Flow,
your personalised, infinite mix

Our exclusive feature that serves up a mix of your favourite tracks and fresh discoveries.

Music only for you, adapted to your mood

Looking for romantic music? Need some motivation? Want to start the party? With our popular mood filters, you can tell Flow how you feel and it will play music that matches your current mood. Sit back and enjoy as your Flow seamlessly adapts to your preference.

The power of artificial intelligence

Flow takes the hard work out of choosing what to listen to next, by combining the best of human curation and machine learning. It analyses your listening history, plus what you like (based on what you add to favourites) and what you don't (when you skip or ban a song) to generate an infinite mix to suit your tastes.

Improve your Flow by showing it what you like

The more you like, the better your Flow will be, as you discover new songs and artists, and craft your collection. To improve your experience, be sure to tell Flow what you like and what you don't for more curated recommendations.

Tell Flow what you like by importing your library in one click

Bring your favourites, playlists and more from other streaming services and feed your Flow in seconds. Once added, your Flow will generate a more personalised mix based on your existing library. Music transfer made easy!