Show cover of Female Founders Breaking Boundaries

Female Founders Breaking Boundaries

Female Founders Breaking Boundaries, hosted by Casey Gromer, talks to 7+ figure women entrepreneurs who are tired of being held back by stale, inflexible formulas for business success. In this community, we are ditching methods that don't work for women in favor of a new way of approaching entrepreneurship that paves the way for success. Casey provides tools, advice, resources, support, and encouragement for extra passionate women entrepreneurs who want to leave their legacy in this world. Learn more about Casey and Female Founders Breaking Boundaries at https://c-suiteboutique.com/podcast

Tracks

Get Out Of The Weeds: Essential Activities For High-Impact Visionaries
If you’re the visionary leader of your business but have found yourself bogged down with operational tasks for too long, you might find yourself neglecting your role or even forgetting what your role entails. Reclaiming your focus and transitioning back into being the visionary can feel challenging but is essential for the long-term success of your business. This week’s episode 105 of Female Founders Breaking Boundaries is about essential activities for high-impact visionaries!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing your job description as the visionary in your business and the tasks you should be doing to drive your business with purpose and direction. Some of the things I cover in this episode are:Celebrating Jennifer Ryan, serial entrepreneur and Co-founder of the app, Croux for creating a tool that works to solve the staffing challenges in the hospitality industry by changing the way people work in shifts. Visionary leaders are responsible for overseeing the vision, collaborations & partnerships, big-picture problems, and culture of the business. Daily activities for visionaries should be centered around strategic direction, talent building, and navigating industry change. Skills and traits that are important for a visionary leader to be successful in their role. What’s on my mind: I don’t think I am the only one to suffer from productivity guilt and the constant pull to be doing something. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:CrouxBLUEROOTInstagram- @JoinCrouxJennifer Ryan LinkedInRocket Fuel Crystalizer Assessment Kolbe A IndexHRAnswers.orgFFBB: Company Culture and the Newsletter Myth 
38:16 2/22/24
Top 10 Indicators of a Healthy Business
I typically find my clients in one of two camps. Either they avoid looking at metrics OR they look at every possible piece of data available. Here at C-Suite Boutique, we prefer to take a middle approach, looking at only the key pieces of data you need as a leader to give you a snapshot of your business without wasting precious time and energy. This week’s episode 104 of Female Founders Breaking Boundaries is about the top 10 metrics to pay attention to in your business!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the top metrics you should be focusing on as a leader that, at a glance, are going to tell you the direction your business is headed in. Some of the things I cover in this episode are:Celebrating Karin Andrea Stephan, COO and Co-Founder of the AI-powered mental health platform, Earkick for spreading the message that we don’t have to be young or sacrifice our relationships and health in order to become founders.The 10 metrics you as the leader should be focusing on to gauge the health of your business.Tips for tracking each metric and what the data can tell you about your business. How to course correct if these metrics are indicating your business is headed in a negative direction.What’s on my mind: Finding a way to manage all of the communication I receive from multiple channels throughout the day that expect a response. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:EarkickWe Funder- Invest in EarkickKarin Andrea Stephan LinkedIn
53:37 2/1/24
What’s In and What's Out for 2024
We are constantly striving for improvement here at C-Suite Boutique and one of the ways we practice this is by looking back to see what has been working for us and what’s no longer serving us. Although the start of the year is not the only time you should reflect on your habits, it can be a great time to prepare yourself for a successful year ahead. This week’s episode 103 of Female Founders Breaking Boundaries is about what’s in and what’s out for 2024. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing my ins and outs for 2024 and actionable steps and strategies you can use in your business to pivot on the things that are no longer working and start implementing the things that are going to help your business improve. Some of the things I cover in this episode are:Celebrating C-Suite Boutique’s new integrators, Stephanie Desaulniers and Sarah Hines.  Meeting burnout is OUT, being more intentional with meetings is IN. Making poor hires and not doing anything about it is OUT, putting the right people in the right seat is IN. Having your financial blinders on is OUT, having financial clarity is IN.Setting unrealistic goals is OUT, planning ahead is IN.Wearing too many hats and micromanaging is OUT, delegating and holding your employees accountable is IN.Entrepreneurial burnout is OUT, being a visionary and thinking big picture is IN.What's on my mind: Reflecting back on everything I achieved in 2023. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call 
49:54 1/18/24
Are You Operating in Constant Crisis Mode?
