SEO for people who don't like SEO. I run an SEO agency. My wife Meredith is a family photographer. Our podcast explains how I got Meredith's website to the top of Google and answers questions from photographers about SEO and website marketing.
This episode explores the concept of E-E-A-T—Experience, Expertise, Authoritativeness, and Trustworthiness—and how it plays a critical role in building a credible website, especially in the age of AI-generated content. Meredith's husband explains how site owners can improve their perceived authority through credentials, affiliations, backlinks, and content transparency. These factors not only build user trust but also align with Google’s evolving expectations for inclusion in AI search results.Chapter Markers: [0:00] Episode 151[0:24] Intro to E-E-A-T and survey results [1:28] AI-generated content and why E-E-A-T matters more now [2:11] How Google developed its algorithm using human input [3:06] E-E-A-T is not a direct ranking factor—but its components are [4:06] Real-world parallels: professional credentials as credibility [5:28] Demonstrating authority through affiliations and publications [6:42] Linking to credentials and reputable sources [7:13] Thinking like a user to evaluate trust signals [7:45] Why E-E-A-T is even more critical in the AI era [9:00] Mention of AI course and how to get access --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
7/7/25 • 10:55
In this episode, Meredith's husband previews an upcoming mini-course on how to get your website into AI search results, following new guidance from Google and SEMrush. He also shares surprising 2025 AI adoption statistics, including global usage trends, industry applications, and AI's educational impact. Timestamps[0:24] Pre-announcement: AI Mini-Course for Website Owners[0:56] Google’s First Guidance on AI Search Results[1:46] Updated AI Usage Statistics for 2025[3:36] Global AI Adoption Surpasses Mobile[4:34] Emerging Economies Outpacing Advanced Ones in AI Usage[6:23] Generational Gaps in AI Expertise[7:23] AI Use Cases: Teachers, Smart Homes, and Learning[9:36] AI in Medicine and Robot-Assisted Surgeries[11:21] Business Adoption of AI and ROI Challenges[12:47] AI Risks: Jailbreaking, Energy Use, and Hallucination Rates --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
7/1/25 • 18:51
In this episode, Meredith's husband critiques Squarespace's recent SEO update, describing it as a mostly superficial improvement without real functional value, masking the same ineffective SEO advice previously offered by Squarespace. He offers a couple of tips for Squarespace and a free trial for the Squarespace Fundamentals Chapter Markers [0:24] Frustration with the original Squarespace SEO episode [1:45] Visual updates to Squarespace’s SEO tools—no real improvements [2:22] Comparing Squarespace to Yelp in terms of user support [3:18] Inconsistent rollout of new SEO UI across Squarespace accounts [4:20] Why the original episode was scrapped in favor of more practical advice [5:00] Ignoring Squarespace’s SEO checklist and why it’s not helpful [5:32] Introducing the Squarespace Fundamentals guide [5:54] Using Squarespace’s AI tool for image alt text [6:40] AI-generated meta descriptions and bulk editing tip [7:06] Similar tools likely coming soon (Wix, WordPress, Showit, etc)Check out Meredith's newly relaunched website:https://meredith-zinner-photography.com/Access the Squarespace Fundamentals for One Week https://seiq.meredithshusband.com/checkout/one-week-trial --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
6/23/25 • 08:30
In this episode, Meredith and her husband discuss the importance of consistency—rather than constant effort—when it comes to SEO. The key takeaway: long-term, sustainable progress in SEO comes from finding a manageable rhythm and sticking to it consistently, rather than trying to do everything all at once.Chapter Markers[0:24] Squarespace Changes Again[1:03] Superficial SEO Improvements by Squarespace[1:30] The Goldilocks Problem of SEO[2:03] Constant vs. Consistent SEO[2:33] The Gym in January Analogy[4:00] The Pitfall of Undercommitting[5:00] Finding a Sustainable SEO Rhythm[6:00] A Baseball Story: Effort Over Talent[7:51] Common SEO Overcommitment Mistakes[8:53] How Often Should You Blog? --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
6/20/25 • 12:26
