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Rapper, producer, and singer-songwriter Elai was born on March 4, 1999, in Gothenburg, Sweden, to Kosovo-Albanian parents from Mitrovica. Even though he began his career in the late 2010s with the release of well-received singles such as "3 Cuna" (2018) and "Money" (2019), as well as an EP titled Ensam that appeared in 2020, it wasn't until early 2021 that he finally broke into the mainstream with the singles "Paranormal" and "Lale," both of which cracked the Top 10 of the Albanian charts. In the following years, his ever-growing reputation as a skilled MC led to collaborations with the prolific French rapper Jul, who featured him on the tracks "Chocolata" and "Europa" from his 2022 album, Cœur Blanc. In addition to his success in Albania, Elai has also enjoyed great popularity in Switzerland, where his single "Un Me Ty" reached Number 17 on the Swiss Hit Parade chart in 2023.