Show cover of Where Ideas Launch - Sustainable Innovation Podcast

Where Ideas Launch - Sustainable Innovation Podcast

Where Ideas Launch – The Podcast for the Sustainable Innovator. Where Ideas Launch is Inspired by everyday people who do extraordinary things, and influence thousands, maybe even millions with the insights they bring and work that they do. We all need to access our creative genius in solving some of the worlds more complex challenges. We need to innovate sustainable solutions for every human activity - which opens up immense opportunities. This podcast explores modern-day innovation in the age of sustainability. I’ll interview some of the most prolific thinkers, creators, and educators on their journey to create sustainable incomes and businesses. My guests and I will teach you how to be creative, create business models, and explore curiosity with the courage to level up in your career. Join me every Wednesday for a new edition of Where Ideas Launch the podcast.


082 The Full Freezer
Kate Hall is the Founder of The Full Freezer™ and author of the e-book ‘The Full Freezer (Save Food, Save Time, Save Money)’. Kate helps households to reduce their food waste and cook from scratch more easily by using their home freezers more effectively. Unlike batch cooking, The Full Freezer Method is completely flexible and allows families to easily enjoy a wide variety of meals without any waste. Kate has been featured by BBC Food, Steph's Packed Lunch, Prima Magazine, and The Telegraph and has collaborated with more than 50 creators within health & well-being, parenting, and sustainability. With over 40,000 followers across Instagram and Facebook, The Full Freezer™ is transforming attitudes towards food waste and empowering parents to cut down on convenience foods and embrace home cooking. Kate lives in Greater London with her husband and two young children.
31:53 09/29/2022
081 Guilt Free Branding
Gabriela Jauregui is the founder of The GuiltFree Agency. She is a brand strategist and Google Certified UX Designer. The Guilt Free Agency produces eco-inclusive strategies & equitable designs. They help sustainably conscious, inclusive, and social business showcase its values while building a community around their brand.
26:31 09/22/2022
080 Youth Perspectives 2-Periods
Sara Udin is a client, friend and absolute go getter and one for youth voices in celebrating on the podcast. Sarah is the founder and CEO of Amala Periods, Cambodia’s first sustainable period underwear and education company. She spoke to me about what it's like being a Brit starting a business based in Cambodia. "These were all huge things for me to both emotionally, and obviously commercially to overcome when starting a period business in a country where periods are not spoken about periods are not considered clean they are to do with your beauty and intelligence. It's shown me that the period of education is missing. And that's why we're going to provide it.
33:09 07/13/2022
079 Do What Matters
" I think my favourite exercise when I started this book with my book coach was to write the publishers headline, and think about what I'd want people to say about the book. I'm going to share this with you now - let me know what you think!! "Insightful, unconventional, structured, and providing the reader with a framework that flexes to their needs and individual contexts and encompasses storytelling, practical advice and coaching in one comprehensive stream of thought, and provides you with the tools to make those tough career decisions with greater ease. It is a remarkably easy, thought provoking read"
10:04 07/06/2022
078 Youth Perspectives 1 - Food Security
Belinda Ng, is a client, friend and inspiration to me. she shares her thoughts on employment at major corporations, and on food security in this episode. "The question that comes up for me is how much of this is really embedded within what they're doing? And it's true to their core purpose? Or is it really just, you know, controversial greenwashing. And that they're just kind of saying this, because it's kind of part of a cool, trendy thing that all companies are doing now. And they can have a lot of money to market themselves in this way. But I think actually, I'm more hopeful than I am cautious. There's the cautious element is more that it's making sure I still have that critical mindset that my education has really shaped me to have to not just take things at face value, but really try and explore deeper ask critical questions"
24:29 06/30/2022
077 Abortion ESG
Abortion ESG is a term I've coined to describe the implications of abortion on the environment, the societies that form us, and the governance tha's meant to protects us. A friend introduced me to the term Cognitive Polyphasia where different knowledge and rationales live side by side in one person. And this is definitely something we are all experiencing when attempting to tackle complex issues in order to make deliberate choices. If we consider that all lives matter, the dissonance becomes even louder. Because we take so much life in the broad sense of bandwidth, in order that we may preserve our own. This is precisely the decision many women make of the people I know personally around the world who have gone through the ordeal of terminating a pregnancy. I don't recall meeting a single one who is proud of it, talks openly about it, or does not sometimes wonder what could have been.