In this episode, Meredith and her husband discuss the pros and cons of using Squarespace as a website platform, particularly focusing on its limitations for SEO. While Squarespace is praised for its ease of use, it’s not recommended for long-term business growth due to its technical limitations. They suggest exploring Wix as a more SEO-friendly alternative. The episode introduces a “fundamentals” mini-course to help Squarespace users avoid common pitfalls and make more strategic platform decisions.Timestamps[0:24] Sexy Voice and Intro [0:44] Who This Episode Is For [1:24] Core Issue with Squarespace: SEO Limitations [2:05] Squarespace Is Easy—but Not Built for Growth [3:30] Lessons Learned from Using Squarespace [4:04] Introducing the Squarespace Fundamentals Mini-Course [4:44] Wix as a Surprising SEO-Friendly Alternative [5:45] Why Google’s Praise of Wix Matters [6:13] Comparing Squarespace and Wix for Beginners [7:48] How to Access the Mini-Course for FreeAccess the Squarespace Fundamentals Mini-coursehttps://seiq.meredithshusband.com/c/welcome-fundamentals/welcomeUse the coupon code below for one free month: SQUARESPACEFUN --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
6/10/25 • 09:48
What began as a quick SEO tip while Meredith was swimming with whales in Tonga evolved into a comprehensive Fundamentals Series ShowIt, WordPress, and Squarespace users.Visit the Fundamentals Serieshttps://seiq.meredithshusband.com/c/welcome-fundamentalsIn this episode...[0:24] Origin of the Fundamentals series for Showit users[1:08] Why Showit needs specific SEO guidance[2:37] What is WYSIWYG and Showit’s visual interface[4:03] How Showit splits sites between Showit and WordPress[5:00] The unique problem of dual sitemaps[5:20] Configuring Yoast properly for Showit blogs[5:54] Connecting Google tools (Analytics and Search Console)[6:48] How to monitor Google Search Console after setup[7:41] Why Google Business Profile is also a “fundamental”[8:20] Thank-you message and free access for contributors --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
6/2/25 • 10:08
Google's recent I/O event unveiled dramatic changes to search as 'AI mode' was declared "The Future of Search" and prominently featured as the first tab in Google search results. The shift represents Google's adaptation to new AI technologies and changing user behaviors.KEY POINTS:AI mode creates two key challenges for website owners: decreased traffic and untrackable AI-driven visits"Agentic search" will soon allow Google to create personalized result canvases rather than structured listsFuture capabilities will include trying clothes on your photo and purchasing directly through GoogleThese changes will dramatically impact the SEO industry but won't fundamentally change best practicesGoogle's consistent message remains: create quality content and focus on good user experiencesWebsite owners should continue optimizing for users rather than becoming distracted by industry panic Hungryroot » Personalized meal plansThe easiest way to eat healthy.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.--- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
5/26/25 • 15:36
This episode we discover how easily AI can now create convincing fake videos of well-known figures, complete with realistic voice synthesis that fooled even our resident voice recognition expert.Spotting the telltale signs of AI-generated content through pronunciation errors and unlinked contentHow social media platforms lack incentive to remove fake content while Google prioritizes trustworthinessUnderstanding Google's E-E-A-T framework (Experience, Expertise, Authoritativeness, Trustworthiness) for ranking websitesPractical ways to improve your website's trustworthiness through testimonials, author pages, and external linksThe concerning ease and affordability of creating convincing AI voice contentWhy establishing genuine trust signals is becoming essential in the age of synthetic mediaIf you want to hear a fuller episode about how to improve your website's E-E-A-T signals, like our Instagram post linked below.https://www.instagram.com/p/DJ2dVEYAYBH/ --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
5/19/25 • 16:20