Does everything in your business feel like an emergency? More often than not, there is no real emergency yet we find ourselves operating in this constant crisis mode. Why? When operating in crisis mode for long enough, we develop a sense of comfort and emotional addiction to the chaos. This familiarity can cause us to unintentionally seek out or create crises in our lives and in our business. This week’s episode 102 of Female Founders Breaking Boundaries is about breaking free from operating in constant crisis mode. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing ways you can combat crisis mode, move from a reactive state to a proactive state, and avoid burnout in the process. Some of the things I cover in this episode are:Celebrating Tricia Timm, a first-generation Latina who rose through the ranks of Silicon Valley advising high-tech companies and being one of the few Latinas to attain the triple achievement of reaching the C-suite, joining the boardroom, and cracking the VC ceiling.The dangers of operating in crisis mode for long periods.Taking a clarity day to take a step back, set aside distractions, and give yourself space.  Lean on your leadership team to identify issues and help resolve obstacles in advance.Formulate a plan B so you can feel ready for anything.How to determine if you’re being reactive or proactive. What's on my mind: It is so important to celebrate others’ achievements because the sum is greater than the parts. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Tricia Timm- LinkedInTricia Timm- WebsiteEmbrace the Power of You by Tricia TimmA Fresh Wave of Marketing by Casey GromerReactive vs. Proactive Leader
30:32 1/4/24
Company Culture & The Newsletter Myth
Company culture is not built overnight. It is ingrained into every aspect of your business making sure that everyone on your team is working towards the same goals, feeling satisfied and fulfilled in their roles, and having consistent expectations when they show up to work. And if your company is missing the mark on company culture, it can lead to some very costly employee turnover. This week’s episode 101 of Female Founders Breaking Boundaries is about your company culture and debunking the newsletter myth. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m clearing up some common company culture misconceptions and how some of the methods you might be using to foster a positive company culture might be falling short. Some of the things I cover in this episode are:Why we should care about company culture in the first place. The direct and indirect costs associated with replacing an employee. A newsletter isn’t the solution to your company culture problems especially when you are saying and doing two different things. Tools we use at C-Suite Boutique to help our clients foster a company culture that is aligned with their values.What’s on my mind: Sharing the story of my first deer hunting experience on my quest to try things out of my comfort zone.  Company culture is not something you can put a bandaid on. Your employees are intuitive and as soon as they notice you’re saying one thing and doing another, they’re going to start looking for a different role. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:FFBB: Why You Need a Business BlueprintFFBB: How to Boost Employee Retention and Productivity 
30:38 12/21/23
Hire Slow, Fire Fast
Bringing someone new onto your team is a significant investment in both time and money. Not only in the financial compensation you give them but in the benefits and the time it takes to onboard and train them. Because of this, it is so important that you take your time when hiring and hire intentionally. And if it doesn’t work out it is equally as important to let them go quickly as to not waste additional time and money. This week’s episode 100 of Female Founders Breaking Boundaries is about hiring slow and firing fast!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of doing the upfront work it takes to ensure you’re hiring an employee that is both aligned with the position as well as the company and actionable advice you can use to hire with intention. Some of the things I cover in this episode are:Celebrating Michelle Maryns, founder and CEO at We Sparkle Co. for creating an all-in-one tool that helps women entrepreneurs in launching and expanding their business.Using quarterly planning, accountability charts, and scorecards to be more intentional about who you’re bringing onto your team.Commonly overlooked things that are important to evaluate when it comes to hiring the right person.Knowing when it's time to invest in the development of an employee or let them go.What's on my mind: The life lesson I am still working on is shifting my perspective to accept that good days are still good days, even when they look different from one another. It is worth it to take your time and hire with intention. Not only will it save you time and money, it’ll save you the energy it takes to start the hiring process from scratch. CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:We Sparkle Co. Michelle Maryns LinkedInMichelle Maryns InstagramKolbe Assessment CliftonStrengths Assessment FFBB: Tracking and Keeping Score of Your Metrics FFBB: Accountability is Key
40:33 11/2/23
Why I Don't Do Time Tracking
Time tracking is a great tool for understanding efficiency. It can be helpful in finding places where you can reduce the time it takes to do certain tasks or reduce the transition time between tasks. Time tracking is NOT the tool to use when determining if your staff is doing what they’re supposed to be doing. This week’s episode 99 of Female Founders Breaking Boundaries is about why I don’t do time tracking!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing an area of frustration that comes up a lot for my clients which is knowing whether or not you’re getting what you’re paying for from your employees and actionable steps you can take right now to figure out why something is not working and resolve it quickly. Some of the things I cover in this episode are:Celebrating Maureen Werrbach (The Group Practice Exchange), Julie Herres (Green Oak Accounting), and Niki Ramirez (HR Answers) for working together with me to become the powerhouse leadership team you need for your business.The drawbacks of using time tracking to see if employees are doing what they’re supposed to be doing. What we can do instead of time tracking to keep our employees accountable.  Determining the most effective KPIs to include on your scorecard.Other factors (outside of the employee’s control) that are keeping them from hitting their targets.  What’s on my mind: Using timeblocking as a simple way to maximize your time and keep your brain in one lane.Your concerns are valid when something is not working in your business. However, how you handle the solution must be delicate so that you aren’t doing more harm than good to employee morale. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:The Group Practice ExchangeHR AnswersGreen Oak AccountingFFBB: Tracking and Keeping Score of Your Metrics FFBB: Accountability is KeyFFBB: Using Time Blocking to Save Your Sanity
