our FREE 12-minute training that walks you through 3 key techniques you need to know. Get it here - www.Storypowermarketing.com/3keys **************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
44:35 7/18/22
Thriving in Business with Hidden ADHD with Coach Aron Croft
Aron Croft appeared to have it all when he got into Harvard. But that was the beginning of his demise. He struggled nonstop for 15 years until he was broke, divorced, and earning minimum wage. But after getting an adult diagnosis of Inattentive ADHD and an M.S. in Coaching Psychology, his life changed. He built a successful Fortune 500 career working with Marriott, Johnson & Johnson, United Healthcare, and more. He then discovered the secrets to ADHD productivity and now runs a successful ADHD coaching business with over 100,000 social media followers. He loves watching ADHDers go from believing something is wrong with them to realizing they just need 8% of their day to be productive. His work has been featured by ADDitude Magazine, ADDA, and other top ADHD outlets. Get his free guide, 10 Productivity Mistakes All ADHDers Make, at HiddenADHD.com. ***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
37:56 7/11/22
Training Today's Modern Marketers with Digital Media Professor Jennifer Dowling
Jennifer Coleman Dowling is an experienced educator, designer, and artist. She has been a Professor at Framingham State University in MA the past 26 years teaching courses in new media, computer animation, advertising, and graphic design. Jennifer wrote and illustrated the book "Multimedia Demystified" published by McGraw-Hill.In her creative pursuits, Jennifer produces work that explores the intersection of art, design, and technology using innovative digital approaches merged with traditional media. She strives for authenticity and meaning in each piece, and her experimental methods include using various software programs and printing output merged with hand-made art techniques.http://www.millbrookstudio.com/https://www.facebook.com/millbrookstudio/ https://linkedin.com/in/jennifer-coleman-dowling-1108205https://www.framingham.edu/academics/colleges/arts-and-humanities/art-and-music/faculty-and-staff/jennifer-dowling/***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
40:45 7/4/22
How Writing a Book Can Increase Your Sales & Marketing Effectiveness with Michael DeLon
Nearly 10 years ago, Michael DeLon escaped prison... Not a literal prison, but an emotional one. He was in a job that he once loved but had started to drain him - and he knew he needed to get OUT. He had a marketing background so he went out and started helping business owners grow. A short time later, he found myself back in prison. So being a man of faith, he asked to be led. He felt called to write a book, and compiled his marketing knowledge together and published it in 2013. That book changed his life and business. He began to mail propspects a copy of the book BEFORE their meeting, and by the time they got together, the prospects felt like they already knew Michael. They read the book, trusted his expertise, and the sales practically made themselves. Today Michael helped hundreds of business owners publish best-selling books that have earned them dozens of clients and thousands or more in revenue. When you’re a published author, you’re immediately more credible and viewed as more trustworthy than your competitors who are not. You can:* Differentiate yourself and be seen as the expert* Easily generate referrals without having to ask* Convert more leads into clients without spending more on advertising* Attract new leads* Gain instant credibility and statusIf you want to be an Amazon Best-Selling author without having to write a single word, contact Michael or go to PaperbackExpert.com to learn more! Contact Michael at: thecredibilitycalculator.com  (Get Your Credibility Score )paperbackexpert.com/podcast  (Experts Speak Podcast)paperbackexpert.com/  (Company Website)Email: michael@paperbackexpert.com*******************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
33:50 6/27/22
Smart Social Media Marketing Strategies with Ugly Mug Marketer Hannah Acosta
Hannah Acosta is an experienced Social Media Manager with a demonstrated history of working in the marketing and advertising industry, as well as the nonprofit world. She's honed her skills in Social Media, specifically Facebook advertising, strategy building, and content creation across Instagram and Facebook platforms at Ugly Mug Marketing in Alexandria, La. She received a Bachelor of Science in Business Administration (B.S.B.A) from Aquinas College where she focused in Business Administration and Communication with a Marketing concentration and Spanish minor. To contact Hannah: www.uglymugmarketing.comlinkedin.com/in/hannahacosta *******************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
47:23 6/20/22
Finding Your Authentic Voice with Voice Coach and Composer Schroeder Nordholt