In this episode, Meredith’s husband explains how to strategically use AI to support—not replace—your content creation for SEO. Instead of relying on generic AI tools that promise top rankings, he advocates for a smarter, more personal approach: creating helpful blog content by documenting what you do. By targeting less competitive, specific SEO issues that real users search for (like SEMrush errors), website owners can provide valuable resources and build long-term traffic.Chapter Markers[0:24] Why “document, don’t create” isn’t a full SEO strategy[1:49] The toughest SEO question: What should you blog about?[2:30] Common mistake: Choosing the wrong keyword target[3:39] My high-traffic keywords: SEMrush technical issues[4:31] Example: Unminified JavaScript and CSS files[5:22] The power of specific problem-solving blog posts[6:29] Applying Gary Vee’s concept to SEO blogging[7:23] Case study: 100 SEMrush blogs that brought 5,000 monthly visits[8:51] Use AI to support your content process, not do it for you[9:45] Funny transcript fail and a theory about AI-powered toolsResources MentionedSemrush Issues: Javascript & CSS files (solved) --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
5/12/25 • 12:08
In this episode, Meredith’s husband discusses how he uses AI as a powerful assistant in his SEO workflow—not as a shortcut, but as a support tool. He emphasizes that while many AI tools claim to automate SEO, real value comes from using AI to repurpose original content into summaries, blog posts, clips, and workshop recaps. His approach helps website owners efficiently scale their content without sacrificing quality or originality.Timestamps[0:24] Why I'm Critical of AI SEO Tools[1:30] The Challenge of Creating Content[2:05] Using AI to Transform Daily Recordings[3:28] Repurposing Workshop Content with AI[4:24] Editing and Summarizing Long-Form Video[5:15] Using AI to Build Blogs from Workshops[5:37] The Value of Being the Expert[6:02] AI Features Built into Creation Tools[7:24] Time-Saving Benefits of AI-Assisted Content[8:27] “Document, Don’t Create” – Gary Vee’s Advice --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
5/5/25 • 11:01
Google has officially released its AI mode for search, transforming Google's functionality to more closely resemble ChatGPT. In this episode we test some results against each other• Google's AI mode is now official and available to free Gmail accounts• The new feature appears as an "AI mode" option at the top of Google search• First test: Naming bite-sized learning content (neither excelled, Google slightly better)• Second test: Blog topics for a children's photographer (Google provided more detail)• Third test: SEO tips for local businesses (both accurate, ChatGPT friendlier, Google more comprehensive)• Google's integration advantage: AI mode is just one click away in regular search• Both platforms continue to evolve and improve their capabilities Hungryroot » Personalized meal plansThe easiest way to eat healthy.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.--- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
4/28/25 • 29:44
We examine the world of unsolicited business emails and when they might actually be worth responding to instead of immediately deleting.• Most "link to us" or "publish our content" emails are spam designed for SEO purposes• Well-written, personalized emails with legitimate contact info may deserve a second look• Some seemingly sketchy opportunities (like early Clutch.co) can evolve into valuable platforms• Consider responding with a counter-request for reciprocal value rather than immediate rejection• Protect yourself by not clicking suspicious links directly - copy domain names and visit separately• Ask what they can offer you in return when someone wants to publish on your site• Even if 99% are garbage, the occasional legitimate opportunity makes selective engagement worthwhile --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
4/21/25 • 17:44
We explore the concept of an "SEO insider's inbox," sharing noteworthy updates from Google and discussing digital ownership strategies for content creators.In this episode:Google Business Profile emails reminding owners to follow policiesIntroduction of Google's experimental AI modeBuilding content on YouTube vs your own siteHow building your presence on "rented ground" (social platforms) creates vulnerabilityReal experience with Google Business Profile suspensionImprovements in Google's appeal processPrevalence of SEO spam emails offering SEO servicesStay tuned for a follow-up episode where we'll document the entire Google Business Profile appeal process and timeline. --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
4/14/25 • 20:42