32:50 10/19/23
How To Be A Successful Serial Entrepreneur with Morgan Hancock
It’s not often that when you think about bourbon, visual art comes to mind. That’s what has made our guests nonprofit so successful. She’s married two things that have meaning and have impacted the culture of her community in a way to give back through charity work. This week’s episode 98 of Female Founders Breaking Boundaries is about leading a successful nonprofit organization with Morgan Hancock!Morgan Hancock is a commercial real estate agent, entrepreneur, US ARMY veteran, mother-of-two, bourbonista, and passionate advocate of the arts. She is a charismatic force who can completely capture a room, radiating positivity with a disarming demeanor and sharp sense of humor. Bourbon with Heart's mission is to leverage the influence and popularity of Bourbon to raise awareness surrounding Kentucky's art community, provide Kentuckians with better access to first-class arts experiences regardless of age, race, class, gender, or ability -and raise funds for other non-profits. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!Morgan and I discuss:Why bourbon and art as a nonprofit theme?How Morgan’s multiple ventures all tie together. The comparison between ADHD and entrepreneurship.Embracing visibility as a way to advance your goals and visions.Strategies for being a more visible leader.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH MORGAN HANCOCK: Bourbon with HeartArts and Spirits MagazineFacebookInstagram - Bourbon with HeartInstagram - Morgan HancockCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED:Heaven’s Door Bourbon
30:13 9/7/23
How to Keep Your Staff Out of Your Inbox
Perhaps you’ve done your quarterly planning, your staff understands their accountability, they understand the functions of their role, they have ownership over their responsibilities and yet your inbox is still overflowing with messages and questions from your team. So what gives? Today we’re going to dig into why this might be happening even if you feel like you’re doing everything to empower people to operate and function autonomously in their roles. This week’s episode 97 of Female Founders Breaking Boundaries is about how to keep your staff out of your inbox!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of holding regular team meetings as well as one on one meetings so that everyone feels supported and a blueprint of what these meetings should look like. Some of the things I cover in this episode are:Celebrating Sarah Evans, founder and CEO of Well Beyond and Well Aware, for being a changemaker in the way water projects are executed and paving the way by implementing sustainable and clean water solutions for impoverished communities around the world. Why I will always be in favor of and recommend holding regular team meetings. What your one on ones with team members should look like to ensure they feel supported towards the business goals. What’s on my mind outside of business: Supporting and highlighting an old classmate of mine who started a movement to raise money for veterans in crisis. I'm curious. Are you already holding one on one meetings with your staff and if not- do you think this is something that you are going to be implementing?Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonate with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:IG @sarahawareWell Beyond WaterYouTube- Dallas thee Voice1:1 Meeting Agenda 
25:55 8/24/23
Are You Ready for an Integrator? When to Hire an Integrator, DOO, or Executive Assistant
There seems to be a lot of confusion for founders when deciding which position to hire next to support them in the business. This week, we will discuss the difference between an integrator, a DOO (director of operations), and an Executive Assistant. We’ll also discuss what point you’ll need to hire someone for these positions. This week, episode 96 of Female Founders Breaking Boundaries asks if you are ready for an integrator!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of knowing who you need to fill certain roles in your company and actionable steps you can take right now to hire the right person for that role. Some of the things I cover in this episode are:What is an integrator and what does it do? The role of a director of operations. The role of an executive assistant. Knowing when to hire for an EA, DOO, or Integrator.When you are a good fit for an integrator.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonate with the modern businesswoman and to hear even more about the abovementioned points.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call 
24:35 8/10/23
How to Boost Employee Retention and Productivity
We have a retention issue. Our good, hardworking people are leaving. The first thought tends to be that we must have a company culture issue, but it actually goes well beyond that. We spend time trying to add things to improve company culture, but it doesn’t create an environment that makes our employees feel appreciated. The truth is this–if you want to keep people, you must stop exhausting them. This week’s episode 95 of Female Founders Breaking Boundaries is about how to boost employee retention and productivity!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of addressing the real issues behind employee productivity and efficiency struggles. I also share some actionable steps you can take to support your team to be more efficient and productive. I’m covering: Examples of real-time struggles for small businesses.The impact burnout has on our teams and businesses.Understanding the difference between the team’s busy work and intentional work.How to prioritize intentional work.Measuring the capacity of your team to help facilitate all of this.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED: Ep 45: Tracking and Keeping Score of Your Metrics