For over 20 years Schroeder Nordholt has been a music educator, composer for film, TV and corporate video, orchestral arranger, voice coach, choral leader, music director and conductor for musical theatre, piano bar entertainer, lounge pianist, and more. He helps people up level their brands by accessing his music genius through either his existing music catalog or commissioning custom signature theme music package.Schroeder is an expert composer who has been composing and arranging for orchestra for more than 20 years. Today he helps influencers step into the superhero version of themselves and bring more professionalism and visibility to their brands by composing their very own signature superhero theme music.https://open.spotify.com/artist/7iirD2w3wZtCepvcNfBC16linkedin.com/in/schroedernordholtmicdrop.thinkific.com/pages/mentorship  *******************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
27:39 6/13/22
The Role Validation Plays in Shaping High-Achievers with Dr. Ann Shufflebarger
Dr. Ann Shufflebarger is a seasoned educator who has worked for over 35 years in public education.  She has worked as a first grade teacher, elementary reading specialist, Reading Recovery teacher, curriculum specialist, reading coordinator, and elementary school principal.  She is an advocate for public education and passionate about promoting literacy.Ann earned her undergraduate degree and master’s in reading at The College of William and Mary in Virginia. She received her educational doctorate from The George Washington University.A lifelong Virginia resident, Ann loves the mountains, beaches, and other natural beauty of her home state.  She currently lives in Virginia Beach where she can be found biking, walking, and reading on the beach.  She also loves to travel and explore new cultures.Reach Ann at: ashuffle4@gmail.com************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
37:01 6/6/22
Networking with Sincerity with Author & Veteran Marketer Aaron Brooks
Aaron Brooks is VP of Business Development at Compass Marketing, Inc. and author of   “Sincerity - The Recipe for Living Your Best Personal and Professional Life." He was compelled to write this book because of his experiences and those of others in terms of personal and professional relationships. He recognized that the people who were the most successful, happy and content over time also were those that happened to develop the most authentic and sincere relationships. As a business development professionals, Aaron is committed to building amazing, mutually beneficial multidimensional relationships that allow us to “stop selling and help our clients to buy well.” As an Amazon Advertising Partner, Compass has a long history of “winning the buy button” and helping clients to grow their revenue significantly, along with winning the hearts and minds of consumers for the world’s greatest brands. With a mindful use of art and science and proprietary technology, the Compass team works to grow sales and market share by reaching more qualified customers, crafting better experiences and efficiently increasing conversion. We are a full-service e-commerce agency, able to win the buy box on every platform.Aaron is committed to helping clients grow their revenue in direct-to-consumer, consumer packaged goods businesses with Compass Marketing's differentiated approach to digital, e-commerce, and bricks-and-mortar marketing.To reach Aaron: LinkedIn: linkedin.com/in/aaronbrooksWebsite: https://compassmarketinginc.netBook: Sincerity: A Recipe for Living Your Best Personal and Professional Life***********************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
41:34 5/30/22
From Teen Rocker to Online Marketing Expert with Drummer and Marketing Guru Dan Shinder
Dan Shinder is the founder and CEO of Drum Talk TV, the largest online community focused around the culture of drumming and percussion of all styles and genres worldwide. Dan is a Serial Entrepreneur, a husband, a father—he and his wife have collectively 11 grown children, and 19 grandkids. (No typo's in those numbers!)In January of 2013 Dan founded the online media company Drum Talk TV, with what Dan says, “A bit of couch change and bellybutton lint … and I had a lot more bellybutton lint than couch change at the time!” Drum Talk TV quickly became the largest online community around the culture of drumming and percussion of all styles and genres from countless cultures. Drum Talk TV has 900% more online reach and engagement than all its industry peers combined, who have had a presence from 10 to 40+ years. Dan has been a musician since 1970 when he began playing drums at the age of 7 and first toured the entire US professionally at 15. He discovered his love for video production when he had a cooking show on TV from 2002 to 2006, and then went on to produce corporate videos with Fortune 500 companies and major banks, documentaries and short films.Dan provides social media marketing education, training and consulting in and outside the music industry to everyone from artists with gold and platinum records on the wall to solopreneurs and start-ups to millionaire entrepreneurs, multi-million dollar corporations and non- and for-profit organizations, in person and online with clients in 20 countries.He's the founder of Social Media on Steroids, a group program on becoming an effective online marketer. To reach Dan: AdvancedSocialMarketing.com  dan@advancedsocialmarketing.comlinkedin.com/in/danshinder********************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