11:49 06/27/2022
076 The Profit Maximising Role of Companies
Should companies focus exclusively on maximising profit? Nothing in life is that straightfoward, and certainly not today when our understanding of how our world works has had quantum leaps. In this episode I explore the legacy of Milton Friedman with some needed food for thought on profit vs purpose.
09:34 06/13/2022
075 Demystifying Nutrition and Feeding
Sarah Almond Bushell is an award-winning Registered Dietitian, ex NHS Consultant child nutritionist of 22 years and founder of ‘The Children’s Nutritionist’ who is working to reduce the stress around mealtimes for parents and is passionate about helping to cut the ties of generational eating habits, fuelled by misinformation and desperation tactics. We talk about diet change for climate change - tune in and let us know what you think!
19:15 05/25/2022
074 The Adventures of Scout
The three engineers are on a mission to supply a book to every Primary school in the UK and encourage readers and children to join Scout’s team (the book protagonist) to help better the planet. Let me introduce you to the 3 Engineers. They are: Nick – Chartered Senior Systems Engineer - 10 years at Babcock International Matt - Chartered Assistant Chief Engineer – 14 years at Babcock International – Lead Technical lead for several large programmes Jon – Chartered Project Engineer – RWG Renewables
35:36 05/19/2022
073 A Subscription to heal the planet
Marie Lockwood is a teacher and the founder of Rebyl Vybes Rebyl Vybes - Helping you to enjoy life's little pleasures in a sustainable way. She and her mom prepare and ship home kits for those looking to start on their eco journey and pamper boxes so that you can indulge in some guilt free pleasure on a subscription model basis. Sam Pitman is an occupational therapist and the Co-founder of Eco Essex, an online community supporting you on your eco journey. Tune in to learn more about how they are making an impact. Connect with Marie on Instagram Connect with Sam on Instagram
36:40 05/15/2022
072 Transition Engineering
Professor and Chair in Sustainable Energy Transition Engineering at Herriott-Watt University, Susan Krumdieck is also an Author, Podcaster and Documentarian on Transition Engineering. She brings some incredible insights. Before this recording, Susan said to me, the interesting thing emerging from her sustainable energy journey is that the role of engineering in the economy and policy is huge and not well understood, even by engineers. Today she wants us to dive into the underbelly of the economy where the engineers drive the engines of progress, and destruction… Sounds ominous!
32:51 05/03/2022
071 The Ins and Outs of Migration
Jenny Wright has been either working or volunteering with migration and migrants since 2001. She has relied on her project management, research and communications skills to dedicate over a decade of her life to consulting for non-profits and international organisations worldwide. She is currently working for the International Organisation for Migration (IOM). Having globe trotted around half the world - and soon to be living in her 10th country - Jenny is used to thinking on her feet, eating questionable food and living out of a suitcase. Directing her knack for writing to social media, she gained over 40K LinkedIn followers in a year and is in the process of launching her own blog (A Migrant’s Guide) to share hers and other migrants’ experiences of being on the move and living abroad.