27:17 7/27/23
Tips for Maintaining Your Business During a Recession
There’s a lot of fear and overwhelming for business owners because of the current climate of the economy and impending recession. The recession doesn’t affect all of us the same way and this is something we definitely learned during the pandemic. The best thing we can do is to see how far forward we can look in the market, economy, industry, etc., and do our best to predict what will happen. This week’s episode 94 of Female Founders Breaking Boundaries includes tips for maintaining your business during a recession!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I share the importance of preparing our businesses for the down economy so we aren’t feeling as stressed or making poor business decisions. I’ll go through some actionable steps you can take right now to be proactive instead of reactive. Some of the things I cover in this episode are:The importance of focusing on the fundamentals during a recession.How a recession can impact your business. Why you need to get really friendly with your finances.The importance of having the right people in the right roles.How to use the information available to you to be proactive instead of reactive. Simple ways to support your team in times of stress. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonate with the modern businesswoman and to hear even more about the abovementioned points.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call 
26:56 7/13/23
What Could Happen When You Enforce Accountability
A lot of my clients find themselves with team members who are really good at doing the tasks within their role but they are not good at owning the bigger milestones or goals those tasks play into. This week’s episode 93 of Female Founders Breaking Boundaries is about what could happen when you enforce accountability!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!Some of the things I cover in this episode are:What it means to actually hold people accountable for the functions and processes within their role.  How to implement accountability into your business and how to avoid the growing pains that will inevitably come up when doing so. What happens when accountability becomes a foundational part of your business. Implementing accountability systems and then actually holding people accountable is not easy. It takes time. But when it happens, you’re able to move the needle closer to your goals. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:FFBB Ep 43: Tracking and Keeping Score of Your Metrics
19:44 6/29/23
Leading vs. Delegating vs. Doing
One thing I see happening across the women-led companies I work with is that they have reached a place where they realize they can’t manage all of the people anymore so they have to start filling some leadership or management roles, either internally or externally. And what is happening when they fill these roles is that they are finding that they are not getting the desired effect and the work still isn’t getting done. This week’s episode 92 of Female Founders Breaking Boundaries is about leading vs. delegating vs. doing!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing how you can pinpoint why things aren’t getting done in your business and actionable steps you can take right now to transition your leadership team from delegating and doing into leading and growing. Some of the things I cover in this episode are:Celebrating Emily Soloby, host of the Hazard Girls podcast, co-owner of AAA School of Trucking, recipient of the 2021 EWI Empowering Woman of the Year award and so much more for creating Juno Jones, a shoe line that meets both safety and style standards. Signs your leadership team is delegating instead of leading. Why the work your team is doing should be outcome-based instead of task-based.On my mind outside of business: My bucket list hiking trip to Utah I encourage you to take a look at the people who are in those elevated roles in your business and ask yourself are they leading, or are they delegating or simply doing the tasks themselves. Because ultimately, we need our leaders to be leading. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Juno Jones ShoesJacket Media Co. Hazard Girls PodcastEmily Soloby LinkedInLittle Words Project 
29:10 5/25/23
Why I Don't Drink the Kool-Aid (about EOS) [Rerelease]
There was a point in time where it clicked for me that the entrepreneurial operating system (EOS) was not geared toward the women entrepreneurs who are shouldering the home responsibilities while running their business, but rather to the male counterpart who are encouraged to work long hours and travel away from home. That’s why episode 91 of Female Founders Breaking Boundaries is about why I don’t drink the Kool-Aid (in regards to EOS)!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!Some of the things I cover in this episode are:Celebrating Melissa Wirt, founder of Latched Mama for creating breastfeeding safe clothing and for supporting working moms before and during the pandemic. Where the EOS system lacks in taking account the wats in which women specifically need to approach and run their business. How I created my business to fill the gaps and give women entrepreneurs the flexibility they require. How I approach programs and frameworks within my own business and with my clients. What I actually like from EOS and what i think they are still missing.CONNECT WITH CASEY GROMER:LinkedInWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Latched MamaEosworldwide.comEpisode 17: Boundaries Holding Women Entrepreneurs Back  Episode 38: Foolproof Your Business Plans
53:07 4/20/23
How to Build a Team Who "Gets It"