48:40 5/23/22
Life Transformation for HSP, Empaths, Black Sheep and Rebels with Coach Barbera Schouten
Barbera Schouten helps Empaths & Highly Sensitive People with their personal development, (high) sensitivity, authenticity and/or soulful entrepreneurship.She gives them the BOOST they need to ACCEPT themselves, get CLARITY on what’s really important and connect with their souls mission, giving them the energy, confidence, and courage they need to take MASSIVE action and create a life that makes their heart sing and a soulful business that supports that FREEDOM lifestyle.Barbera helps people: - ACCEPT themselves and be PROUD of who they are, so they stop feeling like an IMPOSTER- LEARN all about their Talents, Gifts & Capacities, so they can use them as their SUPER POWERS- OVERCOME limiting beliefs and other obstacles that are holding them back, so they can step into their Zone of Genius- MANAGE their energy, emotions & stress levels, so they don't feel DRAINED or EXHAUSTED- And much MORE!Barbera's WHY:  "I believe you are created to be a wonderfully unique human being that is put here on earth to fulfill a mission. Once you accept who you are, step into your purpose and live your truth, your true potential becomes unlimited and you become the conscious creator of the life you truly want to live."Get in touch with Barbera at:  info@2beinbalance.comhspcoachbarbera.com linkedin.com/in/hspcoachbarberaschouten********************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Wesbite: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
37:33 5/16/22
How MasterMind Groups Can Unlock Your Highest Potential with Chris Williams
Chris spends most of his time raising his five kids, exploring world communities, and trying his hand at adventures like shark diving, ice climbing, running ultra marathons, and riding electric skateboards:)In his spare time, he works with entrepreneurial and business experts, speakers, coaches, and leaders helping them market, monetize, and lead their own high-ticket mastermind (or group coaching) programs.As the world continues to shift, many experts are trying to build high-ticket groups for additional income, lead generation, or impact. Chris teaches experts how to generate leads, close high-ticket deals, and build strong, transformational groups. He has his own digital agency, leads two masterminds of his own, and has learned many of these lessons the hard way, so sharing his journey and offering strategies is why he is here.To reach Chris: cwilliams@senthold.comlinkedin.com/in/chriswilliamshqhttps://groupcoachnation.com*******************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Wesbite: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
35:51 5/9/22
LinkedIn for Dummies with Donna Serdula
Donna Serdula is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique story on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that’s the ink in her pen. It's her Website LinkedIn DASH Makeover DOT com where she and her team help people collide with opportunity and transform their lives via future forward career branding. She has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. Donna also hosts the podcast, Dream Big with Big Dreamers. She's shared her LinkedIn expertise at global conferences, presented keynotes and workshops and featured on a number of high-profile news outlets. To contact Donna: Website: https://www.linkedin-makeover.comLinkedIn profile: https://www.linkedin.com/in/todonnaFree resources: https://www.linkedin-makeover.com/linkedin-headline-generator/Instagram: https://www.instagram.com/visionboardspotlight/Podcast: https://www.dreambigconversations.com/***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Wesbite: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
43:53 5/2/22
A Deep Dive into Financial Services Marketing with FCS CEO Kevin Windorf
Kevin Windorf is the CEO of the Financial Communications Society, the only national not-for-profit industry association for financial marketers. With a mission of “Community, Education, Philanthropy,” the FCS connects thousands of marcomm and media professionals through more than 50 events a year, staged online and in-person. As a result, the FCS has donated nearly $2.8 million since 2000 to more than 25 children’s charities.Kevin was first elected to the FCS Board of Directors in 2005, during his client-side career in financial services, which spanned 25+ years. He led marketing teams at BMO Capital Markets, Deutsche Bank and Chase, providing marketing, communications, and media relations solutions for investment banking, institutional services and private banking. He later joined the media solutions team at CNBC, before moving to the agency world, most recently, working as the Client Strategy Director for the New York office of global marketing agency, Living Group. Through his agency work and as an independent branding and content strategist, Kevin has worked with global asset managers and insurance companies, leading private equity and hedge funds, newly launched wealth management and investment advisory firms, as well as professional and business services companies. He has written original content for more than 250 clients and has named over 30 new businesses.Kevin is the author of three books of short fiction, each published by Quindorian Press: Speaking In Tongues (2013), The Gate (2014), and The Serpent Bearer: 13 Tales of Suspense (2018).He earned his MBA (Marketing, Operations) at the Stern School of Business at New York University and his BA in Communications (Creative Writing, Film). He has also studied writing and film at New York University.