Show cover of Confessions of a B2B Entrepreneur

Confessions of a B2B Entrepreneur

All Tom does is think about and start B2B businesses. This podcast is his excuse to talk about it.* *With other awesome B2B entrepreneurs like David Heinemeier Hansson (37signals), Guillaume Moubeche (lemlist), Chris Walker (Refine Labs), Andrew Gazdecki (Aquire.com), Adam Robinson (Retention.com), Peep Laja (CXL), Gil Allouche (Metadata), Jonathan Dane (KlientBoost), Eric Sui (Single Grain), Arvid Kahl (FeedbackPanda) and many more.

Tracks

Rebranding The Pod + Update On Fame's Progress (Solo Ep)
In this episode, Tom Hunt discusses the exciting rebranding of the podcast "Confessions of a B2B Marketer" to "Confessions of a B2B Entrepreneur" and gives an update on Fame, and his role there.
13:13 4/11/24
OLD VS NEW WAY In B2B Marketing (Breaking B2B - B2B Marketing & Demand Generation Podcast)
In this episode of Confessions of a B2B Marketer, Sam Dunning interviews Tom Hunt about the evolving world of B2B marketing. They delve into the shift from traditional methods to a new approach utilizing technology and platforms.
26:16 4/4/24
This Guy LOVES Cold Email with Benny Rubin of Senders
In this episode of Confessions of a B2B Marketer, Tom Hunt and Benny Rubin engage in a thought-provoking conversation about the relevance of cold email in today's business landscape.
39:00 3/28/24
How Seismic Does B2B with Winnie Palmer of Seismic
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Winnie Palmer and discusses how Seismic does B2B.
25:52 3/21/24
Why You Need To Attend Sales Calls with Robert Bolen of Bunch Inc
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Robert Bolen and discusses the importance of attending sales calls.
28:52 3/14/24
How Strava Does B2B with Jonny Ross of Strava
In this episode of Confessions of a B2B Marketer, Tom Hunt and Jonny Ross unbox the secrets of how Strava does B2B.
22:29 3/7/24
Nathan Latka Shares His “King-Maker Strategy"
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Nathan Latka as he shares his "King-Maker Strategy".
32:19 2/29/24
How To Nail Your Homepage with Anthony Pierri of FletchPMM
In this episode of Confessions of a B2B Marketer, Tom Hunt and Anthony Pierri delve into the critical role of B2B homepages and what elements should be included.
31:17 2/23/24
B2B Personal Branding Masterclass with Lara Acosta of LA Digital
In this episode of Confessions of a B2B Marketer, Tom Hunt and Lara Acosta delved into an engaging conversation about content creation, personal branding, and the power of LinkedIn.
41:24 2/15/24
OLD WAY/NEW WAY with Adam Robinson of Retention.com
In this episode of Confessions of a B2B Marketer, Tom Hunt and Adam Robinson discuss the shift in pipeline generation in the B2B SaaS industry.
30:23 2/8/24
Cold Calling Is Back with Sam Dunning of Breaking B2B
In this episode of Confessions of a B2B Marketer, Tom Hunt welcomes back Sam Dunning to discuss effective strategies for driving customers, content marketing, social media, and cold calling.
28:07 2/1/24
The Dark Art Of ABM (Case Study) with Declan Mulkeen of Strategicabm
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Declan Mulkeen as they delve into the dark art of ABM.
24:54 1/25/24
How Cato Networks Does Product Marketing with Eyal Webber-Zvik
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Eyal Webber-Zvik a product marketing expert as they discuss how Cato Networks does product marketing.
26:35 1/18/24
The Power of Balance in Life and Work (Zero Calorie Marketing)
In this episode, join Tom Hunt and Zero Calorie Marketing hosts in a captivating conversation about finding balance in life and work, starting and growing profitable podcasts, and the power of perseverance.
36:37 1/11/24
The Value of Podcasting for Building an Existing Audience (The Digital Agency Show)
In this episode, join Tom Hunt and Brent Weaver in this captivating podcast conversation as they discuss the value of podcasting as a relationship-building tool.
29:42 1/4/24
The Journey of a B2B Marketer (Matt Brown Show)
In this episode, Matt Brown interviews Tom Hunt, the CEO and Founder of Fame, as he unveiled his journey through success.
43:44 12/28/23
The Great Podcast Debate: Guesting vs. Hosting - Insights from Jakub Zajicek and Tom Hunt
