Show cover of Inside the Canopy Files

Inside the Canopy Files

Canopy Realtor® Association president Lee Allen open the files and discussion on current events and issues to educate and equip Realtors® and enlighten consumers. Always entertaining, engaging and sometimes edgy.

Tracks

Beyond the Rainbow: The True Meaning of PRIDE Month
PRIDE Month is an essential observance dedicated to recognizing and affirming the dignity, equality, and rights of LGBTQ+ individuals. Beyond the parades and celebrations, the month serves as a critical reminder of the struggles and achievements of a community that has historically faced discrimination, violence, and marginalization. Inside the Canopy Files guest host Eric Norman, Realtor®/ Broker and president of the NC Chapter of LGBTQ+ Real Estate Alliance, talks with Alex Cruz, National Director of Education and Professional Services for the LGBTQ+ Real Estate Alliance, about the history of PRIDE, the need for allies and the urgent need for advocacy and protection of LGBTQ community. Visit https://realestatealliance.org/ for more information.
51:45 6/21/24
Marketing Using Short Form Video Content with Juanita McDowell of InMotion Consulting
Charisma Southerland, 2024 president of Canopy Realtor® Association and Canopy MLS is back again for another special edition of Inside the Canopy Files recorded live from the 2024 Canopy Realtors EXPO. Listen in as Charisma has a conversation with Juanita McDowell, national speaker, tech enthusiast, consultant, marketing guru and CEO of InMotion Consulting. Juanita delivered a fantastic EXPO education speaker session, and spoke with Charisma on this podcast about using short form video content to produce real lead generation.  
22:22 6/4/24
A Closer Look at the 2024 Housing Market with Dr. Lawrence Yun, Chief Economist, National Association of Realtors® and Dr. Yongqiang Chu, Distinguished Professor of Real Estate and Urban Economics at
Anne Marie DeCatsye, CEO of  Canopy Realtor® Association and Canopy MLS is back as guest host on this edition of Inside the Canopy Files and talks with Dr. Lawrence Yun, Chief Economist of the National Association of Realtors® and Dr. Yongqiang Chu, Distinguished Professor of Real Estate and Urban Economics at UNC Charlotte’s Childress Klein Center for Real Estate about the 2024 Housing Market and Outlook.
27:43 6/4/24
Navigating the New Normal with Lynn Madison of Lynn Madison Seminars
Charisma Southerland, 2024 president of Canopy Realtor® Association and Canopy MLS, is back hosting this episode of Inside the Canopy Files. Today, Charisma speaks with Lynn Madison, owner of Lynn Madison Seminars, a full-service training and development company devoted to the advancement of professionalism in real estate. Together they address how agents can navigate the new normal.
23:24 6/4/24
Exploring the 2024 State of Asian America Report
May is recognized as Asian American Pacific Islander Month, a time honoring the rich and diverse cultures, traditions, customs, values, and unique contributions of Asian Americans.  As a part of the second installment of the Inside the Canopy Files series delving into diversity, Canopy Realtor® Association president, Charisma Southerland talks with Linda Goss, fellow Realtor® and Broker, who serves as the president of the Charlotte Chapter of the Asian Real Estate Association of America or AREAA, and Dr. John Chen, Chairman of the Board of Directors of the Carolinas Asian American Chamber of Commerce. Listen as they talk about key issues in real estate and the impact their organizations have on the local Asian American business community.
25:38 5/17/24
Disability Concerns in Fair Housing
Buying a home is a big undertaking – from picking a REALTOR®, to touring homes, to financing the purchase, each step presents its own set of challenges. For disabled homebuyers, those challenges are often bigger and trickier to navigate. Inside the Canopy Files talks with Mia Ives-Rublee, Director of Disability Justice Initiative at American Progress about her work advocating for disability justice and inclusion and what Realtors® can do to further the independence and dream of homeownership for those living with disabilities. Broker Relations Manager, Bryan Perkins joins the conversation to discuss how the MLS helps agents assist clients with disabilities. 
36:16 4/22/24
Paths to Leadership – Women Who Mean Business
Inside the Canopy Files salutes Women’s History Month with guest host, Anne Marie DeCatsye, CEO of Canopy Realtor® Association and Canopy MLS. She and her guests, Maren Brisson Kuester and Brenda Hayden - both past presidents and industry pros - discuss paths to leadership, sharing advice and inspiration and celebrating women who are leading the change.