Check out the bonus lesson we created showing exactly how to make the most of Squarespace's new SEO tool for your website.👉 Watch > How to use the SQSP AI SEO toolhttps://seiq.meredithshusband.com/c/staging/using-the-squarespace-ai-seo-tool-db9485ab-bcbc-45a1-8d41-5aa9ba6c09fcEpisode SummaryThe new Squarespace AI SEO tool offers limited but potentially useful features for beginners, focusing primarily on generating metadata and image alt text. While not a comprehensive solution for serious SEO efforts, it provides a decent starting point for those with no previous optimization.Episode Key PointsAI-generated metadata won't improve rankings as Google doesn't use meta descriptions as ranking factorsThe image alt text generator creates reasonably accurate descriptions but sometimes they're excessively longTool might help beginners catch up but won't provide competitive advantage as all Squarespace users have accessSquarespace works well as an affordable starting point but isn't ideal for long-term business growthRecommended approach: use the tool to fill gaps in your SEO foundation, then customize and improve upon the suggestionsConsider Squarespace a stepping stone toward more robust platforms like WordPress or Wix --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
4/7/25 • 15:02
Google's recent core update completed March 27th represents a shift in how websites are ranked, potentially causing dramatic changes in traffic for sites not following best practices.Link to the lesson mentioned during this episode:Watch > How to use Google Search ConsoleIn this episode, we discuss... Google's "Core updates" evaluate a website's general approach to SEO, not specific elementsThese larger updates happen only once or twice yearly, compared to hundreds of routine updatesSmall business owners and DIY SEO practitioners are most vulnerable to negative impactsGoogle Search Console is the only reliable tool to determine if your site has been affectedThird-party ranking tools often get disrupted during major updates as they violate Google guidelinesSites creating content primarily for SEO rather than human value are most likely to be penalizedAI-generated content is particularly vulnerable if it lacks original expertise or genuine valueQuality content should provide original information, comprehensive coverage, and demonstrate expertiseContent should be structured logically (like content hubs) to show comprehensive topic coverageMobile optimization, trustworthiness signals, and authentic expertise are crucial ranking factors --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
3/31/25 • 19:18
We explore the complexities of managing hidden pages on your website while safeguarding your SEO. Understanding the implications of unlinked and private pages is crucial for maintaining visibility and optimizing performance. Resources mentioned:How to "no-index" pageshttps://seiq.meredithshusband.com/c/member-resources/how-to-no-index-pages-a6501739-f26b-448d-8ced-fcf47a07e376How to "de-index pageshttps://seiq.meredithshusband.com/c/member-resources/how-to-remove-pages-from-google-52de78eb-de2c-4317-9696-3e21b7ff1c71TIMESTAMPS:[0:39] Introduction[1:31] Why Create Private Pages for Clients [2:15] SEO Issues Related to Private Pages [3:39] How Google Finds Your Unlinked Pages[4:55] How Often Do Private Pages Get Into Google?[6:01] Outside Platforms[7:18] No-indexing Pages [8:32] Best Practice Solution for Private Webpages[9:01] The Problem Giving Passwords to Clients[12:05] Taking a Page OUT of Google --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
3/3/25 • 13:10
This episode explores the relationship between simply making an effort and the serendipitous successes that can occur and provides...[5:45] 3 strategies that require minimal time for maximum impact [6:21] Enhancing your Google Business Profile[7:55] Optimizing calls to action with testing [8:43] Revamping old blog posts Have questions about SEO? Follow this link to send it to me! https://seiq.meredithshusband.com/c/questions/--------------------------------------------------------------- Hungryroot » Personalized meal plansThe easiest way to eat healthy.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.--- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
2/24/25 • 13:06