37:56 04/13/2022
070 Growing a Successful ESG Consulting Practice
Heather Burns is an independent ESG and sustainability consultant who for the past 15 years has helped global companies and NGOs find ways to improve and report on their social, environmental, and corporate governance performance. She has also helped to develop global ESG certifications and standards, and is the founder of a nonprofit business association focused on scaling business solutions to climate change. Her work in sustainable development (an initiative called Haiti Onward) was recognized as a semi-finalist in the 2011 Buckminster Fuller Challenge. Her interest in sustainability was sparked in 1998 while traveling and working as a Divemaster on a small island in Thailand, where the waters she dived every day were in rapid decline due to two local economies (tourism and fishing) battling over the same fragile ecosystem. Working with local residents, dive shop owners, and local fishermen, she and other divers formed an island conservation organization still in operation today. Her latest adventure involves teaching consultants of all types how to start and grow a successful ESG Consulting practice. Home - ESG Consulting Biz
33:53 03/02/2022
069 Waste to Wealth
Roz Edwards has been a business owner now for 30 years, initially in African Art and now with a collection of thousands of mannequins rescued from landfill. Roz started Mannakin from nothing, not even the mannequins, but she was determined to use her business acumen and creativity to create a meaningful sustainable business. Whilst researching mannequins she found an opportunity to create a business out of hiring them, to provide for her children while freeing herself from the restrictions of poverty. Today, Mannakin Hall in Lincolnshire houses a vast collection of mannequins to hire, the majority of which has been diverted from landfill. The unusual scenery within the grounds has created a popular film location, and a major source of Roz’s wealth and business growth. Roz has also started Club Mannakin to help independent, creative business owners grow and scale. Find out more about her here.
23:05 02/16/2022
068 Breaking Gender Bias - Thread by Thread
Sally Dear is the founder of Ducky Zebra, a childrenswear brand that challenges the outdated gender stereotypes found in high-street kids’ clothing. She was frustrated by the impact of gender stereotypes on her children. The language they were hearing, TV they were watching, games they were playing, and the clothes they were wearing, so she decided to tackle one of these areas, clothing, as a means to changing the narrative. During her early research she discovered the negative impact of the fashion industry on the world around us. It accounts for 10% of global carbon emissions and nearly 20% of wastewater. In the UK an estimated 350,000 tonnes of clothing ends up in landfill every year. She decided to run a different sort of clothing brand. Ducky Zebra supports slow fashion; and are passionate about reducing their environmental impact, being ethical and transparent. She’s won competitions, and features, and is working to build this revolutionary brand into a household name.
18:08 02/10/2022
067 Systemic and Sustainable Mobility
Before Joining SYSTEMIQ, Tilmann worked with EY sustainability consulting and auditing - working for several globally leading corporations, smaller companies, and the German Government to support better transparency and trust in sustainability reporting. Previously he worked at Volkswagen Corporate Foresight, where he developed a Master Thesis on autonomous mobility for his masters degree. He also had experiences with German Development Association GIZ supporting a review of national parks Management of the Philippines and the DESERTEC Foundation. He holds degrees with distinction from University College Maastricht and IIIEE, Lund University. In this episode we talked about the journey to update our infrastructure and systems for solutions that are better for the planet, and the challenges in doing so. Systemiq (pronounced systemic) is also hiring!
28:39 02/01/2022
066 Making a Design Statement
Karen made her first garment at the age of seven. Having grown up with a black and gold singer sewing machine in the house, watching fabric come to life in her Mother's hands, she marveled at how a flat piece of fabric could be transformed and engineered into 3d clothes worn by the family. At 19, she started a small fashion business. She studied fashion design and fashion drawing at London's Central St Martin's School of Art. Later on she chose the predictability and dependability of corporate retail, immersing my geekish side into merchandising analysis.  KAIA Clothing represents a return to her earliest passion, with a desire to solve some of the sustainability challenges facing the industry in our lifetime. Sustainable Clothes| KAIA Clothing In this episode we talk about Karen's journey to building her sustainable clothing line. We discuss the role of culture and inequality in shaping our path and creativity. I enjoyed this conversation - I hope you do too!
21:00 02/01/2022
065 Green Cloud Nine - Sustainable MarketPlace
Lola Fernandez was born in Spain, but considers herself a citizen of the world as she’s lived and worked outside of her home country for more than half her life. As a girl she always had a love for nature, and grew up with anxiety about the future of the planet, and she became an activist at an early age. During the nearly 25 years she built a corporate career, but had a sense she was meant to do something more. She started toying with the idea of her own business, where she could set the values to align to what she really believed in. She left the corporate world to embark on the biggest adventure of her life, founding Green Cloud Nine.    