***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Wesbite: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
54:32 4/25/22
A Career Journey from Curious Artist to University Professor with Jennifer Dowling
Jennifer Coleman Dowling is an experienced educator, designer, and artist. She has been a Professor at Framingham State University in MA the past 26 years teaching courses in new media, computer animation, advertising, and graphic design. Jennifer wrote and illustrated the book "Multimedia Demystified" published by McGraw-Hill.In her creative pursuits, Jennifer produces work that explores the intersection of art, design, and technology using innovative digital approaches merged with traditional media. She strives for authenticity and meaning in each piece, and her experimental methods include using various software programs and printing output merged with hand-made art techniques.http://www.millbrookstudio.com/https://www.facebook.com/millbrookstudio/ https://linkedin.com/in/jennifer-coleman-dowling-1108205https://www.framingham.edu/academics/colleges/arts-and-humanities/art-and-music/faculty-and-staff/jennifer-dowling/***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
50:17 4/18/22
How to Pick the Right Speaker for Your Event with Speaker Bureau SVP Brian Palmer
Brian Palmer is SVP of National Speakers Bureau. Over forty years ago Brian's father, John Palmer, founded National Speakers Bureau because he wanted to provide knowledgeable, ethical and creatively thoughtful options to those people charged with finding the right speakers for their audiences. In 2018 NSB became a division of Premiere Speakers Bureau where Brian continues to help his customers capture the hearts and minds of those important to them. Brian and his jazz violinist wife of 28 years, Paula, have two kids who are working hard, being good and enjoying their 20s.Brian graduated from Drake University with a BA in Speech Communications, and earned an MBA from Lake Forest Graduate School of Management. To learn more about National Speakers Bureau, go to www.nationalspeakers.comTo reach Brian: Brian@Nationalspeakers.com or 847.281.3574 ***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
32:15 4/11/22
How a Corporate Marketer Became a Marketing Professor with Dawn Edmiston
Dr. Dawn Edmiston is the Clinical Professor of Marketing at the College of William & Mary and has a personal mantra to live with an open heart and an open mind. She has served as a Fulbright Scholar in Estonia and is the recipient of numerous teaching awards. Prior to joining academia, Dr. Edmiston held marketing management roles with Discovery Channel, PricewaterhouseCoopers, and IBM. She is co-author of "Marketing Management: A Strategic Framework and Tools for Success" (Cognella, 2022). You can connect with her on LinkedIn at: www.LinkedIn.com/in/dawnedmiston.***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
43:32 4/4/22
A Pharma Marketer Advises on Navigating Life's "Oh Sh*t" Moments from Author Michael Biarnes
Having worked in oncology, neuroscience, and diagnostics, Michael Biarnes has dedicated his career to improving patient outcomes in the healthcare sector. Along the way, he discovered his passion for mentorship and advising, striving to help individuals define success for themselves and take tangible steps towards achieving a happier and fulfilling life while achieving their career aspirations.Michael has a BS in Biology from Penn State University, an MS in Biotechnology from Georgetown University, and an MBA from Georgetown University’s McDonough School of Business. Michael published his first book titled Redefining Success: Stories, Science, and Strategies to Prioritize Happiness and Overcome Life’s “Oh Sh!t” Moments in 2021. Sign up to join Michael's Author Community and get exclusive content at https://www.michaelbiarnes.com/letsconnectAmazon Book Page - https://www.amazon.com/dp/163730806X/***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
29:41 3/28/22
When a Brand Story and a Sales Funnel Have a Baby with Marketing Entrepreneur Jarie Bolander