46:50 3/18/24
The Magic of Lead Generation
Realtors® across the U.S. and here at home in Charlotte faced a challenging 2022 and 2023. Last year in particular, agents navigated an inventory-depleted market, with buyers and sellers that pulled back from the housing market due in large part to rising interest rates. In this episode of Inside the Canopy Files, 2024 Association/Canopy MLS president Charisma Southerland, talks lead generation with special guest, and Managing Broker/Realtor® Marki Lemons-Ryhal. Listen in as they discuss building a customer relationship management system and leads to sustain your real estate business in 2024.
22:06 3/5/24
Understanding the Value of the Buyer’s Agent
The purchase of a home is typically the largest financial transaction that a person will experience in their life time. However, the process from loan qualification to home inspection, and from disclosures and appraisals to price negotiation, – is what proves the value of a Realtor®.  In some transactions the Realtor® represents the seller, while a buyer’s agent works on behalf of buyers. Listen as Inside the Canopy Files, 2024 president Charisma Southerland, and past-president Tiffany Johannes discuss the value of representation and what Buyer’s Agents bring to the transaction.  
09:17 3/4/24
Bridging the Wealth Gap
The recent down housing market after a pandemic that altered a number of lives, has been particularly devastating to the Black community. Not only has the homeownership rate plummeted, but accessing mortgage credit has become nearly impossible outside of government-insured programs such as FHA and VA. On this edition of Inside the Canopy Files, Realtor®/Broker and guest host Allen Dargins talks with Realtor®/broker Tikola McCree, president of Charlotte Crown Realtist Association, about the 2023 State of Housing in Black America report and bridging the gap in homeownership and wealth.   Guest Host: Allen Dargins, Canopy Realtor® Association – 2024 Secretary Guests: Tikola McCree, 2024 Canopy MLS Board of Director, and current president of Charlotte Crown REALTIST Association
66:04 2/28/24
Why I'm a Volunteer at Canopy Realtor® Association
Canopy Realtor® Association is a trade association that promotes the value of Realtors® to the consumer and the dream of homeownership. The Association, with guidance from Realtor® volunteers, also provides tools, education and resources to be succesful in business, and takes pride in a Foundation that is actively improving the communities where they live, work and play. .In this episode of Inside the Canopy Files, hear from volunteer leadership and why they volunteer their time at the Association, Canopy MLS and Canopy Housing Foundation, and more importantly why Realtors® should be involved in their industry.
29:46 10/16/23
Keys to Safety: A Realtors® Guide
Whether showing a home, conducting an open house or meeting a potential new client, Realtors® face danger every day when dealing with the public. In this episode of Inside the Canopy Files, listen as Tiffany Johannes, president of Canopy Realtor® Association talks with Realtor®/Broker and Safety Expert, April Crigger-Hudson about How not to be a Victim, by developing a safety mindset, as well as best practices and a review of products with safety features provided by Canopy.
15:14 9/28/23
Realtors® Taking Strides for Shelter
Charlotte Family Housing is a shelter-to-housing program for working families experiencing homelessness and they are the 2023 beneficiary of Canopy Housing Foundation's annual Strides for Shelter 5K. Listen as guest host Joan Goode, Realtor®/Broker and Strides for Shelter 5k chair, talks with Elizabeth Kurtz, Executive Director and her team at Charlotte Family Houisng about how the organization empowers working families experiencing homelessness to achieve life-long self-sufficiency through shelter, housing, supportive services, and advocacy.
21:20 9/27/23
Be the Pro in Professional
Anne Marie DeCatsye, Esq., CEO of Canopy Realtor® Association/Canopy MLS, is back as guest host in this podcast conversation with Michele McCaskill, VP of Risk Management and Assistant General Counsel, about Why Professional Standards and the Code of Ethics are important to the profession and the consumer. Hear more about how the Risk Management team keeps an eye on general risk management issues affecting the industry, and why raising the bar on professionalism is imperative to the industry. 
24:48 9/18/23
Cool Market, Hot Tech! Your MLS Tech Tune Up
Technology is hot, evolving and moving at a breakneck pace and the next generation of home buyers and sellers, are quite comfortable with the rapidly changing world of innovation. And the forward-thinking Realtor® trying to cultivate and reach the next generation of clients, should be too. In this episode of Inside the Canopy Files, listen in as Bryan Perkins, Canopy MLS Broker Relations Manager, Debbie Wey, VP of MLS Administration and Todd Long, Realtor®/Broker, and Canopy MLS Board of Director, discuss the latest tech and updates embraced by Canopy MLS, so you can help your business sizzle!