20:05 01/19/2022
064 Share More, Waste Less
Tessa Clarke is Co-Founder & CEO of OLIO, a free app tackling the problem of waste by connecting neighbours with each other, and volunteers with local businesses, so that surplus food & other household items can be given away, not thrown away. OLIO has grown to 5 million users in just over 5 years, and its impact has been widely recognised, most notably by the United Nations who highlighted OLIO as a "beacon” for the world, and by Vivatech who awarded OLIO "Next European Unicorn".  Prior to OLIO, Tessa had a 15 year corporate career as a digital Managing Director in the media, retail and financial services sectors, and she met her co-founder Saasha whilst they were studying for their MBAs at Stanford University. Tessa is passionate about the sharing economy as a solution for a sustainable world, and about ‘profit with purpose’ as the next business paradigm.
19:15 12/21/2021
063 Let's Talk Supply Chain
Sarah Barnes-Humphrey is a logistician turned supply chain mogul; passionate about collaboration, transparency, diversity – and doing better business. As the host of popular podcast, Let’s Talk Supply Chain, Sarah puts people right at the forefront of an industry that’s traditionally been about stats and numbers. From thought provoking questions and lively discussions to championing diversity and real people’s industry success, Let’s Talk Supply Chain and its sister shows Women in Supply Chain and Blended bring a breath of fresh air to logistics. Sarah is also the co-founder and CEO of innovative bid-and-ship freight platform Shipz Inc. Ensuring she practices what she preaches, Sarah is on a mission to redefine International shipping by bringing collaboration and diversity to the supply chain. Sarah has been voted ‘Top 100 Most Influential Women Leaders in Supply Chain (global)’ and ‘Top 100 Most Influential Women in Canadian Supply Chain’ and is a regular contributor in thought- leadership at leading industry events.
16:48 12/15/2021
062 The Sustainability Puzzle
Alice Schmidt is an advisor, advocate and author on global sustainability & social transformation, passionate about gathering, collating and distilling deep insights on global systemic challenges and solutions regarding environmental and economic sustainability as well as social justice. In her latest book The Sustainability Puzzle - which she co-authored together with business executive turned impact entrepreneur Claudia Winkler - she discusses how systems thinking, circularity, climate action and social transformation can improve health, wealth and wellbeing for all. Having engaged at the intersection of social, environmental and economic issues for 20+ years, she has become an accomplished advisor, keynote speaker and writer on sustainability & social transformation, working with 60 established organisations in both the private and public sector and gained first-hand experience in 30 countries on four continents. 
31:27 12/08/2021
061 Alternative Heating - A new age for energy efficiency
Growing up in Idaho with two business-owning parents, Gordon Olson learned the value of hard work early on.  He has always been fixated on technology and how people interact with it, and his problem-solving nature led him to found Torii Industries.  Torii offers tankless water heaters through a subscription-based model. Their unique service aims to reimagine water as a utility through high-efficiency technology and a focus on the circular economy.  Gordon is passionate about the water heater industry as it relates to construction, plumbing, and energy production. He is also mindful of the environment and how technology can enable us to live lives of abundance. Welcome To Torri (  
15:34 11/23/2021
060 Full Power - Pivoting to Cleaner Energy
‘Marc Wheatley is Head of Channel Sales at Full Power Utilities, an energy consultancy focussed on helping SMEs reduce their energy costs and begin their journey to net zero. Marc has been involved in the energy industry since 2014 and has led the development of Full Power’s ‘Future Net Zero’ service offering’
22:29 11/10/2021
059 PR For Impact - How to create impact with your sustainable business
A communications consultant with a love for nature and the ocean, Melissa is passionate about making a positive difference to our planet and to people’s lives. Combining her passion for the ocean with her extensive PR, communications and copywriting experience, she helps charities, B Corps and mission-driven organisations achieve tangible results.  Melissa has worked with companies and charities big and small (both in-house and agency side) for 11+ years; helping them achieve their communications goals. Brand experience includes: JustGiving, GoFundMe, Cancer Research UK, British Deaf Association, Marine Megafauna Foundation (MMF), Madagascar Whale Shark Project and, more recently, Guide Dogs.
