SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and Scott Van Achte give out helpful information for the beginners without overwhelming you with technical details.
In this episode of SEO 101, we discuss recent Google Analytics data issues, the importance of both page-level and site-wide ranking signals, and the updated policies against site reputation abuse. Tune in for insights on how these changes impact SEO strategies and best practices for maintaining strong website rankings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/25/24 • 29:18
In this episode of SEO 101, we discuss the November 2024 Core Update's impact on search results, updated crawl budget guidelines for mobile and desktop sites, and six outdated SEO practices to abandon. We also cover the implications of the FTC's new review policy and a fundamental tip on how to be found with SearchGPT. Tune in for practical insights to enhance your SEO strategy and improve your website's visibility in search engines!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/18/24 • 32:53
In this episode of SEO 101, we explore Google’s upcoming search ranking update and the frustrations voiced by content creators affected by the Helpful Content Update. We discuss a recent Google Search Console bug that caused panic among site owners and provide insights into the evolving landscape of SEO best practices.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/11/24 • 21:21
In this episode of SEO 101, we explore October's search ranking volatility, potential penalties for Fortune Recommends due to site reputation abuse, and the removal of the sitelinks search box. We also discuss Google's new "People's Insights," expandable knowledge panels, and John Mueller’s insights on Core Web Vitals and ideal content length.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/4/24 • 26:23
In this episode, we discuss SEMRush's acquisition of Third Door Media, including Search Engine Land. We explore the pending uproar around Google and Bing using recipes without permission, the removal of key fields from Google Business Profiles, and insights from Martin Splitt on multilingual SEO. Tune in for valuable updates!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/28/24 • 31:28
In this episode of SEO 101, we analyze the Department of Justice's discussions on breaking up Google and what it could mean for SEO. We also examine a case study that highlights the severe negative impact of interstitials on organic traffic and keyword rankings, along with best practices for their use.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/21/24 • 30:15
In this episode of SEO 101, we explore Google’s controversial data practices and the implications of mobile-first indexing. We discuss the phasing out of the no-archive meta tag, provide insights on Bing's generative search experience, and highlight warnings about JavaScript-generated product markup in SEO strategies. Stay informed on the latest trends!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/14/24 • 32:36
Explore the latest Google updates in SEO, including the recognition of content creators in search results, fixes in the Google Search Console, removal of the cache feature, warnings about fake reviews on Google Maps that will likely prove disastrous, and the display of blue map pins in search snippets.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/7/24 • 24:25
Discover the latest from Google with AI image labeling updates and insights into optimizing for user intent. Learn about the EXIF data in SEO, more Google bugs, the results of a deep dive into AI Overviews, and other optimization insights in this episode.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/30/24 • 25:11
Unpack Google's SEO milestones: Wayback Machine, enhanced video regions, and commercial query optimizations. Understand Google AI Overviews' influence on top results and the significance of ethical practices for local rankings. Explore effective traffic management strategies and tactics for elevating search rankings in this must-listen SEO primer!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/23/24 • 28:56
Uncover the impact of Google's August 2024 core update, forum content displays, and AVIF format support. Learn essential SEO practices and valuable insights from John Mueller's Q&A session. Gain expert advice on enhancing search performance and optimizing online visibility in this insightful episode.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/16/24 • 30:02
Join hosts Ross Dunn and Scott Van Achte as they dissect Google's August algorithm update, unraveling traffic fluctuations and analytics intricacies. Explore the reasons behind vanishing gains and drops, including bugs, update phases, and data misinterpretation. Learn about Google Discover's manual actions, content penalties, and the impact of noindex and nofollow tags on site performance.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/9/24 • 37:40
Listen to this SEO 101 episode with soloing host Scott Van Achte, focusing on Google's latest updates. Explore the ongoing August 2024 core update roll-out and the quick resolution of a search ranking bug. Gain insights on Google AI Overviews expanding to signed-out US users. Uncover essential tips on website load times, review snippets, and addressing indexing issues.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/2/24 • 27:51
Join us in this insightful SEO 101 podcast episode where we cover the latest Google updates, SEO trends, and reveal handy AI quick tips. Dive deep into discussions on Google Trends enhancements, Search Console data insights, URL parameter optimization plans, and challenges affecting hotel listings. Stay informed on essential SEO strategies!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/26/24 • 29:21
Explore pivotal digital shifts in SEO in our latest episode. From Google Analytics updates to peeks into generative AI at Perplexity and Google, this episode covers essential topics like YouTube video management tips, WordPress vulnerabilities, and questions from listeners. Gain expert advice on refining SEO strategies for online growth and performance. Tune in for valuable insights!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/19/24 • 36:40
