KEVIN ROLDAN

Ronny Kevin Roldán Velasco (born March 8, 1993, in Cali, Colombia) is a Colombian urbano singer, songwriter, and producer who began recording as a teenager and broke nationally in 2013 with “Salgamos,” alongside Maluma and Andy Rivera, a track that put him at the center of Colombia’s early-2010s reggaetón wave. He followed by tightening his own lane between reggaetón and Latin trap, leaning into club-ready hooks and a blunt, street-romance lyrical style that made him a frequent feature choice across the region. In 2015, his profile jumped outside music circles when he performed at Cristiano Ronaldo’s birthday celebration, a headline moment that widened his visibility beyond Latin audiences. Through the late 2010s he expanded from singles into longer projects, then kept shifting formats in the 2020s: he appeared on Mackie’s “Las 12” (2020) while releasing his own albums and collaborator-driven cuts, including KrING (2019) and Bofff (Deluxe) (2021). He stayed active with joint and solo projects in the mid-2020s, including KR & BRYANT MA (2023), then pushed into bigger, more sprawling releases such as In God We Trust (2025) and THE NEW KING (2026), continuing to frame himself as both performer and producer inside Colombia’s urban music circuit.