28:40 11/06/2021
058 Be the Future
Sally Giblin is an Eco Founder, Climate Reality Leader, and Environmentalist. Her purpose is to inspire others to take dramatic action on our climate and biodiversity crisis - the most important issue of our lifetime. She’s the CoFounder of Be The Future, which inspires parents of young children to raise heroic leaders for environmental change, drawing on storytelling, behavioural science and positivity. She’s spreading the word about environmental action through writing for media publications such as Climate Conscious, Pebble Magazine, and The Grace Tales, and speaking at events such as It’s Time: A Festival Of Climate Action.
21:25 11/04/2021
057 Cop 26 Watch Season 4 Introduction
I’m supposed to have hope. To be an activist for change, an advocate for better ways of living with the flora and fauna and other humans on the planet, you have to believe a new future is possible, instead of being on track to hit 2.7 degrees of warming. As much as I’m a hopeful optimist, I am nagged by the pessimism of doubt, understandably because we’ve known about the coming crisis since the club of Rome report in the 1970s. Thats 50 years we had to start doing something, and now we leave a lot of work to get done in a short space of time. What fills me with hope, is that our young people are learning things we didn’t learn. Yes there’s a bit of carbon tunnel vision in that learning, but it still beats denial, which seems to have finally left the building. COP 26 takes place in Scotland over 2 weeks, and opinions are mixed on whether or not we will make meaningful change. Listen in to my experts and what they've got to share with you.
05:53 11/02/2021
056 The Mental Health of Founders
Miriam Dorsett is a serial entrepreneur, a full-time artist, and a community activator. Her passions are the arts, our community, technology, and sustainability. In 2016 she founded the connection company Chibur.  In 2018 they launched their first product IA. IA is a digital platform providing writers with an easy-to-use system to monetize their content. Followed by IB  An anonymous messaging exchange service that increases your mental health. Miriam is also the founder and CEO of The Zen Zone Business model, an Editor at Tropicult Magazine, and the founder of Bootstrap Publications.  Her passion for the community has led her to be the Meetup Host for Product Hunt South Florida, the Ambassador of Creative Industries for Venture Cafe Miami the Miami Community Manager for Entre and Finimize and she is an active member on the organizing committee for 1 Million Cups Miami. Miriam and I discuss her passion for community organising around sustainability, her work as an entrepreneur and artist, and her latest art project. 
13:51 10/16/2021
055 Green Finance
Mairead Taylor is an active supporter and advocate of businesses, across the Dorset and Solent area, Having been part of NatWest for over 30 years and working with small, medium and large businesses for the past 20 years Mairead brings experience, knowledge and has built a strong internal and external network that helps deliver a better customer experience.    She’s an active member of the Bank’s South West Regional Board and Chair of the Regional Sub Board, Sponsor of the SW Gender network,  Governor and Chair of the Audit Committee for Eastleigh College, and invests time in learning and developing herself and others.
26:15 10/11/2021
054 Go big or go home: The Guide to Growing a positive movement on Facebook
Austin Kasso is the CEO and Founder of Striver, creator of Sustainable Living Facebook group. He moved to Indiana from New York after graduating high school in 2009 to pursue his passion for agriculture with a vision set on revolutionizing local food systems. Through his campaigns and contributions, he was named Top 10 Local Food Hero in the State of Indiana. In 2014, he created the first Sustainable Living group on Facebook which has grown to be the most popular group on the subject with almost 100,000 members. Sustainable Living was featured by Facebook and Austin was voted one of the Top 50 Sexiest Environmentalists in 2021. Last year, he founded a new digital media platform exclusively for sustainability, called Striver, which has already listed over 100 sustainable businesses in over 40 categories, with a goal to populate the world's largest all-in-one repository for green brands and campaigns. He believes in cultivating purposeful connections that empower people to shape a sustainable future.
17:16 10/06/2021
053 Up level Devils - Stepping Up to Lead
Kate Davis is a leadership coach for business founders.  She believes passionately that everyone should be able to do work that makes them happy, in an environment that makes them feel valued and heard. Happy people are motivated, energized, more efficient and more profitable – happy people make for better, more sustainable businesses.  Kate is an ICF accredited and GiANT Certified coach. She has 20+ years experience in growing, developing and mentoring teams in high-pressure operational businesses, and is an experienced corporate change manager.
14:04 10/06/2021