In this episode of the SEO 101 Podcast, we explore significant updates from Google, including recent search ranking volatility and the launch of new recommendations in Search Console. We also discuss Googlebot's link crawling behavior, shedding light on how it impacts SEO strategies and website performance. Tune in for insights like this every week!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/12/24 • 18:04
Explore the latest AI advancements in SEO in this episode of SEO 101 with hosts Ross Dunn and Scott Van Achte, featuring OpenAI's Search GPT prototype and Google's deepfake content demotion updates. Learn about Reddit's search engine block, Google's integration of platform videos into Knowledge Panels, and the introduction of shopping ads in AI Overviews. Discover challenges and innovations in AI integration and content presentation.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/5/24 • 27:47
In this episode of SEO 101, hosts Ross Dunn and Scott Van Achte explore Google’s testing of larger site names and favicons, effective internal linking strategies, the impact of rapid site growth on rankings, and ongoing local SEO spam issues. Discover actionable tips to enhance your SEO efforts today!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/29/24 • 31:44
In this SEO 101 podcast episode, host Ross Dunn discussed Google's potential Wiz acquisition, tracking SEO results to business outcomes, an upcoming core update, Core Web Vitals, AI features, TLD testing insights, augmented reality images, and AI-driven local search results. Learn invaluable tactics to elevate your online presence and effectively navigate the evolving search landscape!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/22/24 • 22:07
Explore SEO essentials in this episode of SEO 101 podcast! Discover Google's recent changes, the significance of backlinks, and the limitations of AI in technical SEO analysis. Learn to safeguard your Google Business Profiles and adapt to shifting search behaviors. Stay ahead in digital marketing with our expert insights!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/15/24 • 32:42
In this episode of The SEO 101 Podcast, hosts Ross Dunn and Scott Van Achte delve into a major leak of Google's search algorithms, revealing insights into over 14,000 potential ranking attributes, including the role of clicks, dwell time, link velocity, and the use of Google Chrome data. They also discuss the diminishing effectiveness of the disavow tool, the declining usefulness of Google Search Console links report, and bizarre errors in Google's AI overview answers, closing with practical tips for link relevance, page structuring, and content originality.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/30/24 • 36:51
Join us as we unravel Google's latest SEO updates, offering valuable strategies for achieving ranking success. From tackling low-quality content to understanding site reputation abuse, we explore the impact of these changes. Delve into the world of AI Overviews and learn how to navigate Google's evolving search landscape effectively.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/16/24 • 35:28
The final chapter of the SEO 101 learning series begins with unveiling crucial SEO tactics emphasizing user experience, adaptive rankings, and strategic metrics. Discover optimization simplicity, gradual expansion, and the need for expert support. Explore the value of quality backlinks, effective site management, and AI trends. Gain competitor insights, stay updated on SEO trends, and ace digital marketing fundamentals for success.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/29/24 • 50:58
Explore pivotal digital shifts in SEO in our latest episode. From Google Analytics updates to peeks into generative AI at Perplexity and Google, this episode covers essential topics like YouTube video management tips, WordPress vulnerabilities, and questions from listeners. Gain expert advice on refining SEO strategies for online growth and performance. Tune in for valuable insights!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/15/24 • 36:40
Discover top-tier SEO strategies for digital excellence. Unpack paid ads, organic SEO, link building, local SEO, and social media tactics. Stay updated on industry trends, monitor competitors, and prioritize customer care. Tune in for expert advice on optimizing your digital strategy for success!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/18/24 • 45:20
Dive into the latest SEO trends: Google's cache link removal, correlations between website features and algorithm updates, impact of Negative LSA, AI-generated content preferences, and tips to resolve common SEO issues. Stay informed and navigate the digital landscape with expert insights and practical advice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/11/24 • 48:08
Explore advanced SEO strategies in this 7th chapter of the SEO 101 Learning Series, from optimizing organic SEO to mastering local SEO and content creation with AI, gain expert insights! Also learn whether you should continue paid ads if your rankings soar and some effective social media management tips. Elevate your online presence with actionable info.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/19/24 • 45:48
Explore the latest SEO developments, including a potential Google update, bug fixes, WordPress speed enhancements, and Google's AI-powered Chrome update. Plus, listener questions were answered on URL versions and server errors. Stay informed and boost your SEO game with this episode!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/5/24 • 41:00
Explore the fundamentals of SEO in this 6th episode of the SEO 101 Learning Series. Discover essential tools like Google Analytics and SEMRush, low-cost rank tracking options, and custom dashboards for data centralization. Learn effective evaluation techniques, cost-saving strategies, and the importance of monitoring site health. Stay updated with cutting-edge SEO trends and techniques!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/5/24 • 53:24
In this episode of SEO 101, we take a quick break from the learning series and delve into Google's October and November 2023 core updates, share insights on handling ranking fluctuations, and explore Google's groundbreaking Gemini 1.0. We also cover essential SEO news, including the return of "how-to" rich results and Google's response to Canadian legislation. Tune in for all the latest updates!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/21/23 • 29:58