The episode explores misconceptions about SEO's relevance in the face of AI advancements, particularly in light of new search technologies like ChatGPT. It emphasizes the importance of SEO in adapting to AI developments and highlights examples showcasing the co-existence of search engines and AI functionality.[0:24] A recent encounter with another SEO practitioner [3:01] The concept of the 'AI Search Fallacy' and misunderstandings [3:37] Comparative analysis of search results from ChatGPT and Bing [7:09] Predictions for SEO's evolution alongside AI [10:04] Encouragement for adaptation rather than fear of obsolescence Hungryroot » Personalized meal plansThe easiest way to eat healthy.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.--- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
2/10/25 • 12:16
Was this helpful? Leave a review!https://g.page/r/CVs16A3t1J44EAI/reviewThis episode delves into the critical issue of fake reviews in the digital shopping landscape, emphasizing the growing prevalence and impact on consumer decision-making. We uncover insights from a study analyzing 73 million reviews, share tips to spot AI-generated reviews, and address the phenomenon of review hijacking affecting local businesses.The significance of reviews in modern purchasing decisions The rise of AI-generated reviews and implications for consumersOverview of the study and its findings on review fraud Tips for identifying suspicious reviews Discussion on the practice of review hijacking and its impact on businesses ADDITIONAL RESOURCESOriginal study:https://askfortransparency.com/research/high-cost-of-review-fraud/Google Business Profile monitoring by Whitespark:https://whitespark.ca/local-platform/ --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
2/3/25 • 18:17
VOTE HEREhttps://www.surveymonkey.com/r/BNM9PZSMeredith and her husband reflect on the podcast's evolution over the past two years, sharing the challenges and achievements. With new targets being set for 2025, listeners are invited to vote on bonus content that will accompany our upcoming courses. ~ ChatGPTTimestamps[0:24] Today's Episode[6:01] How is the new Course different from the Podcast[8:28] VOTE... --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
1/27/25 • 11:56
This episode explores the evolving landscape of AI in search engines, specifically focusing on how ChatGPT and Google's Gemini utilize SEO to generate responses. Meredith and her husband discuss the significance of E-A-T in determining trustworthy sources for AI results and announce an upcoming course to further guide listeners in optimizing their online presence. Key Points[0:33] Getting your site into ChatGPT (Bing) [2:25] Where ChatGPT search results come from[3:30] Google's Gemini vs. ChatGPT [5:01] How AI searches work[6:00] Where ChatGPT wins... [6:28] How do you get your website into AI search results?[6:52] Does anybody actually use Bing? [7:44] E-A-T: Expertise, Authority, Trustworthiness [8:24] My upcoming Course --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
1/20/25 • 10:07
The episode explores the relationship between ChatGPT and Bing, investigating how Bing powers ChatGPT's search results and the implications for Google and SEO. We delve into the criteria ChatGPT utilizes for selecting content and the adaptive nature of SEO amidst these changes. [0:24] ChatGPT + Bing vs. Google[3:22] Does Bing use Google?[4:38] Hey Google, please shut up[5:33] ChatGPT vs. Google & other AI Tools[6:33] SEO is Dead?[7:00] How Does ChatGPT Search Work? --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
1/11/25 • 09:34
This episode examines the impact of AI technologies like ChatGPT on traditional search engines, particularly Google's dominance. We explore SEO strategies, the potential for adaptation, and the ongoing conversation around the future of search in the digital landscape.[0:24] Discussion of life events leading to sporadic episodes [0:58] Analysis of ChatGPT's new search capabilities [2:12] Explore whether ChatGPT could replace Google [5:37] Importance of maintaining SEO practices amidst changes [6:09] ChatGPT Search and AI[6:39] Strategies for optimizing websites for both search engines [6:56] Insights on ensuring content authority and trustworthiness [7:36] Closing thoughts on the future of AI search --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
1/3/25 • 09:04