Jarie is an engineer by training and an entrepreneur by nature with over 25 years of bringing innovative solutions to markets such as Bluetooth, USB, RFID, and Semiconductor DNA sequencing. He is currently a partner at JSY PR & Marketing, a full-service PR and Marketing Firm that helps tech startups tell better stories.He holds an MBA in Technology Management from UOP and a BS in Electrical Engineering from San Jose State University. He is listed as an inventor on over 10 patents and has published six books — The Entrepreneur Ethos, Frustration Free Technical Management, #ENDURANCE tweet — A Little Nudge to Keep You Going, 7 PR secrets All Founders Should Know, 8 Startup Dilemmas All Founders Will Face, and Business Basics for Entrepreneurs.To contact Jarie:Website link:https://thestoryfunnel.co/LinkedIn link:https://www.linkedin.com/in/jariebolander/Facebook link:https://www.facebook.com/jarieInstagram link:https://www.instagram.com/jariebolander/Twitter link:https://twitter.com/thedailymbaEmail:jarie@jsypr.com***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
46:07 3/21/22
Launching a New Brand During COVID with Marketing EVP Christina Downey
Christina Downey is a marketing executive with extensive experience in building brands people love while having a measurable impact on revenue. She currently works for EVP Marketing at Carbone Fine Food. An alum from Michigan State University, Downey is a dedicated leader who celebrates talent, empowers teams and inspires others to embrace challenge. Perceptive and nimble, keeps a hand on the pulse of industry trends and social movements that shape demand.***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
38:22 3/14/22
Clear Communication is Critical to Effective Marketing with iLendingDirect CMO Renée Brown
Renée Brown is currently the Chief Marketing Officer at ILendingDIRECT. Renée has served in numerous marketing leadership roles since 1995 in Financial Services and Healthcare. She has led teams of all sizes with marketing investments ranging from $5 million to more than $100 million. She has been active in nonprofits, leading boards and serving diverse communities. She has a daughter studying at Boston College and lives in Denver, CO. To contact Renée:Email: renee.brownlsu@gmail.comPhone: (704) 996-5378***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
40:42 3/7/22
How to Lead Effective Marketing Teams in a Virtual World with Manuel Pistner
Manuel Pistner is Founder and CEO of Flash Hub. He knows the realities of leading teams and growing businesses remotely -- it's challenging, stressful, too many meetings, missing structures, missing clarity, and signs of chaos. He knows this because this was him in 2018 when he almost crashed his entire business with 43 employees against the wall, driven by constant staff shortages everywhere. Not enough clients, not enough talent, too high of workload -- repeat. Today, Manuel's business is run and grown by 150+ global team members, employees and freelancers and these teams can work independently without his direct oversight. He has developed a way of structuring, systemizing, and digitizing his business that is enabled by digital leadership and resources located remotely around the globe. Today he helps companies around the world do the same for their businesses so they can respond to the opportunities available in the marketplace without headaches and disruption. To learn about how Manuel can help you develop a virtual business that can become your growth engine visit https://www.flashhub.io/traininghttps://linkedin.com/in/manuel-pistner***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
39:01 2/28/22
Crafting a Compelling Brand Story That Works with Brand Storyteller Matt Carroll
Matt Carroll is Brand Strategist and Copywriter for BigBigStory, a brand messaging agency. With over 20 years' experience creating content for large and small organizations, Matt's desire is to help the "good guys" get heard. He's created content for all types of audiences, helping create messages that move people to respond.At BigBigStory they love love telling big and compelling stories that help small businesses do bigger business. So many of the small businesses are growing but realize they can't continue to increase without a cohesive brand and clear message strategy. Customers are always turned off by confusion, but sorting through your cluttered and accumulated messaging can be overwhelming.Matt and his team at BigBigStory bring the fresh perspective that helps you see what's always been there, but is hard for business owners to see because they are in it everyday. They specialize in getting into the mind of your customers and getting into the heart of your business.To access a special offer only for Marketing Mambo listeners, go to: https://www.bigbigstory.com/mamboYou can reach Matt at: matt@bigbigstory.comhttps://www.linkedin.com/in/mattttcarroll***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
34:54 2/21/22
How I Learned to Play the Game of Work with Your Host Terry McDougall