48:38 9/11/23
2023 Realtor® EXPO: Keynote Speaker Joe Rand
On June 1, Canopy Realtors© Association hosted the 2023 Realtor® Expo at the Charlotte Convention Center. Over 900 Realtors® and exhibitors gathered for a day of networking and learning under the Canopy! 2023 Canopy Realtor® Association/Canopy MLS President Tiffany Johannes recorded a special and exclusive conversation with the day’s featured speakers in an effort to make the information discussed that day as accessible as possible for Canopy members and subscribers. In this episode of Inside the Canopy Files, Tiffany Johannes speaks to the EXPO’s keynote speaker Joe Rand. Joe Rand is the VP of Innovation at Howard Hanna | Rand Realty, based in New York. Joe delivered a presentation at the Realtor® EXPO about being the best realtor you can be, and what some of the finer points of the profession can put you over the top and separate you from the crowd. Tiffany Johannes sat down with Joe privately to discuss these topics and more, including how to overcome disruptors like the trend of “iBuyers,” understanding the value proposition of engaging a Realtor®, and the importance of listening more than you speak. Connect with Howard Hanna and Rand Realty online at randrealty.com. Find Joe Rand online at joerand.com.  
39:56 6/15/23
2023 Realtor® EXPO: Utilizing AI and ChatGPT with Marki Lemons-Rhyal
On June 1, Canopy Realtors© Association hosted the 2023 Realtor© Expo at the Charlotte Convention Center. Over 900 Realtors® and exhibitors gathered for a day of networking and learning under the Canopy! 2023 Canopy Realtors© Association/Canopy MLS President Tiffany Johannes recorded a special and exclusive conversation with the day’s featured speakers in an effort to make the information discussed that day as accessible as possible for all Canopy members and subscribers. In this episode of Inside the Canopy Files, Tiffany Johannes speaks to Marki Lemons-Rhyal, a Licensed Managing Broker, Realtor®, avid volunteer, and major donor. At the 2023 Realtors© EXPO, Marki delivered an insightful discussion about the power of utilizing new technology, particularly artificial intelligence and ChatGPT. Tiffany Johnnes sat down behind the scenes with Marki Lemons-Rhyal to dive deeper into the topics of AI and how Realtors® can use the new technology to your advantage. Marki discusses what AI is and gives specific examples of how she uses it to streamline her workflow. Marki also talks about what other AI-powered tools that realtors can take advantage of, and makes the proclamation that “while AI won’t replace the Realtor®, a Realtor® with AI will replace the Realtor® without AI.” Connect with Marki Lemons-Rhyal online at markilemons.com.
31:28 6/15/23
2023 Realtor® EXPO: Understanding Land Use with Christina Asbury
On June 1, Canopy Realtors© Association hosted the 2023 Realtor© Expo at the Charlotte Convention Center. Over 900 Realtors® and exhibitors gathered for a day of networking and learning under the Canopy! Tiffany Johannes, 2023 Canopy Realtors® Association/Canopy MLS President recorded a special and exclusive conversation with the day’s featured speakers in an effort to make the information discussed that day as accessible as possible for all Canopy members and subscribers. In this episode of Inside the Canopy Files, Tiffany Johannes speaks to Christina Asbury. Christina is one of only 630 accredited land consultants in the US. She is knowledgeable in many aspects of land sales, including 2031 tax exchanges, land planning and development, site analysis and more. Tiffany talks to Christina about what it takes to acquire a land consultant accreditation, the unique traits of North and South Carolina land law, and how to find and utilize your local  land consultant. Connect with Christina Asbury online here.
29:05 6/15/23
Realtors® Care Day: Realtors® Making an impact in the communities we serve!
Canopy Housing Foundation recognizes and celebrates Fair Housing month every April, with the Realtors® Care Day event! From the mountains of Haywood County, to the Charlotte region, Realtors® come together to volunteer and help homeowners in need with external home repairs.  Inside the Canopy Files, follows guest host, Kim McMillan, Canopy’s Vice President of Marketing & Communications, as she goes behind the scenes of the 2023 Realtors® Care Day project.