In this episode, Meredith and her husband discuss issues surrounding Google Business Profile suspensions, offering strategies to prevent suspensions and steps to take for reinstatement. They explain common triggers, like address-related issues and frequent user-edit suggestions, and emphasize the importance of monitoring business listings closely. They recommend tools like WhiteSpark to manage citations effectively, which helps Google verify business information. These tips can help business owners maintain visibility and avoid common pitfalls in Google's local search system.Resources:https://whitespark.ca/local-platformhttps://support.google.com/business/answer/4569145Chapters[0:24] Introduction to Google Business Profile Suspensions[0:51] Profile Suspension Due to Business Name Issues[1:09] Importance of Maintaining a Verified Profile[2:06] Common Reasons for Profile Suspensions[3:17] Misunderstandings About Suspension Causes[4:29] Competitor Manipulation and Address Changes[6:07] Steps to Contact Google Support[6:57] Suspension Impact on SEO and Search Visibility[8:08] Monitoring and Managing Business Listings[10:47] Tips for Preventing Address-Based Suspensions --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
11/4/24 • 16:56
DOWNLOADTitle Tag Cheat Sheet + Tutorialhttps://seiq.meredithshusband.com/c/member-resources/how-to-create-title-tags-7bc81428-441c-49b4-a772-7b2e4267b688 --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
10/14/24 • 10:22
I'm calling all ShowIt users to participate by temporarily sharing Google Search Console data. This isn’t just a chance for some free SEO advice—your input will also help craft an upcoming episode about SEO settings for Showit websites. --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
9/30/24 • 03:19
This episode explores how blogging can go beyond just improving SEO and be a way to explore personal passions and focus more on the aspects of your business that make you happy.Resources mentioned in this episodeNiche Blogging DEMO: https://seiq.meredithshusband.com/c/resources/niche-blog-topicsTimestamps[0:00] Use Your Blog to Be Happy[0:23] Use your blog to do things that make you happy[5:33] Explore potential new services[6:07] The parts of your business you like the most[6:42] Another benefit of niche blogging[7:43] The danger of making a mistake with your blog --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
9/16/24 • 09:09
In this podcast, Meredith's husband shares a powerful story from Atomic Habits by James Clear, connecting it to the challenges of SEO. He recounts the story of the British cycling team, which, after decades of mediocrity, improved dramatically by focusing on small, incremental gains of 1% in all areas. These minor improvements accumulated, leading to significant success, including winning multiple Tour de France titles and Olympic gold medals.Timestamps[2:09] The new Performance Coach[3:52] The result of 1% gains[4:48] The Most Persistent SEO Myth[5:35] How SEO actually works[6:56] A Case Study[8:03] Building SEO muscles[9:03] Remember this... [9:52] You can't make good decisions with bad information --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
9/9/24 • 11:09
In this podcast episode, Meredith's husband addresses the impact of AI on SEO, offering practical advice for website owners on how to adapt their SEO strategies to remain effective in an AI-driven landscape.Timestamps[0:00] How AI Continues to Change SEO[0:35] How is AI changing SEO?[1:57] A couple of certain changes...[4:02] The internet is littered with affiliate websites[5:06] Less traffic will be going to affiliate sites[5:25] Focus on specific keywords?[6:19] Using related language[7:54] My point... specific words are becoming less important[8:27] You still DO want to include keywords[10:02] The takeaway for small business owners... --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
8/30/24 • 11:20
How to shift the perspective of a blog from being "salesy" to actually being valuable to readers, using one of Meredith's blogs as an example.Resources MentionedThe Ultimate Blog Checklist (https://seiq.meredithshusband.com/c/resources/blog-seo-checklist-ddf0dc7c-af76-41f2-9915-ec4c83c87a6d)Timestamps[0:25] Last Week Recap[2:35] The purpose of your blog...[4:08] Changing the Perspective[7:14] Creating image captions and Alt Tags[8:54] Who is your blog audience?[11:15] Linking blogs to the rest of your site --- 👉 INSIDER ACCESS Get discounts & early access to upcoming offers.https://www.meredithshusband.com/#insiders Meredith's Husbandhttps://www.meredithshusband.com
8/20/24 • 15:53