Terry McDougall is an Executive Coach, Leadership Consultant, author of Winning the Game of Work, and host of the Marketing Mambo podcast which she launched in December 2020. Prior to founding her coaching practice, Terry B. McDougall Coaching in 2017, Terry was a long-time marketing executive where she developed strategies, advised senior leaders, and led high-performing marketing teams to drive business results. Today Terry works with high-achieving professionals to help them get unstuck at work, increase their confidence, have more impact with less effort, and increase the overlap between their professional success and personal happiness so they can enjoy their lives!On this episode, Terry tells some stories from her life and what got her started in her long marketing career. Her book, Winning the Game of Work: Career Happiness and Success on Your Own Terms is available on Amazon worldwide and also at Barnes & Noble. To learn more about Terry's coaching and consulting practice, visit www.terrybmcdougall.com or linkedin.com/in/terrybmcdougall.  ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
32:34 2/14/22
Helping Emerging Brands Grow with Brand Consultant Cheryl Wittenstein
Cheryl Wittenstein is Principal and Co-Founder of Growth Brands Co., a digital and retail consultancy partnering with emerging consumer goods brands for success on-shelf and online. She and her partner, Mary Cooper, each bring 25 years of experience with large, trusted brands including Kraft, Anheuser-Busch, Purina, General Mills, Five Star, AT-A-GLANCE, and emerging brands like Kate's Real Foods and Urban Ladle. Growth Brands takes a seasoned Discover-Guide-Activate approach to strategy and execution to help brands grow at all phases in their journey from product development to go-to-market. They discover consumer insights to build business and marketing strategy; guide brands through decisions for success at retail and through e-commerce including content and pack design; and activate for growth through digital marketing, media, and marketing communications. Extensive experience with major retailers like Walmart, Target, Amazon, grocers, and specialty retailers, gives brands an added edge.     With both brand and agency-side experience dating back to the heyday at AOL, Cheryl lends her digital storytelling and content development expertise to products of all kinds, services, and even nonprofit organizations who seek to connect with those they serve, donors and volunteers. She has some pretty crazy stories from tech’s early days too.Based in the Chicago area with roots in Louisville and a serious soft spot for New Orleans, Cheryl enjoys live music and hot yoga with friends, and she cherishes long hikes and travel with her family. http://www.growthbrandsco.comcheryl@marketingfordigitalgrowth.comwww.linkedin.com/in/cherylwittenstein***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
39:53 2/7/22
How to Become a Great Change Leader with HR Expert & Author Tim Sparks
Tim Sparks, SPHR, SHRM-SCP,  is a Senior Certified Human Resources professional with over 20 years in HR. During his time in the HR profession, Tim has had the opportunity to work with some amazing people developing corporate programs like Change Management training and a very robust mentoring program that kicked off his speaking career. Tim is also the author of Your Journey to Becoming a Great Change Leader: Navigating the Path to Exceptional Leadership. In this book, he shares strategies that will make the difference between change success and change failure for you and your organization. Studies done on the effectiveness of organizations implementing change initiatives reveal that 70% of all change initiatives failed to accomplish their intended result.You will also learn what it takes to become a great Change Leader and be a difference maker for your company. You do not have to be a high-level manager or leader in your organization to be a difference maker. Lead from where you are, and the higher-ups will notice.Tim and his team developed a highly successful High-Potential Mentoring program for a Fortune 500 company that captured the attention of other companies and industries. Tim was asked to share the program highlights at state and local SHRM chapters and conferences throughout Florida, North Carolina, and Georgia. Although Tim loved his work as an HR Business Partner, he had found his true passion in speaking and consulting—helping others reach their greatest potential. Before his career in HR, Tim was a teacher and principal for 15 years. When asked how he found his way from education to HR, he always remarks that the goal has always been the same—to help others achieve success in what- ever goals they pursue. Tim would love to share that passion with your team. Whether you’re looking for a dynamic speaker to inspire, teach, and equip, or an individualized consulting session, Tim has what you need to succeed. To connect with Tim: Website: BlueRidgeHR.comEmail: Tim@BlueRidgeHR.comPhone: 828-772-5584Facebook: Your Journey to Becoming a Great Change Leader by Tim Sparks LinkedIn: linkedin.com/in/timothylsparks/ ***************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:Website: https://www.terrybmcdougall.comLinkedIn: https://www.linkedin.com/in/terrybmcdougallEmail: Terry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. ******************************Here's how you can reach host Terry McDougall:www.terrybmcdougall.comwww.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work is available at Amazon
29:42 1/31/22