I cannot stress enough how important it is to bring the right people into your business that understand the expectations of the role they are being hired for. It can be incredibly frustrating and a waste of time when you hire someone who waits around for their hand to be held and to be told what to do. This week’s episode 90 of Female Founders Breaking Boundaries is about how to build a team who “gets it.”Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of building a team that understands and has the ability to own their role and actionable steps you can take right now to find the right people that are the right fit. Some of the things I cover in this episode are:Celebrating Whole30’s Melissa Urban for her new book, The Book of Boundaries, which encourages people to set and hold their own boundaries so they can set the limits that will set them free. What it looks like when you hire someone that understands the expectations of their role.How hiring someone who is able to own their role will help your business grow and succeed. My framework for finding the gaps in your business and filling those gaps with the right candidates. My thoughts on reframing how we view neurotypical thinkers and leveraging their creative minds to come up with new ideas and solutions in business. When you have a team who “gets it” they don’t need to be told what to do because they already know what to do. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Instagram- Melissa UrbanThe Book of Boundaries by Melissa UrbanEpisode 39: Accountability is KeyEpisode 83: Using Job Descriptions to Attract the Right Talent 
37:06 3/23/23
Staying Flexible Through Failure with Virginia Frischkorn
Change is inevitable and sometimes it comes without us asking for it so instead of fearing change, we must embrace it and ask ourselves what we can start to do differently to not only survive but to thrive through this time. This week’s episode 89 of Female Founders Breaking Boundaries is about staying flexible through failure!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Virginia Frischkorn shares how her app Partytrick acts as a “planner in your pocket” to help you make your aspirational event vision attainable. She also shares insight and advice on how to “fail forward” in business. Some of the things Virginia and I cover in this episode are:Taking inspiration from our kids as a reminder to stay curious and dream bigger. How Virginia took her knowledge of event planning and turned it into something anyone can use to create a curated and cohesive event without the overwhelm. What Virginia learned from her first failed launch and what she approached differently the second time around.Advice for leaders building their own companies. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonate with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH VIRGINIA FRISCHKORN:Website*Use promo code FFBB for 3 FREE months of PartytrickTikTokInstagramFacebookLinkedInPinterestCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call 
35:16 3/9/23
Why Is Stuff Not Getting Done?
I’ve recently had an influx of clients feeling frustrated that their business tasks are not getting done and their business is failing to move forward because of it. More often than not I am finding that it is not a matter of ill-fitting employees but rather a lack of accountability. This week’s episode 88 of Female Founders Breaking Boundaries is about why stuff is not getting done!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of setting up systems of accountability within your business and actionable steps you can take right now to get your team members on the same page and contributing to the growth of the business. Some of the things I cover in this episode are:Celebrating Jeneva Bell, founder of Ruggable for changing the game and providing a solution for your rugs to clean easier and last longer. Using the accountability chart to assign responsibility to the major functions of the business. Scheduling quarterly meetings to map out where you want the business to go and how everyone can work together to get it there. Implementing weekly leadership meetings to check the progression of goals and identify potential obstacles standing in the way. My thoughts on making sacrifices the sacrifice of our lives in order to get to the top. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Ruggable Jeneva Bell- LinkedInEp 39: Accountability is KeyEp 82: Managing Your Business Operations with Kaci Ackerman
27:44 2/23/23
Persisting Through a Taboo Launch with Nancy Jarecki
Starting a business comes with its own set of obstacles but starting a taboo business is often met with pushback and disapproval. Today’s guest proves that despite these added challenges, perseverance and persistence can ultimately lead to success. This week’s episode 87 of Female Founders Breaking Boundaries is about persisting through a taboo launch!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Nancy Jarecki shares how she started (& sold) her taboo business, despite the criticism of others and setting the example for what you can accomplish when you focus on your product and believe in yourself. Some of the things Nancy and I cover in this episode are:How Nancy saw the demand for a product and turned it into something safe and effective for its users. The extended challenges and obstacles that you might face when launching a taboo company. Protecting your brand against copycats. How Betty Beauty expanded their product line to their male audience after the success of their original products. Making your business attractive and saleable to potential buyers.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH NANCY JARECKI:Betty BeautyFacebookBetty Beauty on Jay LenoCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call 
45:09 2/9/23
Using Rewards and Incentives to Attract, Retain, and Motivate Employees