In this episode of Confessions of a B2B Marketer, join Sam Dunning as he officiates Tom Hunt and Jakub Zajicek as they engage in a fiery debate about the benefits of guesting on podcasts vs. hosting your own.
54:54 12/21/23
PLG At Calendly: Jeff Hardison Shares All
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Calendly's product marketing guru, Jeff Hardison, as they discuss the success of Calendly's product-led growth, the role of humans, and the power of branding.
26:13 12/14/23
The "Anti Chris Walker" Shares Why Dark Social Is A Myth
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Christopher Rack as he unveils the reality concealed within the realm of dark social.
30:00 12/7/23
From 20k to 65k LinkedIn Followers with Daniel Cmejla of Apollo
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Daniel Cmejla as he shares the dynamic narrative of his LinkedIn growth, skyrocketing from 20k to 65k followers. Join us in an exclusive exploration of the strategies, insights, and compelling content that propelled Daniel to LinkedIn stardom.
31:52 11/30/23
CEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares All
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Guillaume Moubeche as he discusses the power of personal branding and the strategies that he used to build successful businesses.
28:49 11/23/23
Why Marketers Should Be Good Managers with Margaret Kelsey of TatCo (Ex. OpenView, AppCues & Invision)
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Margaret Kelsey of TatCo as she discusses how marketers can leverage their understanding of human behavior to become effective managers.
26:35 11/16/23
Bootstrapping Wynter To Over $2m ARR with Peep Laja
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Peep Laja as he shares his valuable insights on bootstrapping Wynter to over $2m ARR, providing listeners with actionable strategies and inspiration for their entrepreneurial ventures.
25:56 11/9/23
B2B Positioning Masterclass with April Dunford of Ambient Strategy
In this episode of Confessions of a B2B Marketer, Tom Hunt and April Dunford discuss the importance of positioning in B2B marketing and how it can make a significant impact.
29:16 11/2/23
Making B2B BOFU Sexy with Lashay Lewis of Authority Plug
In this episode of Confessions of a B2B Marketer, Tom Hunt and Lashay Lewis dive deep into the importance of bottom-of-the-funnel B2B content in driving revenue. Don't miss out on this inspiring conversation that empowers marketers to create personalized and impactful content.
33:56 10/26/23
Why You MUST To Sell Services With Your SaaS with Elizabeth Gooch MBE of The Tech Growth Factory
In this episode of Confessions of a B2B Marketer, Tom Hunt explores Elizabeth's journey bootstrapping from services to software to ultimately going public.
33:03 10/19/23
ConvertKit
It’s January 2013 in Boise Idaho and Nathan just set himself an ambitious goal. He is going to invest $5k in building a SaaS web application and aims to grow it to $5k MRR in six months. After six months of hard grind, Nathan lands on $2,480 MRR. Surely growth would continue up to the $5k goal over the coming months to allow Nathan to hit the goal in maybe twelve months? Unfortunately not, by October 2014, monthly revenue had slid down to $1,207. In the end, it took 23 months and a further $50k investment for ConvertKit to reach $5k MRR. But fast forward to May 2019, ConvertKit has sent 851,000,000 emails and enabled $273,482,000 in earnings for its 19,000 customers over the previous 12 months. Today MRR is $1.7m – SaaS business growth at its absolute best. How did he do it? This episode of Confessions of a B2B Marketer explains 🤓
32:18 10/12/23
The 70:30 Rule with Kyle Lacy of Jellyfish
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Kyle Lacy as he unveil the game-changing 70/30 Rule for B2B Marketing, reshaping business strategies.
24:15 10/5/23
Active Campaign CMO Shares How They 6x’d Revenue In 6 Years
In this episode of Confessions of a B2B Marketer, Tom Hunt interviews Shay Howe, CMO of Active Campaign. Shay shares his playbook for 6x revenue growth over the past 6 years.
30:45 9/28/23
Ex. Salesforce, Zendesk, & Slack CMO Teaches Us About Brand, PLG, & Marc Benioff
In this episode, Tom Hunt interviews Bill Macaitis, a successful B2B marketing expert who has worked with big names like Salesforce, Zendesk, and Slack.
30:57 9/21/23

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