51:01 5/15/23
All things new at Canopy Real Estate Institute
The show producer has not yet provided a description for this episode.
31:59 5/9/23
Inside the Canopy Files talks Fair Housing
Join Canopy Realtor® Association president, Tiffany Johannes, as she talks with Karyn Lindsey, VP of Diversity and Inclusion at Canopy, about Fair Housing month, why it’s important and how Canopy’s members can increase their knowledge and strengthen their commitment to fair housing this month and every month! 
22:50 4/20/23
Charlotte Housing Market Outlook for 2023
Buyers and Sellers are getting ready for the spring market. What's the outlook for the year? In this edition of Inside the Canopy Files, listen in as president Tiffany Johannes talks with Anne Marie DeCatsye, Esq., CEO, Canopy Realtor® Assoc., Tim Sittema, Managing Partner of Crosland SE and Dr. Yongquiang Chu, Distinguished Professor UNC Charlotte - CKCRE, about strategies that the public-private sectors can utilize to address affordable housing challenges and opportunities.
69:20 4/17/23
Paths to Leadership
Inside the Canopy Files salutes Women's History Month with guest host, Anne Marie DeCatsye, CEO of Canopy Realtor® Association and Canopy MLS, as she discusses paths to leadership with 2023 president Tiffany Johannes and president-elect, Charisma Dockery Smith about who influenced them, why they lead and how they got to where they are now.
37:22 3/20/23
Charlotte in Black & White
In this episode of Inside the Canopy Files, podcast listeners will hear from local historian, Dr. Tom Hanchett and Annetta Foard of the Community Building Initiative, regarding how key decisions have affected the city’s growth and development and how race and ethnicity have played a role in influencing the Queen City's present and future.
36:57 3/16/23
Nine Trends to Watch in 2023
The show producer has not yet provided a description for this episode.
19:41 2/22/23
Data Done Better
The team at Canopy MLS continues to elevate the member experience, refining the Matrix System platform. Join 2023 president Tiffany Johaness and representatives from Real Estate Standards Organization (RESO) and Canopy MLS on this edition of Inside the Canopy Files, and listen in on changes being implemented and what Realtors® can expect with Canopy's new Matrix system conversion.
56:30 2/8/23
Passing the Torch
Every year Canopy Realtor® Association's members elect a new president, who as a part of their role, also hosts Inside the Canopy Files podcast. Host Lee Allen reflects on the accomplishments of 2022 and discusses the goals of president-elect Tiffany Johannes, as he passes the mic to her, in this "leader-to-leader" conversation.
30:08 1/27/23
Priced Out: A Closer Look at Charlotte's Affordable Housing Issues
In its fourth year, the 2022 State of Housing in Charlotte Summit brought developers, government officials, and community stakeholders together for an exclusive first look at the "2022 State of Housing in Charlotte Report." Host Lee Allen talks with Realtor®/broker and 2022 Chair of REBIC, Brenda Hayden, who participated as a guest panelist, about key takeaways from the Housing Summit, and ways local leadership can address the problem of the lack of affordable housing in the Charlotte region.
32:01 1/20/23
The 2023 Housing Outlook in Charlotte & Asheville NC
Almost daily, consumers are bombarded with conflicting news stories regarding the slowing housing market. As 2022 comes to a close, media headlines continue to predict doom and gloom. Listen in as Inside the Canopy Files Host Lee Allen and his guest, Dave Noyes, a Realtor®/broker with eXp Realty, LLC -Hendersonville, reflect on housing activity in 2022, in both the Charlotte and Asheville markets, discuss the outlook ahead and how buyers and sellers can still find home, in 2023.
23:43 1/6/23
The Shifting Housing Market
The 2022 housing market is shifting. Inventory, inflation and interest rates continue to impact the market, challenging affordability and leaving a less competitive space, with only serious, more measured buyers. It’s still a seller’s market, but for how long? And with all the housing data consumers have at their fingertips, now more than ever, it’s important that Realtors® do their homework and talk smart about the market in order to demonstrate their value and be that trusted advisor for the consumer/client. In this episode of Inside the Canopy Files, host Lee Allen, talks with Realtor®/broker and Canopy MLS Board of Director, Helen Edwards-Jackson about the market, key metrics Realtors® are watching, and some of her favorite Canopy MLS tools she uses to predict the market and mine for leads. We also introduce our new segment, “Digi Know”.
36:08 10/17/22