When we bring on team members, they are bringing value into the business and in order for us to attract and retain them, we must provide value in return. Rewards structures are just one way we can provide that value and motivate employees to help the company reach its goals. This week’s episode 86 of Female Founders Breaking Boundaries is about misplaced reward structures - rewarding for performance that drives unethical activity!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing how you can go beyond hourly and salary wages to reward employees financially and actionable steps you can take right now to be specific on the guidelines for your rewards to avoid unethical activity. Some of the things I cover in this episode are:Celebrating Melanie Perkins, founder of Canva, who, despite being rejected by 100 venture capitalists in her startup phase, turned her idea into a 26 Billion dollar company. Deciding if an hourly wage or a salary wage is the right fit for your employees. What offering bonuses, profit sharing, or equity compensation might look like in your business. The benefits of having a rewards structure in place and how you can match your rewards structure to very clear, specific outcomes. My thoughts on the messages I told myself about what I could and could not do that held me back (& what I am doing to make sure my kids don’t do the same).When you have a well-crafted rewards structure in place, even if your employees aren’t 100% motivated by money, you’re going to encourage the right type of activity that gets you closer to your goals. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Melanie Perkins LinkedInCanvaEp. 16: Using Time Blocking to Save Your SanityEp. 39: Accountability is KeyEp. 33: A Simple Strategy to Pay Yourself First
29:42 1/26/23
Do you Need an Integrator, COO, DOO, or OBM? [Rerelease]
Not every business owner can do all the tasks their business requires without burnout. This brings up the opportunity to find out what type of person you might need to fill these gaps and bring your strengths together to thrive. That’s why episode 85 of Female Founders Breaking Boundaries is about Integrator / COO / DOO / OBM - What’s the difference and which do you need right now?Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of understanding these different roles and actionable steps you can take right now to start to fill the position you need that will drive your business forward. Some of the things I cover in this episode are:Celebrating Katalin Karikó, the biochemist from Hungary whose perseverance led to a major contribution to today’s COVID vaccines.   The differences between an integrator, a COO, a DOO, or an OBM- how they overlap one another and how they can help your business in different ways.Questions to ask yourself to better determine which one of these positions is right for your business at the current moment.Talking about cancel culture and how it ties into the consumer’s choice to support the businesses they believe in.Keep challenging those stale, outdated, and inflexible business practices and embrace these new ways of achieving success that leaves room for your life in the process. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODERocketfuel by Gino Wickman and Mark C. Winters
30:59 12/29/22
Banishing Toxic Workplace Culture with Lindsay Recknell
Gone are the days when it was discouraged to talk about our personal lives, feelings, and overall well-being in the workplace and although it has been difficult to reverse some of our toxic habits, we at least understand there is a correlation between mental health and productivity. This week’s episode 84 of Female Founders Breaking Boundaries is about banishing toxic workplace culture!  Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Lindsay Recknell shares the importance of implementing proactive, not reactive benefits plans so that we can disrupt the negative thread of toxicity in the workplace through mental health and self-awareness. Some of the things Lindsay and I cover in this episode are:What is emotional intelligence, how it shows up in the workplace, and how you can use it to become a better leader. The impact that self-awareness has on us as leaders. Flexible and creative ways you can implement mental health support in the workplace. Being a conscious leader by creating a culture that values boundaries and reverses the generational leadership habits that are keeping us stuck. I think we can all agree that prioritizing mental health and practicing self-awareness and emotional intelligence is the key to a more productive workforce that translates to business growth and increased profits. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH LINDSAY RECKNELL:Paradigm Corporate WellnessMental Health for Leaders PodcastMental Health Skills Training CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Mental Health for Leaders: Eliminating Toxic Leadership with Dr. Kevin Sansberry IIMental Health for Leaders: Empathy in the Workplace with Karla McLarenFFBB: Creating a Results-Oriented Company Culture
38:10 12/22/22
Using Job Descriptions to Attract the Right Talent
Your job description is the front line marketing tool that is going to attract candidates into the role you are hiring for but if you’re following traditional job description frameworks, you may be attracting talent that looks good on paper but doesn’t end up working out in the long run. This week’s episode 83 of Female Founders Breaking Boundaries is about using job descriptions to attract the right talent!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing why having a well ironed out job description is so important when it comes to both attracting and retaining employees and actionable steps you can take right now to shift your job descriptions so that your applicants can picture themselves in the role or self-select out of the process. Some of the things I cover in this episode are:Celebrating  Emily McCarthy, co-founder of GORUCK for bringing the principles of special forces together with functional fitness and building a community around the idea of pushing your mind and body beyond what you think is possible. Where a traditional job description may be lacking when it comes to focusing on the things that actually matter. What to include in your job descriptions so you can start attracting the right talent. The importance of including traits vs. skills on a job description. Using your job description to come up with the interview questions that are going to allow the applicant to demonstrate that they are a good fit for the role. My thoughts on how the difference between being nice and being kind intertwines with setting boundaries and the #MeToo movement. I encourage you to take time to go back and look at the job descriptions you are putting out there and make the necessary changes that will help you start attracting high-quality candidates. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:GORUCK Emily McCarthy- LinkedInEpisode 39: Accountability is Key
31:33 12/15/22
Managing Your Business Operations with Kaci Ackerman
As female entrepreneurs, we are often balancing so much more than our male counterparts, and therefore, require much more free time and flexibility in our schedules in order to manage it all. Luckily for us, a project management system can do just that. This week’s episode 82 of Female Founders Breaking Boundaries is about managing your business operations!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Kaci Ackerman shares how she helps CEOs transform the way they manage their business through an effective project management system using ClickUp and actionable steps you can take right now to implement a project management system that works for you. Some of the things Kaci and I cover in this episode are:The benefits of implementing a project management system for everyone, no matter their position in the business. How ClickUp (and similar project management systems) allows the CEO and leadership team to pull themselves out of the day-to-day tasks and re-center their focus on the bigger picture. The ways in which ClickUp can help you free up time by cutting down meetings, time spent following up, integrating automation, and frankly, cutting out unnecessary work.Tips in getting started implementing a project management system that grows with you and your business needs. Our number one goal is to give you the life of time freedom and allowing you to spend your working hours on the things that actually matter to you and your business goals. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH KACI ACKERMAN:WebsiteInstagramFREE ClickUp RoadmapCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:FFBB: No More Team Meetings That Could Have Been Emails 
49:13 12/8/22
Breaking Venture Capital Glass Ceilings with Lindsay McLean
We talk often about how difficult it is for women entrepreneurs to obtain funding so when we come across someone who was successful and can act as a champion for us all, we must value what we can learn from them. This week’s episode 81 of Female Founders Breaking Boundaries is about breaking venture capital glass ceilings!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Lindsay McLean is sharing how she secured an impressive amount of venture capital for her business idea and actionable steps you can take right now to advocate for the funding to get your own ideas off of the ground. Some of the things Lindsay and I cover in this episode are:How Home Lister is disrupting the real estate market by giving sellers the control of selling their own home with the support of a brokerage team leading them along the way.Lindsay’s experience obtaining venture capital in a market where women have a challenging time getting funded. The ways in which investors provide value to your business far beyond the financial support and what to look for in finding investors aligned with your goals. Advice for women entrepreneurs actively seeking venture capital. There are so many obstacles in every new startup, finding venture capital being only one of the many, but what is important is that you just keep going, no matter what comes your way. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH LINDSAY MCLEAN:Home ListerLinkedInCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call 
38:08 12/1/22
Thriving Through Divorce as an Entrepreneur with Amber Hawley
Whether you’re going through a divorce or any other significant life change, there are so many factors that take a toll on your overall well-being. More often than not, we prepare for the physical things but it is also so important to give yourself the space to manage the emotional side as well. This week’s episode 80 of Female Founders Breaking Boundaries is about thriving through divorce as an entrepreneur!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Amber Hawley shares how the emotional side of divorce impacts your business and actionable steps you can take right now to protect your emotional well-being while keeping your business afloat. Some of the things Amber and I cover in this episode are:The emotional impact that a big life change can have on our business. How to navigate the grieving and healing period of any big life shift. When and how to give yourself grace if you are struggling emotionally. How to prepare your team and plan your business around the rollercoaster of emotions that are impacting your work. Whatever you’re feeling is not forever so in the moment, learn to give yourself space on your calendar and grace in your life and with your expectations of yourself. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH AMBER HAWLEY:WebsiteThe Easily Distracted Entrepreneur PodcastInstagram @mybizbestie LinkedinCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:FFBB: Protecting Your Business Through Divorce with Hannah SmolinskiFFBB: An Easy Button for Easily Distracted Entrepreneurs with Amber Hawley
48:40 11/24/22
Boundaries Holding Women Entrepreneurs Back [Rerelease]
As women, there are countless systemic boundaries, both of which to some extent we can and cannot control, standing in between us from achieving success as an entrepreneur. Believe it or not, after 60+ episodes, this is still happening. That’s why this week for episode 79 of the Female Founders Breaking Boundaries podcast, I am rereleasing one of my most popular episodes where I discuss the systemic boundaries that are holding women entrepreneurs back!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of understanding the systemic obstacles in our way, both spoken about and not, and tools you can use right now to take small, simple, and actionable steps to break these boundaries and move past them. Some of the things I cover in this episode are:Celebrating Eve Rodsky author of the book Fair Play and her work on the problem of the unpaid invisible work that women have shouldered for far too long. Where the child care crisis stems from and how it is impacting mothers unfairly. Women holding the position as the “default parent” and the mental and invisible workload that leads to exhaustion and constant burnout. The obvious (and not so obvious) places women are undervalued in the workforce. The uncomfortable mindset that women carry around money causes them to undervalue their work and become less likely to find and secure money for their businesses. The lack of support women receive both in the home and in their professional industry. Small steps to start implementing today in order to move past these boundaries and reshape the future of women entrepreneurs. Discussing our society built on building up men by riding on the backs of women’s unpaid labor.  There are endless boundaries that hold women entrepreneurs back but I encourage you today as always, to go out there and break those boundaries. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Fair Play book by Eve RodskyEve Rodsky WebsiteNo One’s Coming to Save Us Podcast Episode with Eve Rodsky
55:38 11/17/22
A New Age of Marketing with Sarah Santacroce
We have evolved so much consciously over the last 5 years alone that we cannot use the same strategies we have been using and expect them to work anymore. People are craving transparency and authenticity. This week’s episode 78 of Female Founders Breaking Boundaries is about a new age of marketing!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Sarah Santacroce shares the importance of breaking out of the status quo that is traditional marketing and actionable steps you can take right now to market in a way that makes both the seller and the buyer feel good. Some of the things Sarah and I cover in this episode are:How Sarah’s upbringing led her to want to market differently and played into the values she practices in her business.  Comparing traditional marketing methods to the methods Sarah and I use with our own clients. How you can flip these traditional marketing practices and use them in a more humane and nurturing way.The differences between marketing and selling from a marketing perspective. Sarah’s approach to the sales funnel that gives the power back to the client. The 7 P’s of humane marketing.If you’ve practiced marketing in a way that left you feeling icky before, we’ve all been there! It was something we were taught we should do BUT there are other practices that work just as well and won’t leave you feeling guilty about how you made the sale. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://she-suiteboutique.com/podcast/ CONNECT WITH SARAH SANTACROCE:WebsitePodcastLinkedInOne Page Marketing PlanBook #1 and #2CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Humane Marketing: The Difference Between Vision, Mission and Passion with Casey GromerA Fresh Wave of Marketing by Casey Gromer FFBB: Could You Outsource Your Sales? With Nikki Rausch 
45:35 11/10/22
Selling a Business with Julie Ball
At the end of the day, you’re either going to pass your business down as a legacy brand, you’re going to close it down or you’re going to sell it but no one talks about exit strategy as much as they should. We’re only ever focused on growing and scaling, not what happens after we grow and scale. This week’s episode 77 of Female Founders Breaking Boundaries is about selling a business!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Julie Ball shares some subscription box basics and actionable steps you can take right now to create an exit plan for selling your business. Some of the things Julie and I cover in this episode are:Why subscription boxes are great for both the business owner and consumer. Things to consider before shifting into a subscription-based business model.How Julie started her subscription box business for women entrepreneurs and what led her to ultimately sell it.Using a business broker to sell your business with ease. Dropping the guilt around selling your business, even if you’re the face of the brand. Get very clear on what your version of success looks like right now and take the necessary steps to get you there. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://she-suiteboutique.com/podcast/ CONNECT WITH JULIE BALL:Subscription Box BootcampSubscription Box Basics PodcastSubscription Box Basics BookCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Built to Sell Biz Buy Sell Sparkle Hustle Grow Subscription Box
43:55 11/3/22
Creating a Results-Oriented Company Culture
Toxic productivity stems from the corporate environment fueled by greed and power, no matter the cost. Unfortunately, this has been going on for so long that we have adopted this mindset as standard practice in the workplace and it is up to us as entrepreneurs to make a change. This week’s episode 76 of Female Founders Breaking Boundaries is about creating a results-oriented company culture!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing what it means to have a results-orientated company culture and actionable steps you can take right now to approach productivity in your company in a healthy way. Some of the things I cover in this episode are: Celebrating Allison Robinson, founder of the Mom Project for connecting women with flexible job opportunities and creating doorways for women to enter back into the workforce. Examples of what toxic productivity and promoting hustle culture might look like. What to look for in your own business as signs that you may be focusing on the wrong things. Steps you can take to move towards becoming a results-oriented workplace. The beneficial impacts of operating as a results-oriented workplace My deep thoughts on the book ban list.   I want you to think about your business, how you’re operating and functioning as a team, and if there are any changes you could incorporate into the short or long term that will shift the mindset from what am I doing today to what results am I getting today.Learn more about Female Founders Breaking Boundaries and Casey at https://she-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:The Mom Project Marshall Plan for MomsGirls Who CodeEpisode 45: Tracking and Keeping Score of Your Metrics 
39:56 10/27/22